Total iPod Touch Sales Estimated at Over 45 Million

Discussion in ' News Discussion' started by MacRumors, Sep 6, 2010.

  1. MacRumors macrumors bot


    Apr 12, 2001


    According to market research firm Asymco, Apple's iPod touch has been estimated to have sold more than 45 million units over its lifetime, or nearly 38% of the 120 million iOS devices cited by Apple CEO Steve Jobs at the company's media event last week as having been sold.
    Asymco had previously calculated the iPod touch as holding 41% of iOS device sales just as the iPad was launching, so it is unsurprising that the device's share has dropped slightly now that a third device has entered the mix.

    The calculations are merely rough guides, as they are based partly on estimates and partly on vague claims from Apple and Jobs of milestones shared as "over X number devices" rather than hard data, but they do provide an interesting perspective on the relative performance of Apple's iOS devices. Apple does not officially break out iPod touch sales in its financial reports, choosing instead to lump it in with all other iPod models in a single line item. Jobs did note at last week's media event, however, the the iPod touch has overtaken the iPod nano as the company's best-selling iPod device.

    Article Link: Total iPod Touch Sales Estimated at Over 45 Million
  2. Pixellated macrumors 65816

    Apr 1, 2008
    Is it just me or is the reflected apple logo rotated 90 degrees in that picture?
  3. ten-oak-druid macrumors 68000


    Jan 11, 2010
    Good luck selling more after that itunes' icon debacle. :eek:
  4. carmenodie macrumors 6502a

    Apr 25, 2008
    no one has a more complete mp3 player than Apple. The touch is just so awesome. Not even tired a* Sony has been able to one-up the touch.
  5. Truffy macrumors 6502a


    May 9, 2005
    somewhere outside your window...
    Impressive, for a device that never really had a niche of its own.
  6. LondonCentral macrumors 6502

    Apr 27, 2010
    Such a low opinion you must have of iTunes users. We're not so fickle (despite the abnormally large number of whining comments on here).

    Anyway, I shall buy a Touch and then flog it when the HTC HD7 and/or Zune 7(or whatever) is released. I like my tech so never really remain loyal to one particular brand.
  7. nagromme macrumors G5


    May 2, 2002
    This really has been a great device. An awesome pocket computer.

    And I fully expected the bottom-end 8GB feature would keep the old specs. But it’s got everything! Retina display, faster chips, mic, vibrate, HD camera, FaceTime, all the new stuff!

    As a result, I know people who are considering an 8GB touch as a secondary phone! (It seems they know enough FaceTime users that they regularly talk to in other ways—so why not upgrade to video calls?) FaceTime gives you free international video calls, and you get a great music/video/game player to boot.

    Plus it’s really thin. (The only thing I can be jealous of as an iPhone user.)

  8. Consultant macrumors G5


    Jun 27, 2007
    You are dreaming within a dream?
  9. jayducharme macrumors 68040


    Jun 22, 2006
    The thick of it
    If the iPhone ever goes to more than one carrier in the US, l wonder whether the Touch will gradually fade in popularity?
  10. Staphyl macrumors newbie

    Aug 15, 2009
    That's cause the iPod Touch is awesome!

    I don't know about the other people who pre ordered their iPods, but I already got a shipment notification and a delivery date of September 9th. :D
  11. writingdevil macrumors 6502

    Feb 11, 2010
    ahh another post about a totally silly issue...i mean my pops, getting up in years, can't stand changes but never muttered a thing about the icon...the amount of time spent on drivel like this makes me jump back into my studies, and hope the level of comments gets to good technical/informational levels..once again.
  12. Žalgiris macrumors 6502a


    Aug 3, 2010
    Inception :D
  13. MrSmith macrumors 68040


    Nov 27, 2003
    It's been a few years, but just maybe... :(
  14. SlamJam12 macrumors regular

    Sep 1, 2010
    iPod Touch

    This is a great product and alternative to the exclusive iPhone. They continue to improve the product and hopefully lead to nice features in the future.
  15. 0098386 Suspended


    Jan 18, 2005
    Hold on a cotton picking minute. Didn't Steve Jobs say there were more iOS devices than DS and PSP together?
    There have been 133 million DS' sold, even without the PSP sales (59 million) his claim was total unadultered BS.
  16. MrSmith macrumors 68040


    Nov 27, 2003
  17. AAPLaday Guest


    Aug 6, 2008
    Manchester UK
    For features no. For sound quality hell yes.
  18. 0098386 Suspended


    Jan 18, 2005
    I know it's not uncommon but FUD is getting harder to digest with age.
  19. HLdan macrumors 603


    Aug 22, 2007
    Dude, step into reality for once. Nobody cares about that icon outside of the world of anal geeks such as MR and other tech forums. The average consumer (which represents most of Apple's customers) is just gonna say, "Hey look, new icon for iTunes", launch the app and get work done. They're not posting on forums bitching about some stupid icon as if they have no life. :rolleyes: If you think an iTunes icon is gonna stop people from buying one the most amazing devices (iPod Touch) on the market, you're just plain wrong.
  20. nizy macrumors newbie

    Mar 27, 2009
    I believe what he said was that they are "outselling the DS and PSP combined", which is different. What he means is that on a monthly/quarterly basis they sell more units. But yes, if you look at the total units the DS has sold more.
  21. Kevin Winsness macrumors newbie

    Feb 15, 2010
    100 Million??

    Let's see that figure pushed to 100 million by the end of 2011.
  22. SlamJam12 macrumors regular

    Sep 1, 2010

    Good catch. That is deceptive, misleading information.
  23. HLdan macrumors 603


    Aug 22, 2007
    Nah, as long as people buying an iPhone have to pay a monthly recurring charge and/or sign a contract, the iPod Touch will be highly successful.
  24. twoodcc macrumors P6


    Feb 3, 2005
    Right side of wrong
    and i expect that number to continue to rise with the release of this latest one
  25. sam10685 macrumors 68000


    Feb 2, 2006
    Portland, OR

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