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I'm seeing the iPod Touch everywhere... Subways, restaurants, bars... The workers all seem to have one, they pull it out and check their email, etc on the local wireless....

I have seen one Zune in the past 2 years, just one. On the subways, on the streets, in restaurants, at my job, (every square inch of Chicago) everyone has either an iphone or a touch. Wonder how Apple is paying all these people to advertise their product? lol
 
what exactly does an icon design affect hardware sales? Explain that to me cause as a marketing major, I really want to know:apple:


LOL

Come on!
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My facts and proof are right in the post, did you read it? This article which the thread is based upon claims 45 million iPod touches sold. Wikipedia is showing over 130 million DS and over 60 million PSP sold. Add it up, and there is no way iPod touch has >50% marketshare. That's 45 million vs. about 200 million or more like 20%. The source for the DS numbers are straight from Nintendo themselves.

http://en.wikipedia.org/wiki/Nintendo_DS_sales
http://en.wikipedia.org/wiki/PlayStation_Portable

The 75 million number comes from SJ himself, in his January presentation talking about the iPad (see the link for a SS of the presentation slide). He said 75 million people already knew how to use the iPad (taking this to mean 75 million users own an iPhone or iPT). Factor in some very optimistic sales figures since then and you can see where 75-100 million is a reasonable guess.

http://theappleblog.com/2010/01/28/ipod-touch-now-outselling-iphone/

None of this even brings into play regular cell phones (if people playing fart apps on the iPT is "portable gaming", so is people playing solitare on their "dumb" cellphones), Droid, etc.

Even giving SJ the benefit of the doubt (where you are including iPhone in the numbers too even though SJ specifically was talking only about the iPT in the presentation) there is no way the iPT has >50% marketshare in portable gaming.

I don't hate Apple, or the iPT (I own a 2G one). But I about fell out of my chair when I watched the keynote by SJ seeing him make these very, very bold claims.

I am not sure marketshare means what you think it means.

Apple does not count its pc marketshare based on the number of PCs they have sold since the company invented their first computer.

Marketshare is metric that measures the current percentage of the marketplace a given product/device has in sales in a given period of time. Often based on a fiscal quarter or fiscal year, or calendar quarter/year.

Since you like researching this stuff.. please find out how many iPod Touches have been sold in 2010, How many comaprable Nintendo devices have been sold and how many PSPs have been sold (all in 2010).

Looking at your Wikipedia chart, it seems like Nintendo sold just under 7 million DS devices in the first half of 2010. So with that information, I think we can pretty clearly see how Apple got their numbers and how their numbers are correct.

Market share is rarely never talked about in all-time numbers, especially when some products have existed much longer than others. It is most often used to compare products in a specific period of time (like I said usually yearly or quarterly), and usually when all relevant parties were offering products.

I don't know how many PSP's will be sold in 2010 but let us guestimate it is ~50% of the DS, so like 7 million. With 14-15 million DS's and 7 million PSPs, for the Touch to have 50% of the market they would need to sell around 20-22 million Touches in 2010. I don't know what there sales are this year, but doesn't seem like it is impossible.
 
My facts and proof are right in the post, did you read it? This article which the thread is based upon claims 45 million iPod touches sold. Wikipedia is showing over 130 million DS and over 60 million PSP sold. Add it up, and there is no way iPod touch has >50% marketshare. That's 45 million vs. about 200 million or more like 20%. The source for the DS numbers are straight from Nintendo themselves.

http://en.wikipedia.org/wiki/Nintendo_DS_sales
http://en.wikipedia.org/wiki/PlayStation_Portable

The 75 million number comes from SJ himself, in his January presentation talking about the iPad (see the link for a SS of the presentation slide). He said 75 million people already knew how to use the iPad (taking this to mean 75 million users own an iPhone or iPT). Factor in some very optimistic sales figures since then and you can see where 75-100 million is a reasonable guess.

http://theappleblog.com/2010/01/28/ipod-touch-now-outselling-iphone/

None of this even brings into play regular cell phones (if people playing fart apps on the iPT is "portable gaming", so is people playing solitare on their "dumb" cellphones), Droid, etc.

Even giving SJ the benefit of the doubt (where you are including iPhone in the numbers too even though SJ specifically was talking only about the iPT in the presentation) there is no way the iPT has >50% marketshare in portable gaming.

I don't hate Apple, or the iPT (I own a 2G one). But I about fell out of my chair when I watched the keynote by SJ seeing him make these very, very bold claims.

Wiki is not the place to get confirmed info. An article doesn't show proven stats. I'm sorry for you if that's the way you acquire and consume information. I prefer reliable sources with proven stats, not from Wiki. I'm falling out my chair too, but from you acquiring facts from unconfirmed sources. Gimme a break, it wasn't a real article, that was a blog. You want to rant about SJ not showing real proof of his claims, why don't you do the same?:rolleyes:
 
Wiki is not the place to get confirmed info. An article doesn't show proven stats. I'm sorry for you if that's the way you acquire and consume information. I prefer reliable sources with proven stats, not from Wiki. I'm falling out my chair too, but from you acquiring facts from unconfirmed sources. Gimme a break, it wasn't a real article, that was a blog. You want to rant about SJ not showing real proof of his claims, why don't you do the same?:rolleyes:

Once again, if you took the time to read the links (and the post you quoted, as I said it directly in there too) you can easily see that although the numbers are referenced on Wikipedia, it is clearly seen that the true source of the information is direct from Nintendo's financial statements, linked on the bottom of the wiki article. I don't know what better source you can really ask for.
 
I am not sure marketshare means what you think it means.

Apple does not count its pc marketshare based on the number of PCs they have sold since the company invented their first computer.

Marketshare is metric that measures the current percentage of the marketplace a given product/device has in sales in a given period of time. Often based on a fiscal quarter or fiscal year, or calendar quarter/year.

Since you like researching this stuff.. please find out how many iPod Touches have been sold in 2010, How many comaprable Nintendo devices have been sold and how many PSPs have been sold (all in 2010).

Looking at your Wikipedia chart, it seems like Nintendo sold just under 7 million DS devices in the first half of 2010. So with that information, I think we can pretty clearly see how Apple got their numbers and how their numbers are correct.

Market share is rarely never talked about in all-time numbers, especially when some products have existed much longer than others. It is most often used to compare products in a specific period of time (like I said usually yearly or quarterly), and usually when all relevant parties were offering products.

I don't know how many PSP's will be sold in 2010 but let us guestimate it is ~50% of the DS, so like 7 million. With 14-15 million DS's and 7 million PSPs, for the Touch to have 50% of the market they would need to sell around 20-22 million Touches in 2010. I don't know what there sales are this year, but doesn't seem like it is impossible.

You could be right. But this assumes that everyone who bought an iPod touch or DS or PSP in 2009 has thrown it in the trash and doesn't use it anymore? If anything, people who bought a DS on launch day can still play any DS game released today, whereas older generation iOS devices have outdated hardware which might not support the latest titles coming out, meaning that people who own DSes from long ago are more likely to be using them now than someone who bought a 1G iPod touch.

If marketshare as it is used here only refers to what you've sold recently, it is a pretty useless metric to really describe of the composition of the portable gaming market, and really just marketing BS more than anything.

It's all too easy to twist statistics to say pretty much whatever you want I guess.

Ruahrc
 
It's a very small percentage.

The U.S.-only promotion is really just about a month of Q4 2010 which is forecasted to move 3.8 million Macs worldwide, of which 2 million are notebooks. Since international sales make up for over half and assuming that half of the notebook purchased domestically don't qualify for the return-to-school promotion (either outside of the window or ineligible notebook), we're realistically talking about 300-500 thousand iPod touches.

Sales in previous Q4s have been lower, so let's say 1.2 million iPod touches have been given away as part of the promotion. That's really 2.67% of the 45 million.
It sounds like you think that only certain macs are eligible (laptops), but perhaps I just didn't understand you. You can buy ANY mac to get the free iPod touch OR you get a $199 rebate toward the iPod capacity of your choice. I did this with my Mac Pro (teachers are eligible) and I bought a $399 64GB iPod touch and they sent me back $199 check.

So not only are other macs eligible for the promtion, these are not all free iPods Apple is "giving" away during the Back-to-School promotion. Many are simply being sold at a very good discount. Who wants a free 8GB iPod. Most people would at least pony up a Benny for 32GB. And many will get 8X the capacity of the free model for just $200.
 
i bought my wife a ds with is a great lil unit. the ipad of it's time. i got myself an ipod touch the same week. now the ds is on the floor in the livingroom and the touch is firmly in her clutches. its not even mine anymore. i'm getting the new one next week.

and the psp SUUUUCKS!!!!!!!!! but it was cool when it was new.
 
Wiki is not the place to get confirmed info. An article doesn't show proven stats. I'm sorry for you if that's the way you acquire and consume information. I prefer reliable sources with proven stats, not from Wiki. I'm falling out my chair too, but from you acquiring facts from unconfirmed sources. Gimme a break, it wasn't a real article, that was a blog. You want to rant about SJ not showing real proof of his claims, why don't you do the same?:rolleyes:

Yes the numbers are wrong. Wiki has rounded up their figures.
The actual numbers are (worldwide);

DS: 133.6 million
PSP: 59.7 million
http://vgchartz.com/, this site keeps track of the NDP, Mediacreate and other European sales information. Unfortunately they don't track Korea, China, Russia etc. So one wonders how big those numbers really are.
 
If marketshare as it is used here only refers to what you've sold recently, it is a pretty useless metric to really describe of the composition of the portable gaming market, and really just marketing BS more than anything.

From a investors perspective it's irrelevant how many devices a company sold some years ago. What's important is the number of units they will ship in the near future. The marketshare of recent quarters is therefore a very useful number, because you can narrow down your estimates.

So once again: Steve Jobs said the iPod touch outsold Nintendo and Sony portable game players combined and it's got over 50% market share for portable game players for both US and worldwide. - Some people around here don't believe that; that's ok; some people did not believe the "10 mio iPhones in calender year 08" number neither. But since no one of the Doubting Thomases around here was able produce any proof, I tend to give Apple the benefit of the doubt and wait for more precise numbers in the future.
 
According to Technologizer, Nintendo sold 3.15 million DS units and Sony 1.2 million PSP units in the last quarter. Has Apple beaten that number? - We don't know. But it could be. To achieve that, 52% of the iPods sold in the last quarter had to be iPod touches. Steve Jobs said that the iPod touch surpassed the Nano as the most successful iPod. So although we won't get the exact numbers, I have to say: the statement could indeed be true.

I have to correct my statement from yesterday: To achieve that, 47% of the iPods sold in the last quarter had to be iPod touches. (I compared the number to the 8.4 mio iPhones in Q3 10 instead of the 9.4 mio iPods in Q3 10). Even the more Apple's statement is probably true.
 
It sounds like you think that only certain macs are eligible (laptops), but perhaps I just didn't understand you. You can buy ANY mac to get the free iPod touch OR you get a $199 rebate toward the iPod capacity of your choice. I did this with my Mac Pro (teachers are eligible) and I bought a $399 64GB iPod touch and they sent me back $199 check.

So not only are other macs eligible for the promtion, these are not all free iPods Apple is "giving" away during the Back-to-School promotion. Many are simply being sold at a very good discount. Who wants a free 8GB iPod. Most people would at least pony up a Benny for 32GB. And many will get 8X the capacity of the free model for just $200.
I see.

Thanks for providing details of the back-to-school promotion. This means that Apple actually hands out fewer free iPods, since some people will take a credit on another iPod.
 
You could be right. But this assumes that everyone who bought an iPod touch or DS or PSP in 2009 has thrown it in the trash and doesn't use it anymore? If anything, people who bought a DS on launch day can still play any DS game released today, whereas older generation iOS devices have outdated hardware which might not support the latest titles coming out, meaning that people who own DSes from long ago are more likely to be using them now than someone who bought a 1G iPod touch.

If marketshare as it is used here only refers to what you've sold recently, it is a pretty useless metric to really describe of the composition of the portable gaming market, and really just marketing BS more than anything.

It's all too easy to twist statistics to say pretty much whatever you want I guess.

Ruahrc

It is not that I could be right, I a m right. Marketshare is used as I explained above. That is the accepted and standard use for businesses. I understand you did not know that but that does not make what Apple said to be the least bit deceptive or tricky. They were accurate in their statements and used common and generally understood business terms to explain them.

Not sure why you have an agenda to defend the ds and psp here but let us move past it. You learned something that will allow you to make more accurate assessments in the future so that us good.

Marketshare is a number that depicts actual sales. Why? Because making money is the most important metric in a business, and to make money you need to sell things.

What you are talking about is installed userbase and that type of thing, which is not nearly as important, except maybe to software authors for various devices. Having 160 million installed devices for Nintendo does little for Nintendo directly, and actually probably makes it harder to sell more devices because people have old ones.

Marketshare is not useless to describe the makeup of the portable gaming market because it shows how the market is changing and how most new units are Apple units. This is significant and relevant information to have... for lots of reasons. If you are a developer, do you want to develop for the 130 million base, or the one that is selling 50% of all new units? It depends on a lot of factors. What will the total installed base look like 10 years from now if Apple is outselling Nintendo and Sony combined? You are the the one who tried to spin this into Apple lying and being deceptive and clearly they were doing no such thing.
 
Not sure why you have an agenda to defend the ds and psp here but let us move past it. You learned something that will allow you to make more accurate assessments in the future so that us good.

...

Marketshare is not useless to describe the makeup of the portable gaming market because it shows how the market is changing and how most new units are Apple units. This is significant and relevant information to have... for lots of reasons. If you are a developer, do you want to develop for the 130 million base, or the one that is selling 50% of all new units? It depends on a lot of factors. What will the total installed base look like 10 years from now if Apple is outselling Nintendo and Sony combined? You are the the one who tried to spin this into Apple lying and being deceptive and clearly they were doing no such thing.

I guess my issues with marketshare boil down to definitions and semantics, which you have explained to me. But to also address your comments re: marketshare, don't forget that the DS and PSP are both several years old at this point, and the DS specifically is going to be replaced soon with a new device from Nintendo. It's easy to take advantage of numbers when you time it right. The DS is nearing the end of its lifecycle, naturally the sales are going to be a bit lower- heck the DS has sold relatively fewer units recently simply because they have sold so many already that they've pretty much saturated their market. Everyone who is going to buy a DS most likely already bought one. You can't say what the 3DS is going to sell like, and if Apple will lose out to the new competition. That's why I argue that these specific measures of marketshare (only using recent sales data) are not the best indicator of where the industry is going.

My other issue is that SJ claims iPod touch is the #1 portable gaming device. What evidence is there to support this? You cannot assume everyone buying an iPod touch is buying it for gaming, and if the iPT is really #1, how is it then that the big name game developers are not spending more time developing for that platform vs. other ones? As far as the iPT goes, the big name developers only put forth lackluster attempts and ports of titles they have already done. If that's where the money is, where is the evidence to show that the big game developers think so by developing exclusive titles for the platform?

Is the iPT gaining popularity/legitimacy as a casual gaming platform? Sure, but has it dethroned Nintendo and Sony as the big players in portable gaming? I don't think so, not by a long shot.

I don't have a specific agenda to defend the DS or PSP I'm just saying that everyone seems to just eat up whatever SJ says and take it without question, when I think the majority of professionals in the gaming industry would disagree that the iPod touch is the #1 portable device.

Ruahrc
 
I thought Steve Jobs said iPod Touch has 50% market share in the gaming market. Hmm...

Ipod Touch - 45 Million
PSP - 60 Million
NDS - 132 Million

That makes it 19% Steve, not 50%. Then of course you have to take into account the fact that no one buys an iPod touch primarily for gaming unlike the others. Great sales indeed but I hate it when people BS.
 
...just when ya think it's safe to go back in the thread...

:rolleyes:
 
I thought Steve Jobs said iPod Touch has 50% market share in the gaming market. Hmm...

Ipod Touch - 45 Million
PSP - 60 Million
NDS - 132 Million

That makes it 19% Steve, not 50%. Then of course you have to take into account the fact that no one buys an iPod touch primarily for gaming unlike the others. Great sales indeed but I hate it when people BS.

I hate it when people BS too. Let's start with your post.

It was mentioned in this thread before: market share does not equal total units sold to date. Steve Jobes probably refers to units sold in the last quarter (Q3 10) or in the first half of 2010, when he sais the iPod touch "outsells Nintendo and Sony portable game players combined".

Let's assume he's talking about the last quarter. According to Technologizer, Nintendo sold 3.15 million DS units and Sony 1.2 million PSP units in the last quarter. So the question is: Did Apple sell 4.4 mio iPod touches or not?

According to their earnings report, Apple sold 9.4 mio iPods (all models). So the question is: Are 47+% of all iPods sold in the last quarter iPod touches?

I don't know if that's true. And you don't know it neither. But please don't say it's BS if you cannot proof the opposite.

By the way, the average iPod price rose to $164 in the last quarter (from $146 in Q3 09, from $152 in Q3 08). This does not proof anything, but it could be a hint that the iPod touch courrently sells better than we think.
 
Hold on a cotton picking minute. Didn't Steve Jobs say there were more iOS devices than DS and PSP together?
There have been 133 million DS' sold, even without the PSP sales (59 million) his claim was total unadultered BS.

BS from Steve?

I know it's not uncommon but FUD is getting harder to digest with age.

Good catch. That is deceptive, misleading information.

Yes the numbers are wrong. Wiki has rounded up their figures.
The actual numbers are (worldwide);

DS: 133.6 million
PSP: 59.7 million
http://vgchartz.com/, this site keeps track of the NDP, Mediacreate and other European sales information. Unfortunately they don't track Korea, China, Russia etc. So one wonders how big those numbers really are.

Are you all suggesting that Apple Inc is misleading the public, distorting facts and unnecessary degrade the competition?

Shocking... I would just blame Adobe, Microsoft, AT&T, Foxconn, the record labels, the jailbreaking public, Sony and Gizmodo. It's all their fault.
 
I hate it when people BS too. Let's start with your post.

It was mentioned in this thread before: market share does not equal total units sold to date. Steve Jobes probably refers to units sold in the last quarter (Q3 10) or in the first half of 2010, when he sais the iPod touch "outsells Nintendo and Sony portable game players combined".

Let's assume he's talking about the last quarter. According to Technologizer, Nintendo sold 3.15 million DS units and Sony 1.2 million PSP units in the last quarter. So the question is: Did Apple sell 4.4 mio iPod touches or not?

According to their earnings report, Apple sold 9.4 mio iPods (all models). So the question is: Are 47+% of all iPods sold in the last quarter iPod touches?

I don't know if that's true. And you don't know it neither. But please don't say it's BS if you cannot proof the opposite.

By the way, the average iPod price rose to $164 in the last quarter (from $146 in Q3 09, from $152 in Q3 08). This does not proof anything, but it could be a hint that the iPod touch courrently sells better than we think.

Market share doesn't equal total units sold to date? That is utter nonsense. Since when did quarterly sales reflect market share? Maybe if you've been smoking something or you can't comprehend the fact that Steve Jobs could be talking nonsense, that is a possibility you know.

If he was referring to a specific quarter he should have said that, but he didn't which is extremely misleading. Quarterly sales can go up or down any time and have no effect what so ever on actual market share unless you accumulate every product that is currently out there being used by consumers. It was misleading, false and the logic you just presented is ridiculous.
 
Market share doesn't equal total units sold to date? That is utter nonsense. Since when did quarterly sales reflect market share? […] It was misleading, false and the logic you just presented is ridiculous.

Fine. Since you're so smart, please explain to me why the people here for example always use the term market share according to a certain time frame.
 
Fine. Since you're so smart, please explain to me why the people here for example always use the term market share according to a certain time frame.

In that source it clearly states "The news comes as a marked reversal from the second half of 2009" / "6 months recent acquirers", making it crystal clear that they are referring to a specific time frame, theres nothing wrong with that. Steve however didn't say 'Ipod Touch has 50% market share this quarter', if he did I wouldn't be saying this. The fact that we have to deduce and make assumptions from a vague misleading statement is poor on his part.
 
In that source it clearly states "The news comes as a marked reversal from the second half of 2009" / "6 months recent acquirers", making it crystal clear that they are referring to a specific time frame, theres nothing wrong with that. Steve however didn't say 'Ipod Touch has 50% market share this quarter', if he did I wouldn't be saying this. The fact that we have to deduce and make assumptions from a vague misleading statement is poor on his part.

Now don't get yourself ensnared in your own chain-link net of reasoning, Hephaestus. :D Sorry, I couldn't help it.

I understand what you say. And I agree that Apple could provide more detailed information, but then again, without Apple's secretiveness, this site would be much less fun.

Back to the facts: Steve Jobs stated they got 50+% market share. As my link showed it makes perfect sense to talk about market share referring to a certain time frame.

I don't care how many Nintendos and PSPs are out there gathering dust. But I'd like to know how many iPods have been sold, because it gives you a hint how many of them will be sold this quarter and next quarter.
 
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