I agree with all of this, except for the fact that (as I read the report) these Apple, Android, and this new open-source OS, systems are not mutually exclusive. In other words, Ford and colleagues see the value (finally!) in upgrading their ICE game, but will still offer consumers the choice to use whichever system they prefer.This is what happens when companies that don't understand a technology decide to use the technology they don't understand.
First we have problems with security (my Jeep Renegade is an example). Second we have problems with accessibility. This consortium is an example. They think that what I want when buying a car is another device to take care of, that exists outside the ecosystem of the devices I have.
They operate under the idea that, "choice is always better." Well, choice is good. If I can choose to use my iPhone with their system, okay, great, no complaints.
The problem I have is when the OS is "Open Source" meaning anyone can develop for it instead of any device can connect through it. I don't WANT to use Spotify, I already have a music app and don't want to spend money on another damn subscription. I don't WANT to use another GPS app, I already know how to use mine...
The apps I have are the same across my iPhone, iPad, and Mac. That's great you want to build an Open Source OS, but I don't NEED an Open Source OS, I NEED CarPlay.
Toyota's assertion that they don't use CarPlay because safety, is asinine. "We aren't going to give you the ability to use your device without having to look at it because it's more safe that way..."
Before anyone goes "fanboi" on me.... The same can be said of Android and Windows.
I don't WANT to deal with ANOTHER OS. This is why I work in a single ecosystem. Give me complete access to my single ecosystem. Period.
Demanding consumers buy the best in class for each item they purchase is the way things worked ten years ago. I buy the devices that get the job done inside the ecosystem I use. I've bought a system, not a group of devices I figure out how to kludge together into a system.
For now, I'm with Apple. The quality has dropped as of late, and the only thing preventing me from being an Android user is that I don't want my data to be a commodity. If I thought I could trust google with my data, I may jump ship. Windows? Their still in the "Win95" of the mobile market. That and they are the targets of most exploits.
Welcome to 2017. It's about "system" now, not just device.
"Hey, guys, our new system is totally revamped, and we invite you to try it! But, if you still want to use your device's system, grand! You have that option."
It seems that while these automakers could simplify their lives by just licensing the various existing Apple & Android, systems, they must have a 'default' in-car system that works with any device, in order to accommodate any potential consumer.
Just my $0.02.
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Agreed. I like to stay within the maintenance period. I see my monthly car payment less as 'debt', and more as 'car rent', which I'm happy to pay.Really? Most people I know don't drive their cars until they disintegrate beneath their butts. I like to change every four years or so, when a car changes from an asset into a liability.