TrendForce: Both iPhone 16 Pro Models to Feature 256GB Base Storage

[Dj64Mk7]

Raising prices without technically raising prices… just 8 years ago, $1000 was considered an insane price for a smartphone, now the market is inching closer to that being an effective baseline… yes, there are more options at more price points, but they are all strategically positioned to get the dollar amount as high as possible, on a completely different axis from what a typical user (no one on these forums) needs or cares about.

 

[2DeedleD]

Incoming complaints in....Too late.

 

[webkit]

just 8 years ago, $1000 was considered an insane price for a smartphone, now the market is inching closer to that being an effective baseline…

Adjusting for inflation, $1,000 is fairly in line with what iPhones could cost even in the early years. For example, when the iPhone 4 launched in 2010 it was priced at $649 to $749 which is around $935 to $1,080 in today's dollars.

 

[0423MAC]

Considering what Apple charges the pro models bloody well should start at 512GB, storage is not that expensive these days but Apple hasn't got that memo yet. If they do add a 2TB this year then it should be 512GB, 1TB, 2TB.

?

Apple knows very well how cheap storage is, but the memo screams profit above anything else.

 

[svish]

Good to see an increase in base storage. Expecting 15 Pro to start at $1099.

 

[Nozuka]

Using 82GB of 128GB... i guess the upgrade to 256GB comes at a good time, to continue to never have to clean up.

 

[Dj64Mk7]

Adjusting for inflation, $1,000 is fairly in line with what iPhones could cost even in the early years. For example, when the iPhone 4 launched in 2010 it was priced at $649 to $749 which is around $935 to $1,080 in today's dollars.

Wages are relatively stagnant, though, so actual buying power is less than in 2010, yet prices are still being raised…

 

[The Game 161]

good I think 256gb is the real sweet spot. certainly with iCloud these days

 

[webkit]

Wages are relatively stagnant, though, so actual buying power is less than in 2010, yet prices are still being raised…

Not necessarily. Adjusting for inflation, U.S. median and average household incomes are actually higher today than they were in 2010 which means greater purchasing power today. Therefore, today's larger and much more capable iPhones can be relative bargains compared to the cost of iPhones in the early years.

Although we have seen periods of high inflation in recent years, iPhone prices have largely been flat. For example, the starting price of an iPhone 12 (64GB) was $829 which was the same starting price as an iPhone 13 which was the same starting price as an iPhone 14 which was the same starting price as an iPhone 15 and each (13 to 15) had twice the storage (128GB) as the 12. Pro models are another example. The starting price of an iPhone 11 Pro (64GB) was $999 which was the same starting price as an iPhone 12 Pro which was the same starting price as an iPhone 13 Pro which was the same starting price as an iPhone 14 Pro which was the same starting price as an iPhone 15 Pro and each (12 to 15) had twice the storage (128GB) as the 11.

 

[Cod3rror]

Considering the prices they charge, 512GB as base storage would not be out of line.

They also did not offer 256GB as "base" storage. They just eliminated the 128GB option, and left 256GB at the same price. A real "base" storage would be 256GB at the price of 128GB, and 512GB takes 256GB price slot. But of course, they want to extract every single penny out of their customers. Apple really likes holding storage and RAM as a financial hostage.

As for those who say "128GB is enough", I think 64GB is enough and you don't need 128GB. You like that?

 

[Dj64Mk7]

As for those who say "128GB is enough", I think 64GB is enough and you don't need 128GB. You like that?

I know I like to have a bit of everything on my phone for use at a moment’s notice, so 256GB is a minimum for me.

 

[fatTribble]

great point! I regularly back up my iPhone to my macbook so it includes all my photos on my phone. free and no icloud needed.

Just curious, where is that backup feature now? It used to be in iTunes I think.
Does it preserve Live Photos?

 

[JamesMcFlyJR]

Just curious, where is that backup feature now? It used to be in iTunes I think.
Does it preserve Live Photos?

yes preserves live photos too. literally 1:1. everything exactly the same

on macOS, it’s in finder when you connect your iPhone to your computer

on Windows, i believe it is still done by iTunes

 

[Denzo]

Spot on. So many people here don't (or refuse to) understand the overwhelming majority of Apple iPhone (and computer) users aren't into tech, and instead are just ordinary people.

And don't even know what a GB is or means. Or what the difference is between memory and storage.

My dad is 76yo.. speaks English as a second language and was a green grocer.. he knows what a GB is.. maybe15yrs ago he didn't, but in 2024 even my mum knows.

 

[The-Real-Deal82]

It is now believed Apple will keep 128gb for the 16 Pro just to tempt more people to buy a bigger phone lol.

 

[citysnaps]

My dad is 76yo.. speaks English as a second language and was a green grocer.. he knows what a GB is.. maybe15yrs ago he didn't, but in 2024 even my mum knows.

I tip my hat to your parents knowing. Many other people not in tech don't know, other than its "memory."