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Following an app update, Twitter today began asking users to enable ad tracking under Apple's App Tracking Transparency rules.

app-tracking-transparency-twitter.jpg

After updating to version 8.65, which adds Spaces support, Twitter users will begin seeing a popup that asks them to "keep ads relevant" by allowing Twitter to track data from other companies like apps used and websites visited.

Tapping "Continue" on the popup will bring users to the actual App Tracking Transparency setting where they can "Ask App Not to Track" or allow tracking.

Apps have been required to ask for user permission for tracking purposes since the release of iOS 14.5 on April 26, but Twitter didn't implement support for the feature until today.

Compared to some other apps, Twitter's messaging about ad relevancy is rather tame. Facebook and Instagram, for example, adopted a fear mongering tactic of suggesting that ads are keeping the two social networks free of charge.

In a list of reasons why people should enable App Tracking Transparency, Facebook listed personalized ads and supporting small businesses in addition to "help keep Facebook free of charge."

Analytics have suggested that 96 percent of users are leaving app tracking disabled, with just four percent of iPhone users in the United States actively choosing to opt into tracking after updating to iOS 14.5.

Article Link: Twitter Begins Asking Users to Enable Ad Tracking
 
Compared to some other apps, Twitter's messaging about ad relevancy is rather tame. Facebook and Instagram, for example, adopted a fear mongering tactic of suggesting that ads are keeping the two social networks free of charge.

i mean, technically that’s true right?

fb isn’t a public service. not sure why you would want to use it but if you do your going to have to pay, either with your data or with money
 
Shows the clout Apple has.
Indeed along with the choice we as users of their products prefer to have - no ads no tracking.

nobody likes my real world analogy on this but I’d rather that be a $0 street walker getting pimped by ads while they (ad companies/data brokers) take all the money from my existence.
 
Also, Twitter can't really make a "support us so it stays free" pitch because Twitter hasn't ever been profitable...even when it was the center of the political and journalistic universes during 2016-2020. Twitter can only stay free through the indulgence of its stockholders and Wall Street analysts.
 
You mean they want to keep on showing me the "relevant" ads they show me right now??? Wow. No thanks. I see the most ridiculous, random, scammy crap pitched to me by both Twitter and Facebook, while they were still tracking me across platforms. Let's try it the other way. Maybe they'll show me ads for crap I actually looked at while on their sites, instead.
 
Indeed along with the choice we as users of their products prefer to have - no ads no tracking.

nobody likes my real world analogy on this but I’d rather that be a $0 street walker getting pimped by ads while they (ad companies/data brokers) take all the money from my existence.
Apple is not blocking any ads, only tracking between apps.

Ads do basically fund the majority of the internet and media content, nothing is free. The fact you are here is because of ads.
 
can i ask how come that I was never asked for this? If by default its set not to track then why would people switch it on? And if by default its set to not be tracked then how come that people are getting these pop ups? I'm little confused as these articles show up way too often and yet since the change I haven't not been asked. Not even on single occassion.
 
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