All driver services already have a record of where you were picked up and left off. So if you're into some idea of privacy, you already lost out by not driving yourself.
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This case actually smacks of an executive simply wanting to look like they're trying to improve service, so they came up with the idea of seeing how close to your final destination the driver actually got you.
Then he could get fancy metric charts to play with. Execs love metrics 🙄