I took an ex girlfriend to an iPhone launch once. Think it was 3GS and we reserved (had a genius spot which was how they did it).
We were cheered into the shop.
We split up not long after. I don't think she ever forgave me.
my girlfriend worked as a manager for a phone shop and said if i ever got an iPhone she would smash it up so i left the 3 and went out and got the 3gs bought it home and she snatched it out of my hands and no word of a lie within 10 mins i had to go out and buy her one