Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Emphasis on ads.

The streaming service providers are making far more revenue out of ad-supported plans than pricey ad-free plans. I believe Hulu makes something to the tune of $8/user per month in ads revenue.

As they make more and more from ads, expect ad-free plans to become even more ridiculously expensive.
It's likely even more than that. I've been told that a few years back when Hulu ad-free was $13/mo, while "ad-filled" was $6/mo... the latter was making them FAAR more money. In fact, it was enough that they could still get by by making the w-ads tier $1/mo (from the Black Friday sales)! o_O
 
On principle, I do NOT agree with this. For me, I just want the experience to be decent. I understand that everyone has different tolerances towards ads (length per ad, how many total # ads there are, where they get inserted, what they are.. especially political ads, how often they repeat the same one). For me, Hulu is a prime counterexample where even if they, paid me money, to use it... I wouldn't. Let alone if it was free.

As for what we refer to as "double dipping"... they've run some expenses and determined that ad-revenue alone isn't enough for some of these services. Not like why some business venues have a cover charge. Or why despite how pricy some Apple products can be, basic accessories and other stuff costs extra $$.
Did you just double dip that chip?
 
As for what we refer to as "double dipping"... they've run some expenses and determined that ad-revenue alone isn't enough for some of these services.
And i doubt they determined it wasnt enough to reasonably "cover" the cost. Typically, no amount of money is ever enough to satisfy businesses insatiable hunger to increase profits to drive up share value. They will push the limits of peoples ad tolerance until something new comes along.
 
Back to cable business model so soon?. Pay to watch ads?. Torrents will return!
Bundling subscriptions... to different content providers... with ads....
Are we just rebranding TV at this point?
Still quite different. With ss (streaming services), I have the option to get a smorgasbord of content, ad-free, and on-demand. Plus, except for Amazon Prime, quitting a ss is quite easy. I'd rather not have to deal with cable TV companies, nor give them any money.

I'm sure torrents will return, but remember, we tend to be a vocal minority. The masses couldn't be bothered when convenience is still king. I really can't see many people I know... even the ones who aren't tech illiterate, and have no legal nor moral qualms about pirating and setting up and paying monthly for a VPN when $10 to $20 a month just takes care of such issues. Hell, I don't know about the rest of the world, but in the US, people still pay $5 for cups of coffee, and buy salad kits, when making your own of those things is far cheaper and better :X
 
Ad-Supported and subscription should never be in the same sentence, the fact your paying for ads is a con.
 
  • Like
Reactions: AlexJaye
Wow. Oh wait, who cares — I have T-Mobile, I've had free Netflix for centuries.
I'm trying to understand. This thread is about Verizon and it's offerings to it's customers. You don't have Verizon. You get t-mobile and netflix. We're all happy for you. But why come into this thread to brag about how you don't care about those who use Verizon. I just don't understand.
 
Did you just double dip that chip?
I don't think so? I'm mentioning that "ad-filled" Hulu is so awful I wouldn't use it, period. It has nothing to do with some "line of thinking" such as...
If product has ads, it MUST be free.
If product is paid for, it must NOT have any ads.

... Otherwise, you'll have to elaborate because I'm not sure what you're referring to.
 
I'm trying to understand. This thread is about Verizon and it's offerings to it's customers. You don't have Verizon. You get t-mobile and netflix. We're all happy for you. But why come into this thread to brag about how you don't care about those who use Verizon. I just don't understand.
Wow, another one... Ok — let me spell it out for you: I think Verizon is ridiculously overpriced and offer crap for perks. Ok? Sorry for coming into your thread.
 
Ad-Supported and subscription should never be in the same sentence, the fact your paying for ads is a con.
There is NO "con" here! You're paying for content at a lower price if you're willing to watch ads. What's wrong with that? It's the viewer's choice. Pay more for ad free content or pay less for content and watch ads.
 
  • Like
Reactions: ackmondual
nah. i'll pirate.

give me ad free, watchable within a single app and a reasonable fee and i'll pay. until then, i'll happily freeload content.
I sort of get it... that's how I feel about Apple products really. :\ I only got an iPad b/c it was priced at $300. I otherwise, can't justify spending those premiums, which is why I haven't bothered in all these decades.

It'd be nice if we could have it like Netflix a decade ago, but like with gas at 80 cents to $1 per gallon, those days aren't coming back
 
  • Haha
Reactions: AlastorKatriona
Exactly. They never discount the plan without ads because the point of these discounts is to get you to watch the ads.

Now we enter endgame. Mark my words, within a few years there will no longer be plans without ads. Exactly the same pattern that happened with cable TV.
Definitely. The current business model for streaming isn't profitable without advertising. It's only a matter of time before there is no Ad Free streaming. Honestly they could do away with Ad Free tomorrow across the industry and what could anyone do about it? People aren't going to just stop watching TV, anymore than they can just stop eating.
 
  • Haha
Reactions: lostPod
On principle, I do NOT agree with this. For me, I just want the experience to be decent. I understand that everyone has different tolerances towards ads (length per ad, how many total # ads there are, where they get inserted, what they are.. especially political ads, how often they repeat the same one). For me, Hulu is a prime counterexample where even if they, paid me money, to use it... I wouldn't. Let alone if it was free.

As for what we refer to as "double dipping"... they've run some expenses and determined that ad-revenue alone isn't enough for some of these services. Not like why some business venues have a cover charge. Or why despite how pricy some Apple products can be, basic accessories and other stuff costs extra $$.
Hulu playing the same 3 obnoxious commercials every 10 minutes is enough to infuriate Mother Teresa. Seriously, how stupid can they be? For advertising to be worth the money, it needs to be effective. All Hulu has effectively accomplished is guaranteed there are certain products I will purposely avoid for life simply because of the stupid and repetitive battering of commercials.
 
Its a real shame that the add supported tier is quite restricted in its content. I wonder how many sign up not realizing this…
Going the way of Amazon Prime Video with there soon to be released Prime Ads “all ads all the time” and has become just a platform to sell other streaming services.

Cord cutting has turned into throat cutting.
 
Definitely. The current business model for streaming isn't profitable without advertising. It's only a matter of time before there is no Ad Free streaming. Honestly they could do away with Ad Free tomorrow across the industry and what could anyone do about it? People aren't going to just stop watching TV, anymore than they can just stop eating.
TV, the most addictive drug there is.
 
Wow, another one... Ok — let me spell it out for you: I think Verizon is ridiculously overpriced and offer crap for perks. Ok? Sorry for coming into your thread.
We prefer Verizon over T-mobile, hence we've stayed with Verizon for the past 10 years. When we bought our home we tried T-mobile in 2014 but it had really poor performance and reception and literally zero bars in the local Costco at the time. Also, back then our Verizon unlimited data bucket plan allowed adding each line for only $20, so it ended up cheaper than T-mobile and ATT! Fast-forward to today and T-mobile and Verizon are the top two options in our neighborhood now (ATT reception is still piss poor and has not improved in a decade).

T-mobile perks are nice but our Verizon plan is only 10% more for our 15-line family plan compared to T-mobile. For that amount it wasn't worth switching everyone over and, compared to my T-mobile coworkers in the area, our reception and speeds are faster than T-mobile.

We've traveled along the Pacific Northwest, Southwest, Midwest, and visited New York and Philadelphia too. Verizon has never let us down. We just returned from a mediterranean cruise to Europe and utilized 12 days of free 4G Verizon TravelPass mobile data while overseas. Verizon has its perks too. I think T-mobile is quite good nowadays, but still sticking with Verizon.
 
Last edited:
Exactly. They never discount the plan without ads because the point of these discounts is to get you to watch the ads.

Now we enter endgame. Mark my words, within a few years there will no longer be plans without ads. Exactly the same pattern that happened with cable TV.
I think there will but they will be more and more expensive. They know there is a demographic that refuses to watch anything with ads, and as long as they make it more expensive than what they’d get from the ad space it’s still more profitable (plus they aren’t wasting bandwidth sending ads, which has to save them something).

If they take away an ad-free option pirating will come back in a big way
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.