I don’t disagree with your perspective, but I also have to wonder how Apple will deliver a cheaper headset anytime soon. If you compare the iPhone to the iPhone Pro or iPhone SE, there are clear hardware trade-offs. There are clear hardware trade-offs between the Mac Studio and MacBook or iMac.
What kind of hardware compromises can Apple make with the Vision Pro to bring pricing down? Fewer cameras and sensors? Lower quality displays? No spatial photos? Less powerful processor? Won’t those trade-offs seriously compromise the experience?
I think people who believe a non-Pro version is waiting in the wings will be sorely disappointed. There’s a reason the Vision Pro costs what it does. It’s cutting edge. Apple only has two options for bringing the price down. They need to sell a ton of units to bring component costs down and/or they need to release a non-Pro version that compromises on features. Given what they’ve shown us so far, it’s hard for me to see how they’ll preserve the Vision experience with lesser hardware.
I wonder about this too. There are predictions of a cheaper version coming by the end of 2025, but I think it’s more likely that the previous gen version will see a price drop whenever a new version arrives. The components in the older model will cost less to produce, in theory (like with the iPhones), and the new version will then occupy the price point of the previous gen model.
So in 2027, pricing could look like this:
Early 2027 model (Vision Pro 3): $3,500
Late 2025 model (Vision Pro 2): $2,999
Early 2024 model (Vision Pro): $2,499
They could also do what they did with the Apple Watch, and reuse the outer materials of the original Vision Pro, and just upgrade the processor to call that version the Series 1 and have another version that has an all new design and added bells and whistles and call that Series 2, but release them alongside each other at different price points.
So this initial version would be Series 0 like the original Apple Watch. Lots to think about. Really curious how long each of these will support updates. I remember the original Apple Watch didn’t support very many updates, but hopefully the M2 (+R1) chip will be able to power it well for years. You never know. They don’t even know what the developers will come up with yet. They could push the boundaries of the processor early on.