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Apple today opened its new Marina Bay Sands retail store in Singapore, and YouTube channel Superadrianme TV has produced a video walkthrough, embedded below, that gives viewers a real sense of what it's like to visit the stunning one-of-a-kind construction.

marina-bay-sands.jpg

The video includes Apple's traditional clapping welcome for customers at an official store opening, the 45-meter-long underwater entrance tunnel from Basement 2 of The Shoppes at Marina Bay Sands, and the long escalator ride to reach the top.

It also shows off the domed main floor, including the central oculus at the apex of the structure and the surrounding louvered blinds, which illuminate the interior while keeping customers protected from the scorching rays of the midday sun.


The store includes not only the usual product display areas and gigantic video wall anchoring The Forum, but also Apple's first underwater Boardroom for business meetings, training, and private events.

Apple Marina Bay Sands is the company's third retail store in Singapore, and opening-day visits were by reservation only, with reservations made through the store web page.

Article Link: Video Provides Walkthrough of Apple Marina Bay Sands in Singapore on Opening Day
 
It’s not the prettiest store, but man... it has to be one of the coolest. The amount of detail that went into this whole thing... 😳

Hope I can visit one day.

EDIT: I really love the mirrored stainless steel they use for the Forum Display and elevator. The Apple logo on the back of the display too. Sheesh. 🔥
 
Say what you like about some of Apple's business practices or even their products, but they have some beautiful stores.

And from a customer perspective, how great is it to have so many stores that you can get direct Apple support at. Add that to the growing 3rd party repair network and you easily have the best support network on the planet.
 
Say what you like about some of Apple's business practices or even their products, but they have some beautiful stores.

And from a customer perspective, how great is it to have so many stores that you can get direct Apple support at. Add that to the growing 3rd party repair network and you easily have the best support network on the planet.
But Apple still needs work on it. Singapore, a tiny island state, already has three Apple stores. Meanwhile, there are still some countries in SE Asia that seemingly ignored. Ie. Indonesia. With the travel restrictions of COVID, Apple really needs to consider spreading out the stores in other countries instead of concentrating them in one hoping people would fly in. Many Indonesians bought their iPhones in Singapore previously.
 
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Sorry I think this is too much. Too much money on extravagance. Do they really need this to sell their products? With so much going on in the world their worries should be giving back to the community, not building hyper expensive and luxurious stores around the world.
Why do you think it’s too much? Apple is a company that popularized selling a phone for $999 at base price. The Apple brand is already considered a luxury brand.

Apple is a big company now. They’re no longer that tiny company in someone’s garage. Those days were long gone.

And it’s not like Apple is not giving back. On the contrary, under Cook, Apple is putting more efforts in social stuff.
 
When I read the article I was super interested in the 'Underwater Boardroom'
I imagined some kind of glass-walled underwater viewing room, kind of like the Stromberg HQ in "The Spy Who Loved me".

After watching the video it's... just a basement meeting room.

Apart from that it it looks epic!
 
Pretty amazing. It was funny how he kept talking about the "secret passage" behind the screen. I can imagine that once COVID has passed, this store will be packed.
 
Sorry I think this is too much. Too much money on extravagance. Do they really need this to sell their products? With so much going on in the world their worries should be giving back to the community, not building hyper expensive and luxurious stores around the world.
A lot of money was spent building the store. That’s one way of giving back. And even though it‘s a privately-owned space, anyone can walk in and enjoy the architecture.

But what it boils down to is brand reinforcement. Keeping the brand fresh and alive. If the brand dies then all the associated economic activity dies with it.
 
But Apple still needs work on it. Singapore, a tiny island state, already has three Apple stores. Meanwhile, there are still some countries in SE Asia that seemingly ignored. Ie. Indonesia. With the travel restrictions of COVID, Apple really needs to consider spreading out the stores in other countries instead of concentrating them in one hoping people would fly in. Many Indonesians bought their iPhones in Singapore previously.

We had talked with one of our working partners in Indonesia back there, and need some CTO Mac Pros and Minis for their office. Because Indonesia didn’t have Apple Store, we ordered six box of CTO Mac Pros (2012) and twenty of custom i7 minis, all through Singapore Apple store.

It also didn't ships directly to their door. Additional proxy shipping are required.

It's possible to bought from reseller, but mostly they only had base configuration, which is less ideal for our requirements.
 
We had talked with one of our working partners in Indonesia back there, and need some CTO Mac Pros and Minis for their office. Because Indonesia didn’t have Apple Store, we ordered six box of CTO Mac Pros (2012) and twenty of custom i7 minis, all through Singapore Apple store.

It also didn't ships directly to their door. Additional proxy shipping are required.

It's possible to bought from reseller, but mostly they only had base configuration, which is less ideal for our requirements.
Yup, the official distributors are only selling mostly base configs for Macs. Plus it’s literally cheaper buying from Singapore (or Hongkong and Japan).
 
Pretty amazing. It was funny how he kept talking about the "secret passage" behind the screen. I can imagine that once COVID has passed, this store will be packed.
It will be packed, but probably not as packed as the Orchard Store one. But the fact that he mentioned it, there will be probably people lining up or scalping a spot behind the LCD day in and day out. :D
 
As someone who lives in the U.S., I'm continually impressed at the architectural design choices, tastes, and aesthetics found in other world cities and cultures. U.S. architecture looks so drab, boring, and cookie cutter by comparison.
 
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Pretty amazing. It was funny how he kept talking about the "secret passage" behind the screen. I can imagine that once COVID has passed, this store will be packed.
Yeah, it was just a bit overhyped. :)

Anyway, I found someone else’s video where they quietly walked through the mall. They passed other stores (I had no idea Zara had stores that huge!), approached the “underground” entrance - which didn’t seem underground at all, given the design of the mall. Then they queued, entered and got a guided tour from an excited Apple employee (albeit with the audio cut from that point. Odd)

Worth a look:
 
Singapore over the last 20 years has come a long way in terms of architecture and attractions. This is probably the coolest Apple store I’ve seen to date? Impressive.
 
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