Virtual Reality Coming to iOS Within 2 Years, Claims Gene Munster

Discussion in 'iOS Blog Discussion' started by MacRumors, Feb 9, 2016.

  1. MacRumors macrumors bot


    Apr 12, 2001

    Piper Jaffray analyst Gene Munster believes Apple plans to put iOS at the center of several forthcoming augmented reality and VR innovations set to launch within the next two years.

    In a research note obtained by AppleInsider, Munster claims a timeline of recent purchases and hires by the company suggests that iOS support for "mixed reality" applications could be set for launch as soon as 2018.

    The analyst points to a LinkedIn search which reveals at least 141 Apple employees with a background in AR, although it should be noted that the same search returns 425 and 267 people with similar experience working at Microsoft and Google, respectively.


    Of particular interest to Apple is the concept of "mixed reality" wearables, or advanced optics that use embedded cameras and sensors to blend holographic imagery with real-life objects, claims Munster.

    Intellectual property gained via research and development projects as well as strategic acquisitions, such as Apple's purchase of 3D body sensing firm PrimeSense, are said to be behind the recent drive.
    The analyst goes on to suggest a natural progression in the personal technology market from smartphones to AR/VR and believes Apple is looking at VR as an iPhone peripheral, much like the Apple Watch. The prospect of Apple releasing hardware on this front in the near term is seen by Munster as unlikely, although by 2018 Apple may be ready to offer developers an official software framework for licensed third-party hardware solutions, similar to the company's MFi Program for iOS devices.

    Munster has made questionable assertions in recent years, with predictions such as Apple's rumored television set having failed to materialize. Still, the note does follow a recent report by Financial Times claiming that Apple has built a "secret research unit" in which hundreds of employees are experimenting with AR and VR technologies. The team is said to be made up of, among others, experts plucked from Microsoft and live-action VR company Lytro.

    Apple's interest in virtual reality has gained pace over the last few years, with the filing of multiple patents for VR-related products, like video goggles, motion-sensing 3D virtual interfaces for iOS devices, and 3D "hyper reality" displays. More recently, Apple has made a spate of AR/VR-related acquisitions, including Metaio, Faceshift, Emotient, and image-recognition app creators Flyby Media. Last month, the company hired Doug Bowman, said to be one of the leading VR experts in the United States.

    Article Link: Virtual Reality Coming to iOS Within 2 Years, Claims Gene Munster
  2. Crosscreek macrumors 68030


    Nov 19, 2013
    VR on IOS is ok but trivial as compared to hardware that is required for a true VR experience. Just saying.....
  3. MattXDA macrumors 6502


    Aug 18, 2014
  4. Mac Fly (film) macrumors 65816

    Mac Fly (film)

    Feb 12, 2006
  5. djcerla macrumors 68000


    Apr 23, 2015
    June 24th, 2018:

    "Piper Jaffray analyst Gene Munster cuts AAPL target price due to the company's delay in unannounced VR plans"
  6. ArtOfWarfare macrumors G3


    Nov 26, 2007
    IDK, I feel like the Apple Watch could accomplish a lot of what augmented reality could (namely, discretely providing extra information about things around you), but without requiring you to wear anything geeky/nerdy/stupid.

    I can see overlaying extra info over reality via a car windshield, but I think anything you wear on your face will flop just as hard as Google Glass did.

    The real place I can see VR taking off is in entertainment. Who cares what you look like if you're alone?
  7. John Mcgregor Suspended

    John Mcgregor

    Aug 21, 2015
    If it's virtual how one can call it real. It should be called virtuality.
  8. Alenore macrumors 6502

    Apr 7, 2013
    "Virtual error 53 : Please use Apple-authorized contact lenses to enter this reality."
  9. mdridwan47 macrumors 6502


    Jan 20, 2014
  10. 0007776 Suspended


    Jul 11, 2006
    I'm sure they are working on something I have my doubts about if it will ever see the light of day. I just don't see how VR will be able to be done in a way that will really take off.
  11. ncbetz macrumors 6502


    Jan 9, 2016
    Texas, USA
    I want to know something, does anyone hear actually see themselves walking around in some (like said above", geeky or nerdy goggle/glasses thing? It just doesn't seem likely for me.
  12. maxsix Suspended


    Jun 28, 2015
    Western Hemisphere
  13. Dydegu macrumors 6502a


    Mar 9, 2015
    Apple Vision will be announced at the March event. You heard it here first.
  14. rp2011 macrumors 65816


    Oct 12, 2010
    Is this coming out the day AFTER the Apple TV?
    The guy is like a modern day Nostradamus
  15. iMember macrumors 6502

    Mar 19, 2014
    How is this any different for using tablets instead of phones? if other people doesn't have a problem with other people using phablets, this shouldn't be a problem either
  16. bushman4 macrumors 68020

    Mar 22, 2011
    With Munsters track record it's hard to believe he's still at it. He's usually wrong 99.9 % of the time. That's a fact!!!!!!!!!!!!!!!!!!!
  17. Pakaku macrumors 68020


    Aug 29, 2009
    "Apple Watch"

    "without requiring you to wear anything geeky"
  18. Harmonious Zen macrumors 6502a

    May 18, 2013
    You will if everyone else around you starts using it. I'm with you that maybe the glasses were a little geeky, but that seems more like a design issue.

    That said, I still don't see the big deal about VR?
  19. Tycho24 Suspended


    Aug 29, 2014
    I definitely can NOT.
    However, just like the Hermes partnership & the wide variety of Watch options, I actually CAN imagine a point in the future where Tim comes out on stage and says: "we've decided to partner with both Black Flys Sunglasses & Prada Eyewear to provide over 10,000 distinct mix and match custom eyewear frames to support our new Apple Eyewear line. This magical new iOS accessory was built (unlike our competition) with privacy in mind. You will be able to view, create, & interact with mixed reality elements in a dynamic and secure manner that does not include support for surreptitious image capture."
  20. Rogifan macrumors Core


    Nov 14, 2011
    Is there any bandwagon this guy doesn't jump on?
  21. EdBuk macrumors newbie

    Dec 11, 2015
    This is, in the immortal words of Jamiroquai... Virtual insanity.
  22. toph2toast macrumors 6502a

    Feb 24, 2011
    How this guy still has a job is beyond me. He comes up with these BS claims rarely based on facts, then blames it on Apple when it doesn't work out.
  23. Mad Mac Maniac macrumors 601

    Mad Mac Maniac

    Oct 4, 2007
    A little bit of here and a little bit of there.
    Oh so THIS is the Apple TV he was talking about...
  24. doelcm82 macrumors 68040


    Feb 11, 2012
    Florida, USA
    How many see yourself poking and stroking a little rectangle in your hand as though you're petting a hamster, and thinking it makes you cool?

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