Walmart Overtakes Apple to Become Third Largest Online Retailer in U.S.

Discussion in 'Mac Blog Discussion' started by MacRumors, Nov 17, 2018.

  1. MacRumors macrumors bot


    Apr 12, 2001

    Apple has ceded its position to Walmart as the third largest online retailer in the U.S., according to a new report out this week (via TechCrunch).

    Research provider eMarketer Retail calculates that Walmart is set to capture 4 percent of all online retail spending in 2018, up from 3.3 percent the previous year, while Apple will claim a 3.9 percent share, up from 3.8 percent in 2017.


    Walmart, which includes Sam's Club and, will see its sales total $20.91 billion by the end of the year, thanks to a 39.4 percent increase in e-commerce. In contrast, Apple's online sales will grow by 18 percent this year, a slowdown attributed to declining domestic smartphone sales.
    Both companies still trail first-placed Amazon, which is set to command a whopping 48 percent share of all e-commerce sales, up from 43.1 percent the previous year. Amazon will take in more than $252.10 billion domestically this year, according to eMarketer. eBay meanwhile remains in second place, with a 7.2 percent share of all online retail sales, down from 7.6 percent.

    Article Link: Walmart Overtakes Apple to Become Third Largest Online Retailer in U.S.
  2. camperboy macrumors newbie

    Feb 14, 2010
    Glasgow, Scotland
    I think Apple need more overpriced stuff, higher price for old hardware etc. By increasing the price Apple will back on the 1st place again.

    But seriously, maybe people finally understood the hardware what Apple offer is not worth the price.
  3. Scottsoapbox macrumors 6502a


    Oct 10, 2014
    Walmart has gotten serious about changing for the future. Pushing online and getting into grocery delivery. They won't concede to Amazon or become the next Sears.
  4. scrapesleon macrumors 6502a


    Mar 30, 2017
  5. entropys macrumors 6502


    Jan 5, 2007
    Brisbane, Australia
    Well at last make prices within the ball park of competitor products. I can’t recmmend Apple at these prices, no matter how pretty.
  6. Dustin Lenzz macrumors member

    Dustin Lenzz

    Sep 13, 2018
    Yeah, all right, okay...
    Like who then, John Sculley?? Wonder what he’s doing now?? Or maybe Gil Amelio, lol...
  7. fairuz macrumors 68020


    Aug 27, 2017
    Silicon Valley
    Apple's online sales market share went up, not down. Walmart's just went up more.
    --- Post Merged, Nov 17, 2018 ---
    How about the competitors make their products nicer at the same price?
  8. Arty6 macrumors member

    Apr 5, 2016
  9. X--X macrumors 6502

    Jun 11, 2015
    John Sculley did exactly the same as Tim Cook is doing.

    MAXIMIZING profits, HUGE stock gains, but completely ignoring any innovation and running Apple without any vision at all, especially in terms of software. Sorry but that is the truth.

    Let's take a look at how SCULLEY did when Jobs left Apple in the 80s

  10. Kaibelf macrumors 68020


    Apr 29, 2009
    Silicon Valley, CA
    Or maybe Walmart just sells thousands of other brands as well?
  11. anthonymoody macrumors 68020


    Aug 8, 2002
    Just in case it wasn’t clear how dominant Amazon is.
    --- Post Merged, Nov 17, 2018 ---
    Just in case it wasn’t clear how dominant Amazon is.
  12. sblemmy macrumors regular


    Oct 24, 2013
    Tim Cook's been pretty clear about his vision for Apple: stabilize revenue by decreasing reliance on "blockbuster" products and increasing revenue from services. Apple's also pushing consumer technology in the healthcare space.

    To this end, we've gotten some interesting software/hardware combinations:

    TouchID/FaceID for Apple Pay
    Apple Music and HomePod
    Apple Watch w/ heart rate monitoring, fall detection, and soon ECG.

    We can argue about the varying degree of success Apple has had in these (and other of) TC's initiatives, but the vision is clearly there.
  13. rmoliv macrumors 6502a

    Dec 20, 2017
    Lisbon, Portugal
    This year's price spike is taking its toll.
  14. Dustin Lenzz macrumors member

    Dustin Lenzz

    Sep 13, 2018
    So... Apple supposedly doesn’t ‘innovate’ every millisecond, yet they spent $14.2 Billion on R&D for the 2018 fiscal year... Must have been on how to raise prices across the board while offering only ‘incremental’ upgrades...
    I mean, it’s not like the design language of the iPhone X/XS/XS Max hasn’t been utilized :cough:copied:cough: by ANY of their competitors, while also not offering their versions of the Face ID/TrueDepth camera system...
  15. rafark macrumors 6502a


    Sep 1, 2017
  16. TantalizedMind macrumors 6502a


    Feb 5, 2007
  17. now i see it macrumors 68040

    Jan 2, 2002
     and Walmart have nothing in common except that they both sell stuff online. As do millions of other companies. Stupid statistic.
    A very relevant stat for comparison is Walmart & Amazon which was mentioned. That's the real war right there. (As if any consumer cares)...
  18. Mjearl macrumors newbie

    Aug 24, 2018
    Let's not forget a few details before the usual putdowns. First off, why do we care? Were not the folks making all the money. Second, Walmart sells everything including Apple products, Amazon sells more than everything including Apple products, eBay sells anything and everything including Apple products, Apple sells, well, Apple products. So, not surprised the largest consumer retailer who recently added 2 day shipping at no cost to squeak past Apple in online sales. Really?? LOL
  19. brinary001 macrumors 6502a


    Sep 4, 2012
    Midwest, USA
    I mean it's easy for companies that sell anything and everything (Walmart, eBay, Amazon) to lead the pack, but for Apple to even be on there at all given that they only sell their own rather pricey devices is impressive.
  20. KrisLord macrumors 68000

    Sep 12, 2008
    Northumberland, UK
    I’m in the UK so don’t know the US market that well, but I’m surprised Apple are so high.

    They mainly sell their own stuff, at a high margin
    The comparison is against a supermarket, selling food and stuff we all need at low margin

    Id have put Walmart much higher - is home delivery not a thing for US shopping?

    Also, how high is amazon!!
  21. TMRJIJ macrumors 68040


    Dec 12, 2011
    South Carolina, United States
    Or it could be because
    Walmart offers more products in its’ retail?
    Sales for devices like Smartphones are starting to decrease?

    Charts show Apple online sales are still increasing... so no. Has nothing to do with your distaste for their hardware.
  22. mikethemartian macrumors 6502

    Jan 5, 2017
    Melbourne, FL
    Actually Gil Amelio did a lot to save Apple. He had to deal with a lot more adverse conditions than Tim Cook has as CEO.
  23. pika2000 macrumors 601

    Jun 22, 2007
    The fact that Apple even on the list astounded me. I mean the rest of the list sells everything down to the kitchen sink (literally for Home Depot). Apple only sells Apple products and their accessories. Quite mind boggling if one thinks about it.
  24. Kaibelf macrumors 68020


    Apr 29, 2009
    Silicon Valley, CA
    I recall Tim sheparding Apple through that whole period where SJ got a transplant and was in and out of the CEO role multiple times due to health concerns. That was pretty difficult because not only was Apple’s success in question but he was also losing a personal friend in a long and drawn out way.
  25. CWallace macrumors 603


    Aug 17, 2007
    Seattle, WA
    Without the "price spike" revenue growth likely would have been less than the 18% than it was.

    And even with an almost 40% revenue spike, Wal-Mart could only pull ahead by .01% overall.

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