Maybe the 2014 Macbook Air is the move to ARM/iOS
It seems clear to me that Apple has plans to change the line-up in 2014. I think they intend to kill the Macbook Air as we know it, and re-introduce it as an iOS device.
*The decision to make few changes to the 2013 MacBook Air (no attempt at higher resolution or quality display, even if not "Retina"
*Continue with the physical chassis shrink of the 13" MacBook Pro with Retina
*The 15" "classic" MacBook Pro is gone. The 13" "classic" MacBook Pro is being left on the vine to die.
*Price decreases on the new 2014 MacBook Pro with Retina models (even though they are not quite a sizable depending on memory and GPU configurations). The 13" Air vs Pro is now only a $200 difference, right? For a much better screen, better cpu, better graphics . . . though admittedly at a thicker chassis.
*They made a big deal about the "desktop-class" SoC in the iphone 5s and now in the new iPads.
*They made a big deal about file format compatibility for their own Apps across OSX and iOS.
*Just using the name "iPad Air" . . . gets me thinking.
Perhaps next year the current Macbooks Air get no update; they use die on the vine. Perhaps the Macbook Pro line drops the moniker "with Retina display" as there will be no options left without it. And, perhaps next year they really will be ready (with iOS 8, A8 chips, 2GB of ram, and various storage and networking options) to introduce a laptop that is "in between". Something that is more functional than Google's Chrome platform so far. Something that could cost between $500-1000 for the various configurations. There are many, many people who could make do with the device if Apple would increase the capabilities in iOS somewhat more. Perhaps multi-application windowing being the most important. They really do not intend to allow local network file share access, but that would be nice. Continue to allow a good amount of function even while offline. For this price, you could do a nice chassis, good backlit keyboard, good trackpad . . .
Google did some things right with the Pixel. They knew it would have to be a "halo" device at that price, and Chrome OS still does not do enough. But isn't that what Apple is really good at (at least with the iPod, iPhone, and iPad)? Taking ideas already there in some form in the market, and really executing on the design, marketing, and (until perhaps very recently with some other tablet options) getting it done at an aggressive enough price?
It seems clear to me that Apple has plans to change the line-up in 2014. I think they intend to kill the Macbook Air as we know it, and re-introduce it as an iOS device.
*The decision to make few changes to the 2013 MacBook Air (no attempt at higher resolution or quality display, even if not "Retina"
*Continue with the physical chassis shrink of the 13" MacBook Pro with Retina
*The 15" "classic" MacBook Pro is gone. The 13" "classic" MacBook Pro is being left on the vine to die.
*Price decreases on the new 2014 MacBook Pro with Retina models (even though they are not quite a sizable depending on memory and GPU configurations). The 13" Air vs Pro is now only a $200 difference, right? For a much better screen, better cpu, better graphics . . . though admittedly at a thicker chassis.
*They made a big deal about the "desktop-class" SoC in the iphone 5s and now in the new iPads.
*They made a big deal about file format compatibility for their own Apps across OSX and iOS.
*Just using the name "iPad Air" . . . gets me thinking.
Perhaps next year the current Macbooks Air get no update; they use die on the vine. Perhaps the Macbook Pro line drops the moniker "with Retina display" as there will be no options left without it. And, perhaps next year they really will be ready (with iOS 8, A8 chips, 2GB of ram, and various storage and networking options) to introduce a laptop that is "in between". Something that is more functional than Google's Chrome platform so far. Something that could cost between $500-1000 for the various configurations. There are many, many people who could make do with the device if Apple would increase the capabilities in iOS somewhat more. Perhaps multi-application windowing being the most important. They really do not intend to allow local network file share access, but that would be nice. Continue to allow a good amount of function even while offline. For this price, you could do a nice chassis, good backlit keyboard, good trackpad . . .
Google did some things right with the Pixel. They knew it would have to be a "halo" device at that price, and Chrome OS still does not do enough. But isn't that what Apple is really good at (at least with the iPod, iPhone, and iPad)? Taking ideas already there in some form in the market, and really executing on the design, marketing, and (until perhaps very recently with some other tablet options) getting it done at an aggressive enough price?