One not over-emphasized aspect of the iPhone 7 is Its being the first iPhone to offer 256GB storage. When I bought mine the sales guy actually encouraged me to get the 128GB because he couldn't imagine anyone needing 256 on their iPhone (or maybe he wanted me to have to rely on data as a crutch later...) Anyway: how are you enjoying your 256GB? What do you use the space for? For me, the iPhone was really meant to replace my old iPod...I was really content with the release of the 7 256GB because it is the first model I've owned that has enough storage for my entire iTunes library! I love finally being able to realize my iPod-phone hybrid dream! Why is 256GB on the iPhone important to you?