10-yrs old paper
Why Tim Cook Doesn't Care About 'The Bloody ROI'
Why Tim Cook Doesn’t Care About ‘The Bloody ROI’. Time for the NCPPR to learn the fundamentals of 21st Century management and the Creative Economy. The new bottom line for business is customer delight.www.forbes.com
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What Do You Want to See From Apple in 2025?
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🔊📻🎧 Forgot to add — Lossless Wireless Audio that supports HiRes audio across all products: headphones, AppleTV, phones, 3rd Party AirPlay, etc.
Come on Apple, deliver high quality audio that matches the high quality innovation of screens and other components and features!
Come on Apple, deliver high quality audio that matches the high quality innovation of screens and other components and features!
I would love an AppleTV mini/dongle. It would be killer for the road.
Also an 18" Macbook Pro would be wiiiild. I know it's a big wish and won't happen, but a bigger battery, maybe an oled display, and throw in some anodized color options
I'm definitely dreaming now haha.
Oh and a 32" iMac Pro with M4 Max or Ultra Chips.
Also an 18" Macbook Pro would be wiiiild. I know it's a big wish and won't happen, but a bigger battery, maybe an oled display, and throw in some anodized color options
I'm definitely dreaming now haha.Oh and a 32" iMac Pro with M4 Max or Ultra Chips.
Apple Mail Mac - attachments sent as true attachments, not inlined, by default. If Edison Mail can do it, Apple can. Barring that, bring back mail plugins or vastly improve mail extensions API.
Apple Mail iOS - add a proper menu icon when in an email, not accessed through the Reply button. Include a real Share button in that menu.
Apple Mail iOS - add a proper menu icon when in an email, not accessed through the Reply button. Include a real Share button in that menu.
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A Mac Studio refresh with M4 Max, at the same pricing structure as the existing,
Also, an updated Studio Display with higher refresh rate and thinner bezels, oh and the tilt stand (which can be removed to reveal a vesa mounting point) as standard - which we all know won't happen, but still!
Also, an updated Studio Display with higher refresh rate and thinner bezels, oh and the tilt stand (which can be removed to reveal a vesa mounting point) as standard - which we all know won't happen, but still!
Sensible Apple Family Sharing that actually works well for families of all sorts. Starting with the ability to allow adult family members to add their own payment methods and pay for their own purchases.
i suspect your fears will be realized, especially the first two items, if there's a bunch of tariffs placed on high-technology products from China. We'll see.
The ability to automatically switch between cellular data providers on iPhone!
I'm in New Hampshire and coverage is very spotty. I have both AT&T and Verizon on my iPhone in hopes that I can get a signal on at least one. For incoming voice and text, iPhone will automatically use either provider if they're both available. And for outgoing calls and texts I can easily select which line to use.
But for data... no. For data, you must manually select which cellular data provider to use in settings. Never mind that your primary provider is getting no service and the other provider has 5G. You need to manually switch it.
This needs to happen automatically, with the ability to select a preferred cellular data provider when multiple providers are available.
I'm in New Hampshire and coverage is very spotty. I have both AT&T and Verizon on my iPhone in hopes that I can get a signal on at least one. For incoming voice and text, iPhone will automatically use either provider if they're both available. And for outgoing calls and texts I can easily select which line to use.
But for data... no. For data, you must manually select which cellular data provider to use in settings. Never mind that your primary provider is getting no service and the other provider has 5G. You need to manually switch it.
This needs to happen automatically, with the ability to select a preferred cellular data provider when multiple providers are available.
What well I would like to see, but won’t see is the old Photos app back. Barring this, I would at least like to see a extremely more powerful search engine in Photos that does not only search and think it can identify people in objects, but also searches your captioning where you may have put something important in and need to be able to find.
- FSKit getting released out of beta.
- TextEdit for iPadOS
- A focus on bug fixes across all Apple OSes, but especially in macOS.
Conspiracy:
they’re making them all bigger so a smaller one THEN makes more sense. 60-70% of us are in the this size of 2025 is fine enough. Some want a little bigger…15%? Some a little smaller…15%? What they are doing is slowly increasing the size until it splits the user base into 50/50. It’s too big/I can’t use this and this is a bit too big but ok/oh this is PERFECT.
Then it will only be the “Max” and the “Air”. Ol’ regular iPhone won’t even exist anymore. (Or it will always be the 3-e generation behind cheap iPhone).
I’ve spent….well ever since the pandemic tagging my photos….from 1998-2025. I had to have something to do you know. And now? My image collection FINALLY makes sense. I can find ANYTHING in 10-15 seconds. It’s easier to make albums. I look at older photos more often.
And yeah, AI will soon tag your whole collection, but it will be generic tags. Tree. Boat. Sun…etc. will be good. But I have weird ones like…”Indirect Sun”, “Drunk Friends”, “Fatme”, “Badhaircut”, “Dead Relatives” etc. WHICH is why it works for me so well….problem is, Photos doesn’t read tags….and it’s a weird big box of absolutely everything anyway and it’s overwhelming for a 400.000 image collection.
I normally say "iPhone with Touch ID" but there's not much point any more, and I am pleased with my Pixel phone & watch.
What would be nice would be iMessage for Android. I'd pay for that, in order to deal with those iPhone using friends & relatives who "won't install an app" (i.e. Signal).
What would be nice would be iMessage for Android. I'd pay for that, in order to deal with those iPhone using friends & relatives who "won't install an app" (i.e. Signal).
I want a new Apple TV! I want it to have the capacity for advanced AI features and the ability to run AAA games.
I'd like to see more of the same in the Mac mini department, i.e. excellent price/performance.
And also, some compelling reason to purchase an iPad of some sort which would essentially include more macOS-ness. I like to draw and paint, but need most other things the iPad doesn't do. Once again, price/performance.
And also, some compelling reason to purchase an iPad of some sort which would essentially include more macOS-ness. I like to draw and paint, but need most other things the iPad doesn't do. Once again, price/performance.
That is called a games console... 😂
Seriously though, most people just watch TV on it and the $100 price tag is about right, give it AAA games and you price 99% of the users out of the market (increased hardware requirements - M-Series processor, lots of RAM, lots of storage), AI might be possible with a moderate price increase, but making it a AAA gaming console is going to add several hundred dollars to the price.
I could see a console version at the high-end being as an option, but Apple just doesn't have the name in the console market to garner the AAA titles and the gamers to come to their platform. Without the gamers and the games, they aren't going to sell enough units to make it worthwhile.
I just want something simple... in Apple Music we should be able to pin radio stations, or add them to a playlist or something, so we don't have to look for them every time they drop off the most recent list
... oh, and a fitness ring as well, but I'll settle for a new Apple Watch in September
... oh, and a fitness ring as well, but I'll settle for a new Apple Watch in September
I would like to see macOS not start Music every time I end a telephone call or Teams meeting! It is pointless, it is a company MacBook with no music on it and no Apple Music subscription on my work account.
I currently use NoTunes to stop Music starting, but that shouldn’t be necessary for such a stupid action from macOS!
I currently use NoTunes to stop Music starting, but that shouldn’t be necessary for such a stupid action from macOS!
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oh, heck, since it’s not gonna happen, we may as well go all out with what we want, right? What I would like to see from Apple is the ability to address only the device that you want to speak to. So that I could say something in the vein ofSiri, iPad, watch, TV, Sirihomepod, etc. I really am tired of the wrong device answering when it is incapable of doing what I am asking for but another nearby device is.
iTunes to just work without screwing up my library of music. How it manages to un -order an album I bought from iTunes is beyond me. I haven’t added any background titles / authors info etc but Apple Music just decides to removes tracks from an album. Is it a ploy to make u go Apple Music subscription? If so it’l never work with me. Give me a sh&t product & i’l walk to a competitor
