So ... let's recap. The woman from Burberry was paid a thousand million billion dollars to defect to Apple to posh up the retail experience. We've had many reports of Day One of her first major test. Reports of clueless, ill-prepared staff. (Much like the ones online.) Watches that aren't charged. People being sent away after only trying two bands. Shops with insufficient stock, eg bands in only one size to try. Exactly why was she hired and why is she being paid so much?