What Happened to the Amazon Prime Video App?????

Discussion in 'Apple TV and Home Theater' started by nexesnex, Nov 14, 2017.

  1. nexesnex macrumors regular

    Sep 18, 2014
    Come on Amazon, this was announced back in early summer. Where is this App for the TV???? Amazon can deliver products in an hour or less, but in 4 years they can't get an App to the Apple TV?? (I know there is more to it than that, but come on!). So annoying. I still use my phone, but the AppleTV App will be a nice edition....
  2. Plett macrumors member


    Feb 16, 2016
    Excellent point, I had forgotten about this (maybe what they were hoping).
  3. err404 macrumors 68020

    Mar 4, 2007
    All Apple promised was by the end of the year.
  4. GizmoDVD macrumors 68000

    Oct 11, 2008
  5. NameUndecided macrumors 6502a

    Mar 28, 2011
    All I know is that shortly after Apple stated at their presentation that the Amazon app is coming soon, Amazon began carrying the ATV on their site after a years-long period of not, and it seemed like a sign of good will. And then, um, they removed it from their store again.
  6. techwarrior macrumors 6502a


    Jul 30, 2009
    There were rumors that it would be available last month, but alas, no. Latest I have seen is by end of year.

    Given A'zon is now (announced yesterday) looking to add a free add-supported video plan, I suspect the delay may be tied to a late change of direction in the project.

    Amazon balked because they didn't want to pay Apple 30% for every $99 Prime membership if memberships were created in-app. If they only allow in-app rental\purchase of video products, they only have to pay Apple 30% of these add-on sales, but leave the $99 subscription available online only. Or, they could do like iOS where they only allow online rental\purchase and you have to bounce back and forth (not optimal for users, and likely rejected by Apple).

    More likely, Apple agreed to a better margin for A'zon to sell ATV in exchange for allowing A'zon to rent\purchase in-app ala-carte content only, and maybe at a better margin than the standard 30%.

    With the new free-tier, Amazon may want to allow users to create a "free" Prime account in app which would have been out of scope before the announcement. If this is the case, the ATV app would have a method to either sign in (to an existing Prime Account) or create a Prime Account. The create option would be for the free Prime Video tier only, and if you want to upgrade to add-free, go online and fork out the $99 annual fee. All of this would be significant changes to the approach they were probably taking before this idea was conceived.
  7. Wxchaser macrumors regular


    Oct 28, 2017
  8. ImageStealer macrumors newbie


    Dec 16, 2010
    Alberta, Canada
    What is with all the wailing, crying an gnashing of teeth? Simply install the Prime App on your iPhone or iPad and airPlay it!
  9. Unprocessed1 macrumors 65816


    Jun 23, 2008
    Can you do this on the Apple TV? Are you able to get Prime streaming in 4K from an iOS device?
  10. Böhme417 macrumors 6502

    Mar 11, 2009
    This and the fact that I’ve only had maybe four or five Amazon orders over the past year will put an end to my prime subscription when it comes times to renew in a few weeks.
  11. nexesnex thread starter macrumors regular

    Sep 18, 2014

    Oh, wow, I had no idea they had removed it...
    --- Post Merged, Nov 14, 2017 ---

    I don't think anyone is crying. And gnashing of teeth... well, if I was doing that, I'd have no teeth left as it's been a rumor, and then made official that an App was coming.

    As I mentioned in the original post (perhaps not so elegantly) I do use my phone to stream, but it would be really nice not to have to do this.
  12. dan980 macrumors newbie

    Sep 28, 2017
    12 days a go a reddit user uploaded a picture of the app installed on the Apple Tv:


    The orange circle means it’s in beta. He says he’s currently testing it. I really hope it’s a matter of days until it gets released on the store.
  13. sofila macrumors 6502a


    Jan 19, 2006
    Ramtop Mountains
    Not all Apple TV users are iPhone or iPad owners, and anyway Airplay streaming may be useful for a short period, but with lower quality and useless/nonsense use of streaming devices (for an entire movie...it doesn't make sense). This said with an absolute peace of mind.
  14. tromboneaholic macrumors 68040


    Jun 9, 2004
    Clearwater, FL
    Operates horribly like this. It’s not a suitable alternative. Pause for long, and the app goes bonkers on AirPlay. Also, I like to use my iPad while I’m watching shows sometimes.
    --- Post Merged, Nov 15, 2017 ---
    Must be related to this guy:
  15. dan980 macrumors newbie

    Sep 28, 2017
    He could be another troll, but the picture looks authentic (can’t know how old it is btw).

    comment thread on reddit
  16. tromboneaholic macrumors 68040


    Jun 9, 2004
    Clearwater, FL
    Could be real; could be Photoshop and 5 minutes of spare time.

    I mean, we were told this year, so we should have it in 6 weeks at the latest. The annoying thing is why this was mentioned by Tim in June if it was going to be so late?
  17. fsl2017 macrumors newbie

    Nov 16, 2017
    My strong hope for the amazon app is:

    It will be released at the same time as tvos 11.2 and with that automatically it will have incorporated the dynamic switching for both frame rate and HDR.
  18. disbthai macrumors newbie

    Oct 3, 2014
    i'm not sure what the hold up is about but I already have Amazon prime video on the ipad but i prefer it on Apple Tv
  19. xsmett macrumors regular

    Nov 1, 2015
  20. dan980 macrumors newbie

    Sep 28, 2017
    In that case, I really hope that tvos 11.2 isn’t taking too long.
  21. tonyr6 macrumors 65816


    Oct 13, 2011
    Brooklyn NY
    I now personally don't think this app is ever going to come out. I really want it. I use the Apple TV as my primary streaming device as it is the most reliable. The POS Fire TV boxes and newest POS dongle stutters all the time. Hulu is the worst but Netflix and even Amazon video stutters. Also they shove ads everywhere on a player you pay for.

    Roku does not stutter playing video but is it quite slow to navigate and also shows ads but not as bad. Also Amazon video app on the Roku is horrible. Really slow and the stream will quite often drop down to SD and no it is not my connection. On the FTV the quality does not drop quality.
  22. coolbreeze2, Nov 16, 2017
    Last edited: Nov 16, 2017

    coolbreeze2 macrumors 6502


    Sep 24, 2009
    I compared watching the movie Out of Time on my OLED TV via the built-in Amazon app vs watching it on my OLED TV via AirPlay streaming from my iPad Amazon app using Apple TV 4K.

    First of all, each method was quick and fast to load and was smooth. When I watched it via the built-in Amazon app on the TV it streamed in HDR and the picture was beautiful. However, when I streamed via AirPlay using the Amazon app on my iPad it streamed in stunning Dolby Vision and looked noticeably better. While it streamed via AirPlay, I tapped the home button on the iPad and the app remained open but not seen on the iPad. I was able surf the Internet on the iPad while the movie continued to stream via AirPlay. I also was able use apps such as Pages and CNN while the movie continued showing on the OLED TV.
  23. tromboneaholic macrumors 68040


    Jun 9, 2004
    Clearwater, FL
    When I pause a movie or show on the Amazon iPad app for too long, it craps out the whole AirPlay deal to Apple TV.

    It’s not at all the same as having an app on the TV.
  24. HarryWild macrumors 65816


    Oct 27, 2012
    I have the Roku 3 and just got the Ultra but waiting for the 4K hdmi cable to come. It about the same speed as the 3 in HD mode. No bugs with my Roku and Roku is as fast or faster in loading itself at the start of the previous ATV3. I am going to get the AT4 when Prime is release! .Yeahs it maybe a long time or never if Amazon and Apple start feuding again. LOL!
  25. coolbreeze2 macrumors 6502


    Sep 24, 2009
    Mine does not do this. To be sure I just tested. When I pause, it simply pauses on TV.

    I’ve watched 2 movies in secession and absolutely no problems.

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