This particular outage lasted about an hour and a half. Outages where we live are uncommon. In this instance, SRP (Salt River Project) identified the fault as an underground cable that went bad. Most often though, any outages are a result of traffic accidents where the vehicle(s) involved hit the power equipment. SRP is usually pretty fast to fix things.
I was asleep through most of the outage last night. I only knew about it because my wife woke me up. I have considered UBS, but outages here are rare and infrequent, so it hasn't been worth the hassle to me yet.
Our infrastructure out where I live was built for agriculture first, then urbanization came in. So, you have things that can get hit. Here's an example from about two years ago. I go through this corner almost every day and there was an accident at that time in the intersection. The accident plowed right through the water and power equipment.
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It's since all been replaced and SRP even moved things so that if there is another accident this won't happen again. But the well is still there. They can't move that.