Very nice, equally it is a specialist component for enthusiasts. Mac`s run hot primarily due their form-factor,
No, as demonstrated, they run hotter than they need to due to crappy heat-sink machining and dodgy thermal paste application.
The engineering for the form factor, as demonstrated by doward, is fine. This isn't a design issue. It's a quality control problem.
The machines SHOULD run cooler and quieter than they do, but apple doesn't appear to be training their staff/robots properly in this area.
A little quality control here would alleviate an extremely common macbook issue (fan noise) - i've seen dodgy thermal paste application reports on ifixit for at least 5 years now - and probably reduce their returns due to overheating, etc. as well. It would cost them very very little to fix. We're not talking rocket science here, merely slightly closer tolerances on the heatsink machining and proper thermal paste application.
Say, $5 per unit, tops.