Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Its super weird how Apple is doing this release , only reason I can think of is that supply is extremely limited and they don't want too much hype and disappointed customers.

After the initial announcement there was a lot of negative sentiment. They had a scenario planned out to not “fuel” the online chatter as it would amplify the negativity and likely hurt sales and reputation more than help. As a result, they are doing a stealth rollout.

There isn’t anything sinister going on (to the disappointment of many theorists).
 
  • Like
Reactions: sfrangu
After the initial announcement there was a lot of negative sentiment. They had a scenario planned out to not “fuel” the online chatter as it would amplify the negativity and likely hurt sales and reputation more than help. As a result, they are doing a stealth rollout.
This sounds reasonable.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.