Where's the rush of iAds???

[samcraig]

toy story was demo'd in the keynote I believe - whether it's in the wild or not - who knows.

And just because a company buys an ad doesn't mean they are in a rush to put them on the device. Maybe Disney has a release coming up they are going to use the campaign for. Maybe that movie comes out in 6 months. And maybe they want to wait until then. Who knows. Same goes for other companies.

Apple releasing a client list was for sales purposes. Because no advertiser wants to think they are the only ones willing to risk their investment on something NO ONE ELSE will go near. It's leverage.

And then there are companies that might just be waiting to see what happens.

And no doubt you're aware that the economy isn't the best. While big business IS still advertising - budgets have been cut all over.

They might have made the "buy" - but right now, holding off on development costs until later

And I believe Apple also has an approval process

Again - who knows. 1,000,000 and 1 reasons can be the reason you're only seeing 2 ads in rotation now.

 

[Mitchelino]

iAds are the worst thing that ever happened to iphone.

Why are so many people anti-iAd? iAds are NOT going to take over the phone. You will mainly see them in free apps that are already ad supported. If you don't want to see iAds, then buy the full version of apps!!!

Would you prefer ads from AdMob? Ads that have the potential to remove you from the app? It's not like iAds will suddenly infest all your current paid apps (it defeats the purpose).

To this day, I am yet to see an iAd. I mostly use paid apps (105/130), and with the exception of 1 free app, none have ads).

iAds=Aids

Very mature. Thanks for that.

 

[duction]

because adverts feel like an invasion of privicy.

plain and simple. I HATE SKY

 

[Mitchelino]

because adverts feel like an invasion of privicy.

I agree. I hate ads. That's why I don't watch TV. If I want to see a TV show, I buy an ad-free version from iTunes. I absolutely hate watching TV and having to sit through ads.

The same goes for apps. I'd rather pay for an app that I will use, rather than having to see ads every time I use it. Long story short, if you hate ads, pay for the apps (same goes for TV). If you pay for the apps, voila, no iAds! ZOMG!

 

[samcraig]

As suspected and now confirmed: https://www.macrumors.com/2010/08/16/iad-rollout-slowed-by-apples-control-of-ad-creation-process/

Just a few days ago, we noted that early advertisers and developers participating in Apple's iAd program have generally been pleased with the results so far, with advertisers finding high levels of user engagement and increased brand awareness and developers seeing solid financial returns.

The Wall Street Journal reports, however, that not everything is running so smoothly. In particular, Apple's "tight control" over the entire process, including creation of the actual ads, has slowed the launch of offerings from a number of the program's publicized launch partners.
Of the 17 launch partners Apple named for iAd, only Unilever PLC and Nissan Co. had iAd campaigns for much of July. Of the remaining 17, Citigroup Inc., Walt Disney Co. and J.C. Penney Co. - which tied its campaign to the back-to-school-season - have since launched iAd campaigns and other companies are planning iAd efforts.

Part of the reason some marketers are experiencing delays in getting their iAds to market is that Apple has kept tight control on the creative aspects of ad-making, something advertisers aren't used to, according to several ad executives involved with creating iAds.

According to the report, the ad creation process is taking up to 8-10 weeks, with Apple spending up to two weeks longer than originally expected to build the actual ads, leading to the delays.
People familiar with the matter said Apple underestimated how tough the new business would be and is still learning the best tactics for dealing with ad agencies. At the same time, ad agencies are struggling to keep pace with new ad technologies.

With Apple handling the production of the ad unit, agencies don't necessarily know what it is capable of or how to use the technology, one ad executive said. The iAd is designed in HTML5 technology, and Apple has yet to distribute a "developer kit" to agencies so they can understand how it works.

 

[KoukiFC3S]

I see a lot for apps. I still click on them lol.