I know people keep saying 100 is not a lot of money, but it is. It is 10% of the purchase, and depending on your situation (see my post above) it may "cost" you $145. That is about 15% of a purchase.
Apple has designed and priced their products in a way that encourages users to upgrade to products they do not need. The devices cannot be upgraded in the future, and the prices are designed to convince consumers that buying more is a better "value", so consumers buy more storage and RAM just in case. You walk in the door planning to spend 999 for a Macbook (notice that it is below that four digit barrier) and you walk out spending several hundred more, because you thought it was a better "deal" to buy the 13" ultimate. I am not knocking Apple or consumers for their behavior, but let's not kid ourselves about what is going on here. We are being upsold.
The worst part of it is that users convince themselves that they will use the computer for several years, when actual consumers probably purchase one about two years, which means you are buying a computer for a future use that will not occur. On top of that, people purchase a computer designed to perform the most labor intensive tasks of applications they might only rarely use. In my experience (subjective, of course) a lot of people would have nearly the same user experience with a machine from five years ago, because most of what they do involves Word, email, and the Internet.
In the end, you just need to open your eyes, look at yourself, look at your actual use, and buy a computer that makes sense. Unfortunately, many of our purchasing decisions really are "no-brainers" because people don't use their brains to look critically at what they are doing.