Why do you buy Apple products? Be honest. I'll be honest, one reason is for the updates. Even though the updates are only good for about 2 years before they start to lag on old iPhones, the updates are unified. I hated the feeling in Android, that someone had the newest update, and I would be unable to get it for a few months (if I'm lucky). I suppose that I do care to have the latest and greatest, which brings me to my next reason. Apple products cost a premium. Some people ask why I spend my money on premium stuff like Apple and Beats, and even sometimes joke about it. In my opinion, the premium quality makes Apple better. I do not want Apple to be known as the cheap brand or even the value brand. The same with Beats, people always tell me that I can get a much better headphone for less. That is true, but it doesn't have the "value" and the more something cost, to a reasonable degree of course, the more people value it even if they hate to admit it. I despise young people that are driving exotic cars like Ferrari, but damn do I respect the car. Given the option, I would totally own that car because of the symbol in a sense. One thing is for sure, I certainly don't buy Apple products for the specs . P.S. I probably sound like a snob, or shallow, but remember this is an honesty post.