Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
IMO, the thing that complicates their pricing / capacity structure is that they released the 5c this year in both 16gb & 32gb capacities. If the base 5s was 32gb and still $199, then they'd either have to sell the 5c for cheaper (not gonna happen), increase the cost of each model by bumping the storage in those too, or sell the 5s for more to maintain their "extra $100 to double capacity" racket they've got going.

I think that overlap ($199 5c w/ 32gb or $199 5s w/ 16gb) is the reason why we didn't get a capacity bump in the flagship lineup. A 64gb 5c doesn't seem to make much sense right now, and they want to keep the 5c looking attractive / good value).

(Maybe I'm wrong... I guess in years past they kept their mid-tier device at 16gb and the "free", bottom tier device at 8gb. But the 5c is being presented as "new".)

At the end of the day, I mostly only care that Apple decided not to do 128gb this year. They could have easily gouged me a $300 premium over the 16gb model :p
 
To clarify i'm not suggesting Apple drop the 16GB version and make the iPhone starting price $299.
I'm suggesting they replace the 16GB version with the 32GB and keep the starting price at $199

It'd probably cost Apple $5 on each phone (by the time the 6 launches) So I can't see why they wouldn't do it.
 
To clarify i'm not suggesting Apple drop the 16GB version and make the iPhone starting price $299.
I'm suggesting they replace the 16GB version with the 32GB and keep the starting price at $199

It'd probably cost Apple $5 on each phone (by the time the 6 launches) So I can't see why they wouldn't do it.

The problem here is the paradox that the iPhone 5c presents.
 
The problem here is the paradox that the iPhone 5c presents.

They'd have the 5C 5S and 6 32GB. Or drop the 32GB options from those phones (excluding 6).
They may have been waiting for 32GB chips to get realllyy cheap so they can do this without cutting much into the profit margins on the bottom and middle phones.

The 5C 32GB will probably get dropped when it becomes the bottom phone which apple usually do.
5S will either have to be 32GB at $99 or be 16GB only with no 32GB option.

So: 5C free, 16GB only. iPhone 5S 32GB $99 64GB $199 (no 16GB option), iPhone 6 32GB $199. 64GB $299, 128GB $399
 
To clarify i'm not suggesting Apple drop the 16GB version and make the iPhone starting price $299.
I'm suggesting they replace the 16GB version with the 32GB and keep the starting price at $199

It'd probably cost Apple $5 on each phone (by the time the 6 launches) So I can't see why they wouldn't do it.

And why would Apple want to do this?

Should be able to deduce the answer from that.
 
And why would Apple want to do this?

Should be able to deduce the answer from that.

Why did Apple increase the RAM from 512 MB to 1 GB? Because modern operating systems require more hardware. Similar logic goes for increased storage. Don't many computers come with more storage now than they did five years ago?
 
I'm going to say no. Because the 5s and 5c are selling well enough for Apple to not need to change storage options just yet.
 
Why do I need more space? Music is streaming, photo and documents could stay on cloud. Why? I have 32GB on my ipad I never used half of it too. Games?

I don't know why you use more space.

I need space because my 1GB/month data does not compensate for dozens of gigs of onboard storage. Especially when I'm traveling internationally.
 
I want them to, but people paying $100-$200 extra is a huge profit maker for them.
 
I see the iPhone 6 and new iPad Air and mini staying at 16GB.

Whenever the iPad Pro comes out, it might start with 32GB.

Apple has no reason to change form 16GB to 32GB when they still sell like crazy.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.