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just curious why the odd resolution? I know it's 16:9 and everything designed around 16:9 will be in the right ratio.

But why that resolution? Why not the standard 1280x720?

Because that would cause odd scaling of apps. With the same 640px width apps can just be letterboxed.

With a 720px width apps would either be scaled 1.125x in the horizontal, leaving a lot of blurry pixels, or they would be inset 40 pixels on each side.

Plus for new apps you would have to design for 2048x1536, 1024x768, 1280x720, 960x640 and 480x320. Which means you are still better off than an Android dev, but Apple users like their pixel perfect interfaces, whereas most android users don't care. (This coming from a developer, using apps on both devices it is easy to spot the differences when an app was not designed for a specific resolution on the Nexus 7.)
 
Great Video

OK - So when I saw the video, I first thought it was a leaked marketing video from Apple! Well done.

You even captured the Apple theme....

BTW - I am soooo excited about the new phone, I will wait in line for it!
 
The current resolution of the iPhone is 960×640. Going from 960×640 -> 1280x720 would be more awkward. Apps would have to scale in two directions.

arn
The whole phone would be awkward if that is what it is going to look like. If Apple is going to make a 4 inch screen make it a true 4.
 
Good job, Arn - very slick.

Judging by how well received Apple's last three commercials were, I'm thinking you guys should pitch to do the next one ;)

RTP.
 
The amazing New iPhone.

It's taller. And a bit thinner. And a bit faster.

This changes everything. Again.

Well, if you're like me you buy an iPhone for the total package - what it can do hardware and software related. So it being taller, thinner, and faster (hopefully) are only a fraction of what it can do differently. :D
 
Well, if you're like me you buy an iPhone for the total package - what it can do hardware and software related. So it being taller, thinner, and faster (hopefully) are only a fraction of what it can do differently. :D

What it can to differently from what?

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i don't think it changes much really, it's the same phone that is just taller.

o'rly ;)
 
...

The video looks fake to me.

there is more bezel than anything at the same 3.5 inch physical screen, at the start.

As the video goes on, the *new* iphone is turned on its side and *appears* to expand slightly, to show the *now* 4-inch....

Nice try..... but i'm not getting one... resolution is simply not worth it......
 
What it can to differently from what?

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o'rly ;)
The iPhone now is too small and the screen really is outdated. Making it taller but not changing the width does't fix the problem. Maybe my hands are just big but I want a phone that I can hold without a case.
 
I'm wondering what the landscape keyboard is going to look like.

Here's my analysis!

https://www.dropbox.com/sh/qtzwp18gw...r-is-wider?lst

Basically it seems like scaling it up would make it take up 60% of the screen instead of 50%, so I think that's highly unlikely. If they just scale it horizontally it looks a little funny to me, but not too bad. If they don't make the keys bigger, there is definitely space to add about one key per row.
 
The iPhone now is too small and the screen really is outdated. Making it taller but not changing the width does't fix the problem. Maybe my hands are just big but I want a phone that I can hold without a case.

Dude, get a joke goddamit ;)

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The video looks fake to me.

Are you trying to say that a video prepared by MacRumors about the new rumoured screen is fake?

:confused:
 
Great video. I'm preordering the next iPhone after it is announced, I'm excited for a larger screen.


The video looks fake to me.

there is more bezel than anything at the same 3.5 inch physical screen, at the start.

As the video goes on, the *new* iphone is turned on its side and *appears* to expand slightly, to show the *now* 4-inch....

Nice try..... but i'm not getting one... resolution is simply not worth it......

Fake? :confused:
 
The iPhone now is too small and the screen really is outdated. Making it taller but not changing the width does't fix the problem. Maybe my hands are just big but I want a phone that I can hold without a case.

What 'problem'? Making a larger phone makes a problem for me and the millions who actually USE their phone. I don't want a larger phone around my arm when I'm running, or in my pocket, or in my hand. Get a clue man.
 
The problem here is that this isn't the 16:9 aspect ratio that we are used to - it's close but not exactly 16:9. So you will not be able to watch 720p natively like on other phones.

well, it's only 1-2 pixels off from actual 16:9.

As for native 720p, yes, there would be some downscaling since it's 640 pixels, not 720.

arn
 
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