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Other than the 13 MacBook Pro (Touch Bar), the lineup is perfect. Love my 15 MBA. If this news is legit, I'm guessing it's mostly a current state of PC/laptop market issue. Although, I think increasing the base config to 512GB at the same price or slightly lower, would address memory swap issues with the smaller/slower ssd. Cut memory/ssd upgrade costs in half as well. The lack of dual monitor support is a non issue for me. In a world of ultra wides and a ton of cheap 32" UHD options, I can't remember the last time I used/needed dual monitors. If I need a second screen to off load certain apps, I just use the MBA as 15" is big enough for most things. You could use sidecar as well with an iPad for triple screens if you have a relatively recent one.
 
You shouldn’t compare it to the Pro. The speakers are very good for its size and the 1080p webcam is good too. The M2 chip is a different iteration of the A series, not merely an overclocked M1. M3 might offer some battery/heat improvements but I don’t think it’s going to be revolutionary.
Why should I not compare it to a pro?
When the Pro's have almost everything I would want over my M1 MBP (EXCEPT THE TOUCH BAR 😏)
Do you honestly think, the 15" is value for money with 16gb & 512gb and please don't give me this, most normal users don't need that much memory, it's 2023 we collect more photos & files every day, not less!
 
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I was thinking about buying this but I already own the m1 air and it's not even showing a hint of being outdated, or even slower than when I bought it. Only people buying this, I think, would be people upgrading from an Intel machine.
My m1 MBP is the same, sadly my eyes have deteriorated faster and I need a bigger screen 🤣 but not the 15"
 
I agree with you, but comparing apples to apples, the cheapest *new* 16" MBP costs $2499 MSRP. Nearly twice as much as the cheapest 15" MBA at MSRP.

At one point, the 15" MBA will also come down in price, be available as a refurb, et.c.
How is $2499 almost double $1700?
Which ever way you spin it, that's $700 more for a lap top twice as good in every sense and an inch bigger screen
 
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I can see this in the US. However, in a lot of countries there is a much wider price gap between these models (due to exchange rate).
That's not true M2 Refurb 14" have already been available in the UK FOR £1750
 
Your math doesn't add up. According to what you've listed, you should have very little room left on your hard drive, if any. Assuming 15 gb for system, 15 gb for your virtual machine, 10 gb for documents, and 200+ gb for photos, you'd only have 16 gb left. And, this doesn't even account for Applications (I have 50 gb of applications on my mac). No music?
In fairness to him his talking about a virtual 200gb for photos, which is like storing your photos in iCloud not on the machine
 
You are assuming that most customers make the same power vs portability judgement as you. A lot of people don't need the power of a pro device but do need a larger screen. Many will only occasionally take their laptops out of the house. that is why 15" models are very popular in Windows laptops.
Never the less, he's right, you do lose the portability & power with it.....and you're both making assumptions about what the users want from this type of lap top 😊
 
I’d love one! But I just bought a 16” MacBook Pro earlier this year, and it turns out to be waaaaay more gpu than I need. So my next machine will definitely be a MacBook Air. But given what I just paid for the 16”, it’s going to be 4 years before I get another laptop. And to top it off, the 16” is only slightly bigger than my 2019 15” MBP, but the slightly turns out to be just enough that it doesn’t fit at all in many places where my 15” used to go. :-(
 
Talked to a Blue Shirt last week when I was in store and he confirmed this. They sold well initially but then demand fell off a cliff. People look at both and pick up the smaller Air, or go with the 16" Pro when they find out the 15" Air lacks the extra ports/multi-monitor support.
ie; the blinkered & uninformed going with the hype and then returning them when reality hits 🤣
 
It's a great and highly-desirable computer, but it fits in a confusing lineup and is very expensive. Apple should consider eliminating the 13" MBA with TouchBar and bringing down the prices on the remaining models. They will sell a ton if it is properly positioned.
 
So, they introduced the 15-inch MacBook Air ALONGSIDE the 13-inch MacBook Pro rather than REPLACING it out of caution and now it's not working because, if given the three M2 options, "The World's Second Most Popular Notebook" is still more popular than the 15-inch MacBook Air?

That just sounds like a marketing problem that could've easily been resolved by replacing the 13-inch MacBook Pro with the 15-inch MacBook Air. Hell, that's what should've happened at LAST YEAR'S WWDC!

(Disclaimer: I personally love the 13-inch MacBook Pro; but I can't deny the world outside of my own personal tastes.)
 
So, they introduced the 15-inch MacBook Air ALONGSIDE the 13-inch MacBook Pro rather than REPLACING it out of caution and now it's not working because, if given the three M2 options, "The World's Second Most Popular Notebook" is still more popular than the 15-inch MacBook Air?

That just sounds like a marketing problem that could've easily been resolved by replacing the 13-inch MacBook Pro with the 15-inch MacBook Air. Hell, that's what should've happened at LAST YEAR'S WWDC!

(Disclaimer: I personally love the 13-inch MacBook Pro; but I can't deny the world outside of my own personal tastes.)
Touch Bar is the only reason I haven't upgraded to a 14" pro thus far
 
Just one more reason, why the demand is not great
and if the demand is not great, it won't be a great investment in case of resale value as compared to a 13 or 14 pro sadly... and as many of you have pointed out, people are afraid to spend money and if they do they want something that is going to really last and perform.
 
What's the average lifespan of the SSD? I don't really get maxing out specs just for "futureproofing".
My 2012 MacBook Pro that’s now with my mom is still fine. They last fine depending on your use case.

Apple dropping support for you hardware is likely to happen before your SSD is the problem.

I’m weirded out that I have been on 16GB of RAM for over 9 years now.
 
You’re not wrong. I’m a very technical user, yet even I am completely satisfied with my $750 (open box for $540) Windows machine. And then I upgraded the SSD to 1TB for a little over $100. Not to mention I have a 90Hz OLED screen. Leaves me scratching my head when I look at the Mac lineup.
Yup for $640!

A graphic designer laughed at me when I told them I wanted a high end Mac. He straight up said you’re asking for a device that you can’t even begin to understand what it’s for and have zero use for it.

Then we got people here saying “sales are low because you didn’t release the M3” lmao. Bro get real. This isn’t thr 90s where a computer went from 133 mhz to 500mhz and it was the biggest change ever.
 
I look at the newest Macbook Air lineup and want to buy one. Then I realize the entry-level specs (HDD and RAM) are exactly the same as my 2016 Macbook Air - 8 GB / 512 GB. Yes it's still a significant upgrade in terms of CPU performance and battery life, but I don't feel good shelling out ca. $1200 for the same RAM and HDD storage as my old machine. So then I add RAM and HDD and the price jumps $400 to about $1600. At that price point, you can get a 14 inch Macbook Pro, especially a lightly-used M1 Macbook Pro. Am I the only one who feels that way, that the current Macbook Air is too close in price to the Pro when you add RAM and storage, and the entry-level Air isn't really an upgrade? If Apple dropped the price of upgrades, or made 16 GB and 512 HDD the baseline and kept the price at $1200, then I'd probably bite. Otherwise, I'm sticking to my old machine, or going for a used M1 Macbook Pro.

EDIT: Baseline Macbook Air in 2023 is 8 GB with 256 GB HDD. So it's a downgrade from my 2016 Air in terms of HDD storage.
 
Being an imminent mac buyer currently using a 2012 13” MBA, I was really looking forward to the 15” MBA release, but was let down by the adoption of M2 chip, high upgrade costs and lack of ports. To me, the current MBAs has lost their unique features that attract customers in the first place - an ultra-portable, medium-end spec, versatile machine suitable for both work and study.

For those that claim the basic configuration is enough for normal users, I’d say the tasks these normal users do can also be done on an iPhone, iPad, other macs or intel laptop. They don’t necessary need a 15” MBA.

As for me, I will just wait for M3 Pro Mac mini or 16” MBP.
 
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