M2 is about 10 % faster than M1, while among their iPhone contemporaries, A14 is about 10 % faster than A12. So nothing wrong with M2 in particular. Speed increases of 5 % per year could be the new normal. Of course, Apple might wow us with the next generation of chips, due to the die size shrink.The M2 is seen by some as a stop gap chip, and just a mild improvement on the M1. Hopefully it's not too long before the M3 and a more meaningful bit of progress
Believe Apple when they announce it. All else is speculation.confusing!! Gurman said this and Ming-Chi Kuo said this?!?!?! Min mentioned that the new upcoming MacBook Air 15 will have M3.. and now Gurman says it will have M2, which of them we suppose to believe?
But as the first processor for a laptop or desktop, you'd hope for slightly more gain with the second model, especially as it was a lot longer than a year between M1 and M2...M2 is about 10 % faster than M1, while among their iPhone contemporaries, A14 is about 10 % faster than A12. So nothing wrong with M2 in particular. Speed increases of 5 % per year could be the new normal. Of course, Apple might wow us with the next generation of chips, due to the die size shrink.
Retro @ the first day 😂"M2-like"? "On par with M2"? "Or a very similar chip"? What is THAT?
M2+? M2.5? M2 Junior Pro? (Or borrowing from AT&T 5G marketing before actual 5G) M2 Evolution? M1 Nitro/XL/Deluxe/<other marketing suffix>?![]()
While thinness has its fans, we are still not marketing a iPad but a MBA laptop, and so as it gets larger, it’s important to be very comfortable to hold/use as well as not lose its surviability attributes if one buys sione kind of slip case or hard shell that prevents accidental drop damage when carrying it everywhere. I look forward to see how this larger 15” form factor works out.The MBA has always prioritised thinness and lightness - not necessarily processor speed.
8GB base memory still? That means $200 to upgrade to 16GB.
And the base model will have the slow 256GB SSD too.
Oh, Apple....![]()
Yes that’s one way to look at it. Still even if it’s larger will it be in the long term any better to use then the smaller 13.6” MBA for mobile users such as commuters using trains, planes? This is based on what people decided when selecting 14” versus 16” MBP never mind the weight. I was still hoping that if this works out they look smaller like 12” size for a fully functional MB AS platform can represent a serious product not a toy like the Intel platform examples From previous years.I don’t think some people realize how big of a deal this is. It’s taken over a decade for us to get a larger portable Mac that isn’t top of the line “Pro” power. Apple Silicon is so powerful and efficient that there are those of us who could do the 16” MBP size but with a base M2 and a storage bump.
It’s been a LONG wait, but it sounds like we are FINALLY getting there.
And how about the possibility of more color choices? Seriously awesome 😎
If only they knew how dumb that sounds.The M2 is seen by some as a stop gap chip,
The Pros have a higher pixel density than the Airs, so this does make sense.If it’s using the same resolution as the 14 inch MBP, then surely this machine has a 14 inch screen instead of the rumoured 15 inches?
Assuming no one is buying the M2? I see a complete rebranding of apple silicon incoming.Just curious — what do you expect the M3 Air will do that the M2 Air cannot?
They will drop $99 off everything or add free lowest tier airpods. The M2 MacBook air should be $999 and the M1 air $699. Imagine how many more machines they would sell. How many more people they would bring into the eco system and the massive amount of new service subscribers they would gain. Apple is shooting itself in the foot and knowingly doing it. There is absolutely NO REASON for the prices right now. Apple feels completely out of touch with society. They want to look hip and cool. But younger generations don't give a sh*t about any of that if they can’t afford it.I thought their Q1 drop was even higher at 40.5%.
Since these are worldwide figures I think it shows the impact of Apple's price increases over the last year.
The M2 Air, for example, is a fine machine, but £250 more expensive than the M1 it sort of replaced (Apple kept the M1 around at the same price but really it's a price increase in disguise for the Air) and RAM and storage prices are still ludicrous.
Add in generally how Apple has passed on exchange rates and inflation through price increases in many product categories and it's more than understandable that sales are down globally.
I'm not sure a 15" Air will be enough to at the moment to stop the bleeding for the moment. This is, btw, not an Apple doomsday post. Everyone is down, but Apple more so right now and I think pricing is a key part of that. The other, probably, that there is just no reason to upgrade from an M1 after the pandemic boom.
I’m seeing apple rebrand the entire apple silicon lineup. No one wants the M2 series. Intel and AMD offer the same performance for fractions of the price, fractions of the repair cost, and actual expandability. Which apple has all but sank into the bottom of the ocean.Yeah, I guess we’ll have the M3 by spring of next year. Hopefully in a third -smaller- screen size. And hopefully, M3 will come with 16GB of RAM as base conf… oh, who am I kidding?
No, they don't. If they did, we never would have got down this road to what we have now. Macs lost the ability to upgrade RAM well before the M1 came along.It turns out people WANT expandability, be WANT to be able to repair a laptop when a single stick of ram dies, and not have to replace the entire logic board.
...so that you can experience that Apps UI burn-in and not be able to use your laptop outdoors, which is like the whole idea of laptop mobility? Good thinking.No thanks, I'll wait for the M3/OLED model.
I'm not using a crappy old M2 with LCD screen lol.
It's nice to read a lot of sanity in this thread, for a change. It's a pity Apple is taking advantage of the loyalty they built up over such a long period. Losing my last MacBook Air because RAM died was infuriating, especially when the Time Machine backup I had proved to be useless. I'd happily take the performance impact to have removable storage and RAM. I doubt the day to day impact is noticeable anyway- my partner's gaming laptop has removable components and it handily outperforms Apple's top end offerings in data science tasks.I’m seeing apple rebrand the entire apple silicon lineup. No one wants the M2 series. Intel and AMD offer the same performance for fractions of the price, fractions of the repair cost, and actual expandability. Which apple has all but sank into the bottom of the ocean.
It turns out people WANT expandability, be WANT to be able to repair a laptop when a single stick of ram dies, and not have to replace the entire logic board. People want more storage, and externals are great. But why in gods name does a 1TB hard drive cost $450 more in a 16” MacBook Pro than it does in a 17” MSI rendering laptop? ( and the msi has a faster read write and can be upgraded and replaced ) apple set itself down a path to failure.
OLED screen ?I know a few people here are a bit annoyed that it’s not going to be an M3 model.
But what is the M3 going to offer that’s not available with the M2?
Ok, it will be a bit faster, but the M2 is already very fast. The M1 is already fast enough for most people.
It will have longer battery life. But the M2 and M1 already have class leading battery life with x86 machines nowhere near them.
I guess it’ll have more graphics cores? But would you really buy an MBA if you’re bothered about graphics?
The point that I’m making is that people who are concerned about there not being an M3 MBA+ are probably in the market for a MBP.
The MBA has always prioritised thinness and lightness - not necessarily processor speed.
It’s only with the advent of the Mx chips that all Macs inherit fast processor power and excellent battery life, as a given.
The fact Apple removed the ability to cheaply repair devices doesn't mean people WANTED Apple to remove the ability. In a device like the MacBook Pro you could easily fit removable RAM, storage and an easier to remove battery with no added thickness.No, they don't. If they did, we never would have got down this road to what we have now. Macs lost the ability to upgrade RAM well before the M1 came along.
Modern electronics has been all about size, weight, speed, etc... not expandability. People just want convenience, nothing more (and not the convenience of expandability or repair).
Yes I'm generalizing here, but I'm talking about what the majority of people care about. I don't like it either, but it's the reality of the situation. I doubt anything will change any time soon.