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This isn't simple HTML updates. You're talking updates of products and prices in a massive database and making sure everything is together.
I know, but they can update the database in advance and test everything internally before they roll it out. 2 hours before the event would be a very bad time to make sure everything is together.
 
Yeah new macbooks would be lovely but I don't really think that it's going to happen. Though would love to be wrong.

I meant a completely new product not memory bumps bla bla bla. I want to see whatever new product that is going to apparently cause their profits to go down in the short term.
 
OMG :eek: .... That explains why he's SOOOO thin!!! ;)

steveJobsAugust2006.png

Thats jobs.

He's just following the product line. Now that the nano is going tall and skinny he decided he better do the same. :D
 
Maybe its just me, but these iPod events just don't seem all that interesting. Apple events used to have an almost rock concert feel to them, but lately they don't have the excitement like they used to.

I think maybe its just a sign of success. When Apple was fighting for its life they seemed to really go all out. Complacency may cause things to be mundane.

I guess I'm just not pumped over a new nano shape and a price drop.
 
I meant a completely new product not memory bumps bla bla bla. I want to see whatever new product that is going to apparently cause their profits to go down in the short term.

I suppose that could happen, Were there any rumours about the iPhone before it landed?
 
OMG :eek: .... That explains why he's SOOOO thin!!! ;)
Well sure. Think about it, if you're going up on stage to introduce a product as thin as MacBook Air, you're gonna look fat, even if you're Kiera Knightley. So he had to get "in shape".

Poor Steve, I bet he's been eating pure lard now for 2 months just for this event. The stock price will literally depend on his weight. Heck, the stock of other hi-tech companies will plummet if he looks gaunt again. It's a crazy world.
 
While I would rather hear news about laptops, minis, etc I am quite intrigued to see what today's event will bring. Specifically I like the rumored Genius playlist and the new visuals. Can't wait for the "Wait, there's one more thing..." tho. :)
 
Perhaps the online store is getting a large visual makeover to tie its appearance in with a new look for iTunes 8. That's one possibility, other than Apple just screwing with us, why the store is down so early.

Mostly, I suspect Apple is just screwing with us though.
 
And the nano to get a new UI to suit the tall size-we got a new UI last year, and niw it's being changed again.

Most going to impressed to see price drops and the new nano-though any improvement to touch makes it even more worth buying for me.
 
wow 9 colors for the nano? that rumor about there being rainbow nanos.. did they mean rainbow of nanos?? hahah
 
Maybe its just me, but these iPod events just don't seem all that interesting. Apple events used to have an almost rock concert feel to them, but lately they don't have the excitement like they used to.

I think maybe its just a sign of success. When Apple was fighting for its life they seemed to really go all out. Complacency may cause things to be mundane.

I guess I'm just not pumped over a new nano shape and a price drop.
Sure, some of the lack of excitement can be blamed on Apple's complacency of late, but another and more important factor IMO is that there's so much spoiler info these days, the element of surprise is pretty much gone.

A few year back, Apple's secrecy was watertight and you never knew what they would show next. But the predictions have been bang on target for the last two events (MacBook Air and iPhone 3G), and it looks like this one will be no different.

Nobody HAS to read spoilers, of course, but it's easier said than done. I think I've ruined pretty much every movie, TV show episode and Apple keynote for myself for about 5 years now.
I'm predicting the release for the iPhono Nano ... just in time for xmas.
Yeah, I've been thinking along the same lines. The current iPhone is certainly not for everyone, it may be flat enough but it's still quite wide and heavy. At some point they've just gotta release an iPhone for the folks who can't stand carrying around a phone larger than a matchbox.
 
There were rumors about Apple making a phone years before the iPhone launched.

Fair enough, I'm quite a new convert so not sure of their history. There have been rumours of a tablet for ages, but I don't think that is likely here either.
 
None of the rumours warrant media coverage.

Something unexpected must be coming......possibly music subscription?

Much like the DRM free rumour, it'd be damn near impossible for Apple to have worked out huge deals like that with all the majors, and for no hint of it to have slipped out of any of those labels Apple may be good at keeping its staff in line, but record labels are typically far leakier. If it was going to happen, I honestly believe you'd have heard rumblings a while back.
 
This isn't simple HTML updates. You're talking updates of products and prices in a massive database and making sure everything is together.

Well no. Those "simple HTML updates" would actually be more of an issue. With modern "E-Commerce" type packages, it's very easy to control what products are available, change pricing, etc, without taking the whole site offline. Apple just choose to do things their way.
 
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