Maybe because users create a new iCloud account ?
You are asked about iCloud as soon as you turn on your Mac.
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50% of Customers Purchasing a Mac in Q2 2022 Were New Mac Users
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You are asked about iCloud as soon as you turn on your Mac.
Balance the most difficult challenge apparently. Swing over to form than swing over to function. Cannot seem to find a good balance today.
They found a great balance with the current offerings. That's reflected in his report, and I can confirm it from having the excellent MBP M1 Pro 16.
Yep! Now imagine if they also stopped doing tricky things such as removing the ability to self upgrade SSD's and RAM and then charging a 4x markup on normal retail prices.
And yeah, I know RAM is now on the SoC, but there is no reason not to have another layer of plug-in off-SoC RAM, and I'm pretty damn sure that's what they will do for the Mac Pro w M1 Extreme, so that they can at least match the Intel Mac Pro's 1.5TB self-upgradeable max RAM capacity. Presuming they do that, there is no reason not to add a RAM slot or two to all the other Macs, so users can whack some in. And no reason not to make the SSD's self-upgradeable. It's pure greed, and surely must cut into sales. I do wonder how much it also effects profits.
I don't blame Jony, I blame Timmy for not having the ability to control Jony's wildest dreams. Steve balanced Jony brilliantly. Now we have lost Jony's design genius, since Timmy realised he couldn't control him. Let's face it, the new 14/16" MBP's are functional engineering marvels, but the form of them is rather so-so. The new Mac Studio is simply a stretched out Mini. The new iMacs are, well, each to their own. The new iPhones are iPhone 4's rehashed. I actually miss Jony, but not without a Steve to control him.
I'm actually not a new user, but they count me as new user because my MacBook Pro 2011 model was on a different account.
Great news. The more people that use Macs, the more software companies will jump on board with AS native versions. And the more MS will have a rocket up its butt to get Windows, and all its other software working slick on ARM. I really look forward to full functioning Windows VM's on AS Mac, as it is the one major impediment for a lot of users.
I bought my first MacBook (M1 Pro) ever in 2021. I’m still in love with it.
I just don't understand why the M1 MacBook Air and 13" M1 MacBook "Pro" is hobbled to 1 external monitor max. I ended up with the 16" MacBook Pro M1Pro and its waaaay too much computer for my needs: 2x TB/DP monitors, but its nice having that sweet display and those sweet speakers!
For this arguments sake lets say apple sells 1 million Macs a quarter. And lets also say Macs sold in the last 5 years are all still being used. That is 20 million Macs already in use. If half of this quarters sales went to new users, that would be 500k. So that would only be an uptick of 2.5%. Not quite through the roof.
Gosh. If that's a valid metric, I can just imagine the millions upon millions of "first time" Windows users Microsoft must be counting based on their "Sign in with Microsoft" schtick.
They don't break out sales like they used to, but my hunch is they're selling a whole lot more laptops than desktops.
Outside techie circles, pretty sure most regular consumers don't know or care about that stuff. They just want to "set it and forget it" and by the time the machine is 3, 4 years old and out of warranty they plop down another $1000-1500 for a new one and move on.
Can’t they just measure the percentage of people who do not already have a Mac on their Apple ID? This percentage is then classified as “new to the Mac.”
They could also conduct surveys, but in this case it may not be necessary.
It does not surprise me Microsoft Windows has been a total **** show ever since Windows 10 and it seems to only have gotten worse.
Every piece of hardware and software has bugs. You can’t hide from bugs. For my workflow, I don’t notice anything that gets in the way — but I know they exist.
They’re referring to 50% of Mac sales coming from first time buyers — again, they would know this during the registration process — just like any manufacturer would.
Yes, good news indeed. Seeing this increase in users should also motivate developers to invest more in Mac software to reach those users.
And the real magic is seeing how well the Mac works with other Apple products — though we don’t know if the new Mac users already had an iPhone, iPad, Watch, etc.
