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Person A has a Mac.
Person B has a PC.
Person A feels offended by the existence of PC.
Person B says: so what?
Since Person A and Person B both own a personal computer. The issue issue is moot.
Person B could own a Mac or iPad. Since a both are a PC.
 
Due to compartmentalization, each person's perspective is likely to vary somewhat from now historical known events, and where they are still not known, each view should be interpreted as a view from a perspective.

That said this particular story gives insight into a change of emphasis in a particular time so it would be instructive to look back and see what product issues were arising then and two years hence which is a typical product cycle.

Rosetta was probably the transition defining moment IMHO.

But this story and the related user posts raises another rhetorical question. Why didn't the copy machines at Redmond take the open source stuff and morph it into a Apple compatible run time utility on PC's?

Another aspect of context to the story is it happens in December 2001. Some may not recall this very clearly but 9/11 (9-11-01) was not just a thing in NYC and DC and PA. The NATIONAL airspace was shut down and for weeks it was not up and running again. There was a large economic disruption as citizens stopped and contemplated the first large public and publicized strike on the Domestic US and a large city in particular. It was our version of the London bombing.

Unlike the Brits, we did not have a "stiff upper lip" and vow to move on despite it. Instead we went down the path of reflexive actions (as predicted and desired by OBL). It had real effects on business and the economy in a negative way for a long time.

So a "reboot of thinking" inside Apple makes sense as a backup plan to maintain shareholder income and equity in light of that strange and harsh environment. The fact it was essentially already running is both unsurprising and handy. What did not exist was a transition strategy and tool. That took years to implement.

Tomorrow will be interesting and yes I do think we will see Microsoft Office on iOS mentioned in some way.

Rocketman

http://www.businessweek.com/magazine/content/01_17/b3729061.htm

http://www.sony.net/SonyInfo/News/Press_Archive/200111/01-1116E/

yhst-88762443391823_2200_2581332


BTW that top of the line laptop in 2001 has about the same tech specs as iPhone 1 in 2007.
 
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This story seems to indicate that OS X was "suddenly" developed to be able to run on generic Intel based PCs.

Like others have said Rhapsody ran on Intel as did OPENSTEP.

And, let's not forget that "Darwin" has always been an open source project, freely downloadable from Apple's website, which ran on most generic PCs at the time, too.

IMHO, ever since NeXTSTEP ran on Intel, Apple (reed: Steve Jobs) has never, ever, let Apple Operating Systems NOT run on Intel.
I understand that the Carbon API and Aqua GUI (introduced with Mac OS X DP 3 IIRC) got the PPC *must* as all new Macs were G3's at the time, and that Intel compatibilty was of less focus, but I'm pretty sure Steve was confident that all NeXTSTEP -> OPENSTEP-> Rhapsody -> Mac OS X builds were Intel compatible.
He knew Apple were in trouble with the PPC. The G4 was going nowhere. The G5 was impossible to get inside a laptop.

BTW, Steve never would have licensed Mac OS X to the Sony VAIO. He loved this laptop (he called it sexy, and it was the sleek model on which the Titanium PowerBook was "based") but licensing OS X to another brand would never make sense.
 
"In JK's office, Joe watches in amazement"

There is no mention of Joe before this sentence. I assume we're supposed to infer that Joe is JK's boss? Why no mention of Joe or his last name?

And for that matter, introducing who Bertrand Serlet is might help too. "He comes back a few minutes later with Bertrand Serlet." is our first introduction with no mention of why he's important and gets to make demands.

I think everyone who has followed Macs for a long time KNOWS who Bertrand Serlet is!
 
Hello ARM

[...] At the time, it was described as a "fall-back plan", in case the PowerPC should fail to deliver. [...]

It certainly did fail to deliver. And guess what. Intel is, in some ways, holding Apple back now. Apple was clearly forced to delay the release of these updated Macs for months, while they waited Intel got their Sandy Bridge act together. This "big bang" of Mac model updates is proof. We've been ready for months, Intel. What's your problem?

And just look at how far behind Intel is in the mobile space. It took Intel five long years to optimize their ancient x86 architecture and get Atom to where it is now. They're finally shipping faster, lower-power netbook processors. Too bad the netbook era is over.

It was obviously correct for Apple to go with ARM processors for iOS. And Apple could do the same with the MacBook Air first, then the rest of their notebook lineup. This would require a 64-bit architecture, of course, and probably more than 2 CPUs per chip. ARM published the 64-bit instruction set for ARMv8 last year. It's just a matter of time. It's inevitable.
 
Bertrand Serlet was the head of the Mac OS X development team (official title was the Senior VP of Software Engineering) from July 2003 to March 2011. His name is about as well known as Phil Schiller, Scott Forstall, Eddie Cue and any of those other guys, so he doesn't really need as much of an introduction.

However, in December 2001 when these events were taking place, Avie Tevanian was the Senior VP of Software Engineering. Presumably Bertrand was around in a position of authority well before he succeeded Avie though.

Thanks for that detailed information!

While I knew some of that, there are plenty of people who might read this article that would know none of that. I would think that we would want this article to make sense to a fairly broad audience, especially given Apple's rising star these days.

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I think everyone who has followed Macs for a long time KNOWS who Bertrand Serlet is!

Don't you want people who haven't followed Apple for a long time to also know who Bertrand Serlet is?

While you or I might be aware of him, if you read the article from the perspective of people who might be curious about a story behind Apple's transition to Intel but also don't know the names of all the players (which is probably a good number of people), it would be nice to know who the players are and why they're important.
 
This story seems to indicate that OS X was "suddenly" developed to be able to run on generic Intel based PCs. [...]

Depends on how you define "suddenly." If you (re-)read the story, you'll see this:

Ultimately, he started work on an Intel version of Mac OS X. Eighteen months later, in December 2001, his boss asks him to show him what he's been working on:[...]

(Bold font added for emphasis. :D)
 
Didn't Apple have a project porting the classic Mac OS (I want to say OS 7) to Intel, codenamed "Star Trek"? And then they had a new project to port Mac OS X to Intel when it was first released codenamed "Star Trek: The NeXt Generation"? Maybe I'm remembering wrong.
 
I love the second comment on the 2005 thread LOL

"Expect Mac sales to tank in the next 1-2 years though..."

xD


hahah that's exactly why I always laugh when people start saying the sky is falling whenever there is a change.

Those old threads crack me up with the ignorance out of some people.
 
Given that Win8 has come in for some harsh criticism and Apple is now not wholly dependent on sales revenue from Macs since it has iPhones/iPad revenue, now might be a good time to license OSX to a select few Tier 1 vendors.......

Say, Sony, HP, Lenovo..... The real benefit would be to increase the market for the other things that Apple now does.

I hope not. Just running isn't enough. One of the great things about Macs is their overall design, in particular how quiet they are. Magnetic power cords, which is just brilliant for laptops.

Of if they ever did license, I'd hope reviews would compare models on such factors, because these little details are extremely important to the overall experience and increasingly dwarf things like processor speed.
 
At the time PPC was way faster even though in some cases the PowerPC cpu maybe a few hundred MHz slower. Most revision of the Power Mac range generally won title of fastest computer that a consumer could actually purchase. It was to do with the way the CPU pipelines were structured, a shorter pipeline= greater speed and performance. From what I remember a 1Ghz iMac G4 was the pentium equivalent at the time of about a 1.6-1.8 GHz Intel Pentium 4. The fact that Apple had control (and still have control) of both hardware and software also drastically helped performance too.

That's not true.

PPC and the G4 specifically had a huge advantage in floating point (FP) math but that was about it. This was useful in some select specialized applications - I remember our office G4 beating the pants off of our PCs in SETI at home.

In integer math, PPC and Intel were much closer - for the most part PPC was supposed to be "more future proof", "better", and "soon to be faster" but thanks to Intel ingenuity, resources, spit and sweat they never fell far behind, and ultimately of course when the G4 hit the 500Mhz (yep!) barrier, they went ahead.

Intel had this stupid, brute force solution which worked actually pretty well until it was replaced by the Centrino architecture. It was crap for mobile but then mobile wasn't important back then, and PPC soon screwed up majorly, the last G5 PPC tower requiring liquid cooling. As bad as the P4 was, it was never this bad.
 
That's not true.

PPC and the G4 specifically had a huge advantage in floating point (FP) math but that was about it. This was useful in some select specialized applications - I remember our office G4 beating the pants off of our PCs in SETI at home.

In integer math, PPC and Intel were much closer - for the most part PPC was supposed to be "more future proof", "better", and "soon to be faster" but thanks to Intel ingenuity, resources, spit and sweat they never fell far behind, and ultimately of course when the G4 hit the 500Mhz (yep!) barrier, they went ahead.

Intel had this stupid, brute force solution which worked actually pretty well until it was replaced by the Centrino architecture. It was crap for mobile but then mobile wasn't important back then, and PPC soon screwed up majorly, the last G5 PPC tower requiring liquid cooling. As bad as the P4 was, it was never this bad.
You all seem to be forgetting about AMD at that time... AMD was king of the CPU speed wars from 2000 to until the time Conroe came out from Intel. The XP line and Opteron spanked PPC for the most part.
 
It certainly did fail to deliver. And guess what. Intel is, in some ways, holding Apple back now. Apple was clearly forced to delay the release of these updated Macs for months, while they waited Intel got their Sandy Bridge act together. This "big bang" of Mac model updates is proof. We've been ready for months, Intel. What's your problem?

And just look at how far behind Intel is in the mobile space. It took Intel five long years to optimize their ancient x86 architecture and get Atom to where it is now. They're finally shipping faster, lower-power netbook processors. Too bad the netbook era is over.

It was obviously correct for Apple to go with ARM processors for iOS. And Apple could do the same with the MacBook Air first, then the rest of their notebook lineup. This would require a 64-bit architecture, of course, and probably more than 2 CPUs per chip. ARM published the 64-bit instruction set for ARMv8 last year. It's just a matter of time. It's inevitable.

Hello? You do realize that ARM chips are currently way slower than even the slowest Intel chips? That's kind of the issue there.

The "ancient x86" architecture is a small add on on the chip which translates said x86 to whatever Intel needs at the moment, micro instructions or whatever else they want to run the actual core on. I am not saying it's trivial or easy to get to perform right but Intel has this tech down pat, they've been doing it for over a decade now.

I am sure Apple is impatient with the speed of development at Intel but where's the alternative. For laptops and desktops, Intel has won. For the foreseeable future at least.

----------

You all seem to be forgetting about AMD at that time... AMD was king of the CPU speed wars from 2000 to until the time Conroe came out from Intel. The XP line and Opteron spanked PPC for the most part.

Yah, AMD was fightin' and doing well... until TDP became important, then they kind of disappeared with a whimper.

I am still impressed with Intel's dual strategy - they had the P4, and were planning chips with 6GHz and 600W TDP. I saw the road map, I can distinctly remember as it seemed insane to me to have a 600W chip. Of course this never came to be thanks to laptops and thanks to the 3Ghz barrier.

But Intel was also working on a completely different chip based on the P3, and that eventually became Centrino and wiped out AMD. AMD had nothing - all they knew how to do is compete with the P4.
 
Interesting thought, a lot of people talk about OS XI in the forums like it'll be out soon, maybe after 10.9,

but after seeing this article it made me go and watch the Intel announcement WWDC on Youtube, and Steve says OS X will last them 20 years. The first OS X was released in 1999 wasn't it? So OS X has a good long amount of years left in it.
 
Given that Win8 has come in for some harsh criticism and Apple is now not wholly dependent on sales revenue from Macs since it has iPhones/iPad revenue, now might be a good time to license OSX to a select few Tier 1 vendors.......

Say, Sony, HP, Lenovo..... The real benefit would be to increase the market for the other things that Apple now does.

I know some people would bitch & moan about how Apple did that before & say it nearly killed Apple. However, I'm the kind of person who thinks that just because Apple tried and failed once, that doesn't mean it can never succeed. While I also understand Apple not wanting to risk these other companies tarnish the Apple & Mac names, but Apple could always put something in the license to let them revoke the license as they fit.

I'd love to see Apple license out OS X Server and have real, enterprise-grade servers again.
 
I was actually talking timeframe wise between 1998 and 2004 the time when PPC cpu's were considered far superior to Intel and other x86 offerings. You would not have been able to run an intel version of OS X on a PC at any period during that time, since the intel switch didn't happen until 2006. The intel preview copy of Tiger was released in mid 2005 though. More specifically I was talking about the iMac G4 and Power Mac lines not the iBooks. The G5 was a screamer compared to a Pentium based PC. Dual processors made all the difference, this was proved in a number of tests both by Apple and other third parties.

I also cant imagine that you were able to run an Intel copy of OS X Tiger on Hackintosh system (laptop) that was supposedly running faster than a iBook LOL, maybe if your iBook was the old 1999 G3 model then yes, but otherwise don't think so. At the time of the first intel version of Tiger there was literally 0 drivers for anything, even today its a struggle getting updates and stuff to work xD not worth the hassle.

Jumping to some conclusions there about what I did and when. As for the G5, you seem to have forgotten the hoo-ha at the time over Apple's claims of having the fastest computer.

For what it is worth, I was an early hackintosher and did get a Tiger build running on a Dell Latitude D600. That had a 1.6 Banias cpu compared with the 1.33 G4 in my iBook. About the only thing I could not get working was fully accelerated graphics due to no existing Intel drivers for the Radeon 9000 gpu but for anything cpu based it was not even close and more than the difference in GHz would lead you to expect.
 
I think the first comment is far more telling of the arrogance from the mac community.

As if PC users werent allowed to use Macs? This sentiment still exists today. Ultimately, it has ZEEEEEEEEEEEEROOOOOOOOO effect on anyones precious mac experience;

Person A has a Mac.
Person B has a PC.
Person A feels offended by the existence of PC.
Person B says: so what?

I recently called out the iPod Classic being an inferior device compared to the Cowon J3 and pointed out a list of FACTS on why that is so. I got TWELVE downrankings thus far. Jeff Smith-Luedke was right; Apple wants zero competition (in regards to HTC and Samsung release Android phones). The Mac userbase clearly has the same mentality and it really needs to stop RIGHT NOW.

Steve Jobs once said 'We have to let go of this notion that for Apple to win, Microsoft has to lose.' Well, as much as I know he didnt fully mean what he said (due to his hatred for Microsoft and Windows) he was actually right.

Furthermore, as a consumer, it only benefits us if there is competition, ultimately driving prices down, pushing innovation and bring forth better products for all. It seems like everyone on the Apple bandwagon just wants only Apple to exist and have innovation be stagnant.

I would be absolutely THRILLED if the macrumors admins made it a rule that any behaviour that displays such devotion lacking logic and rational be BANNED completely. All such posts should be removed as to contribute to an OBJECTIVE conversation in the forums without any fanboyism. I'm sick of it.

I completely agree with you. I just voted you up (an was actually surprised to see so many down votes on this post!!). I have actually come across people like this, where I try to not even TALK about anything technological to them anymore!

Another thing that comes to mind, if after these people would justify an Apple action and show the alternative is really bad, Apple does do the alternative, somehow they'll justify that and show the previous thing was bad!!!

AnonMac50

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I always enjoy learning about this aspect of the long transition from OS 9 and PPC to OS X and Intel, but I think it is disingenuous to present these stories as if the achievability of the task was uncertain and its completion was a surprising, watershed moment that got vice presidents to stop what they were doing and put Steve on an airplane.

OS X was promised for Intel; Apple shipped developer previews of OS X (as Rhapsody) for Intel. I have a copy of Rhapsody DR2 and have installed it on commodity PC hardware. It was a surprise and a let-down for developers when Apple decided to reneg on shipping the Intel version along with Yellow Box (Cocoa) for Windows. Rhapsody DR2 was released in 1998, this effort began in 2000 (before OS X 10.0, actually), so at most there is a two year gap where the status of the port is uncertain. It is likely that it was kept maintained for at least part of the gap, especially since Darwin was publicly released as an open-source project with Intel support in April 2000. What do you suppose the Intel version of Darwin was there for? No reason? It is certainly possible that in the crunch to get OS X to 10.0 for PPC the Intel port fell by the wayside and perhaps was no longer feature-complete, and this guy's job was to get it caught up, but it was still something they had sitting around the whole time.

That the Intel port could go from something they were already shipping in developer previews to something nobody within Apple even knew existed simply doesn't make sense. I understand that there were commercial reasons for Apple to maintain public silence on the topic, and to be very clear that their employees were expected to do the same, but I'm not about to believe these people convinced themselves that something they already knew existed as a shipping product didn't actually exist after all! In the wider world, the fact that Apple had maintained an Intel port of OS X was one of the worst-kept secrets in computer industry history. I agree that the actual time and place of the Intel switch announcement was a complete surprise, but the fact that the possibility existed was established when NEXTSTEP was released for Intel in I believe 1993.

I'd always hypothesized that after Rhapsody for x86 was abandoned they had actually been working on it, just not in front of the public. Reading this story I also noticed an inconsistency.
 
I'm not sure a continued relationship would have really benefited either side. Apple's volume was much lower at the time, and they would have required a lot of R&D dedicated to development for Apple. With Intel we're talking about products that they would ship in volume either way. Beyond that several of those implementations were very poor on Apple's end. The failed radiator issues and imac problems had little to do with IBM. It was how Apple wanted to implement them. It was just a doomed business relationship.

Not sure that I'd choose to call it "doomed business relationship". G5 on the Mac Pro (or the PowerMac as it was called) it was a huge success, delivering a very powerful desktop/workstation, not to mention the 64bit architecture when Intel and AMD were struggling on that area.

I clearly remember, though, that IBM stated they had problems making a portable version of their CPU and that they won't do it after all, forcing Apple to move on (I know first hand as I've been waiting to see a new cpu on Apple laptops in order to upgrade my G4 powerbook). Up until then, Apple was trying to keep their laptops in the game by keep pushing the clock speeds of G4 further and further, trying to keep them comparable to the PCs. Eventually this had to come to an end, and powerbooks became too underpowered using G4 cpus.

Small or big partner by that time, I'm sure that if IBM had succeeded to predict Apple's momentum they might have tried harder to keep this partnership. I'm sure they thought that "this ship is sinking", but it seems they were just wrong. After all, who wouldn't want to be a partner with the richest company in the world ?
 
I remember the first time this rumor popped up that Apple would be switching to Intel and I confidently exclaimed to another poster on a different forum to this one that if Apple switched to Intel I'd eat my hat. I was that sure it wasn't true and I even listed all the problems they would have switching.

I really couldn't believe it when it turned out to be true. I was happy though and I bought one of the first Core Duo MacBook Pros.
 
Depends on how you define "suddenly." If you (re-)read the story, you'll see this:

(Bold font added for emphasis. :D)

I mean that this story indicates that development of OS X for Intel was "suddenly" being developed once it already run on PPC.

And I'm sure that Intel development of OS X and its ancestors (NeXTSTEP, OPENSTEP, Rhapsody) have always been parallel.
Of course, like I said, Carbon and Aqua development surely had the focus on PPC only as to get the "final" (okay... Public Beta) version of Mac OS X 10.0 ready ASAP.

But once it became clear that Motorola hit the 500 MHz (G4) barrier (and even had to put 450 MHz G4s inside newer Power Macs...) I'm sure Steve had his OS X guys fire up the: "get it on Intel, quickly" campaign.....
 
I remember the first time this rumor popped up that Apple would be switching to Intel and I confidently exclaimed to another poster on a different forum to this one that if Apple switched to Intel I'd eat my hat. I was that sure it wasn't true and I even listed all the problems they would have switching.

I really couldn't believe it when it turned out to be true. I was happy though and I bought one of the first Core Duo MacBook Pros.

So, how did the hat taste? :p
 
IBM can blame themselves for losing a big partner like Apple on this. They failed to deliver a G5 (or any processor faster than Motorolla's G4) for the laptop series. Apple laptops were stuck with aged and underpowered G4 for a long time waiting for IBM to deliver something new. Apple had to move on eventually, or lose the laptop market entirely.

I'm not glad to say this, though. PowerPC processors seemed to have a better architecture, leading to a great performance on lower clock speeds than Intel's cpus.

IBM made a business decision to concentrate on other markets. Apple was the last PowerPC-as-high-end customer. Even IBM abandoned PowerPC for workstations, using either x86 or POWER CPUs. And *NOBODY* else used PowerPC for high-end lapops. POWER was for ultra-high-end, PowerPC for ultra-low-end. At the time, it made no business sense for IBM to continue developing an ultra-niche product that was basically JUST for Apple at that point. (Same reason Motorola/Freescale stopped at the G4 - even Apple's use of the G4 was taking a lower-end G4 and getting hand-picked-to-overclock chips. The instant Apple dropped the 1.66 GHz PowerBook G4, Freescale stopped marketing PPCs faster than 1.4 GHz.)

While it was absolutely true at the time of PowerPC's introduction that it was a much better architecture than x86, and the G5 leapfrogged all x86 CPUs of the time in terms of basically every kind of performance, x86-64 made up the gap. x86-64 did away with most of the bad legacy parts of x86, (although they're still present for backward-compatibility, if operating in 64-bit mode, only the new/better 64-bit parts are used.) x86 has finally reached the point where it is a serious competitor to IBM's flagship POWER architecture, much less the watered-down PowerPC. No, it's not fully ready to replace POWER yet, but it is darned close.

(And this was written by a long-time PowerPC snob who owns a PowerPC IBM ThinkPad from 1994.)
 
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