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Actually, i just got my 7 in matte black, and i dont think matte black looks that great either.

I actually like space gray more than matte black. its pretty... dull looking in how homogenous it is.
 
I currently have the space gray 6+ and I thought I would get the regular black after watching the keynote. Then at the last minute when I was scrambling to pre-order and looking at the colors I changed my mind and went with the JB thinikng it would be a nice change. Order time is 2:56am on AT&T for a 7+ 256GB. With the way this launch is going, I'm hoping to receive it some time this year...
 
I wanted the JB so bad until I saw the first previews and thought it looked like a 5C. Nope!

Yup same thing I said when I started to see the reviews. In the Apple press shots they made it look like the black made the phone look all glass, but in reality the phone looks like an iPhone 5C and scratches easy as hell. Glad I dodged that bullet.
 
I took a look in the Apple Store today and liked the jet black a lot. Suspect I'd like it rather less once it's all scratched up though.

The matte black looks dull to me (nothing like as nice as the space gray). Not sure what I'd get if I were to buy this year (unlikely as it'd be the double lens camera that would win me over and the 7 plus just won't fit in my pocket); silver is lovely but I don't like white bezels, hate the black and fear the scratches and smears of the jet black.
 
Does no one else realize Jet Blacks models will have Zero Resale Value.
I don't regret my decision to order Jet Black. I don't regret my decision to wait for Jet Black.

But you should keep posting anyways. I'm sure it makes for a neat hobby.
 
Got my matte black 7+ today, wen to Apple Store and checked out the jet black. I will say, it does have a sort of plasticy look to it, like the iPhone 3G back. And it was super greasy, this was at about 11:30am so the store was only open a few hours and it looked terrible with all the marks and greasy finger smudges. And also was surprised this morning when I got my matte black that it was actually black. Looked kinda dark grayish in pics and videos.

But I will say, the jet black looks almost like an entirely new design in comparison to the others. I wonder if the glossy look was their original plan then they scrapped it due to the grease/scratches. I am sure the JB looks amazing when untouched too. Probably is more exciting for 6S+ owners, in terms of that new phone excitement than the more traditional matte finishes.

Definitely don't regret my choice, but wanted to give my unbiased opinion. I hate fanboys/fangirls and feel I'm fairly subjective on matters such as this.

I have to agree with everything you said, and I ordered the JB plus (due in mid Oct). When I was in the store this morning I looked at both Matte Black Plus and JB 7 and the 7 felt like I was holding a 5C. It doesn't feel metal at all. It does look good but also gets smudges really fast. I haven't canceled my order yet but I think I like the Matte Black more.
 
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Its the opposite for me, I saw the Jet Black in stores today and I was blown away!!!! When it's turned off damn it looks like a wrap around screen

But it's cool, I love my matte black and I wouldn't change it if I could (bc fingerprints and scratches)

But damn it's nice
 
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Seeing them all in stores today, loved Jet Black. Looks like a new, fresh design even though its not. Really impressed me.
 
Well you guys and galls are doing all the beta hardware testing for us :p Loving my Space Gray 6S Plus I just got replaced on the 9th even more.
 
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I couldn't get a 7+ in either black at preorder launch so I got silver instead and I'm loving it! It's my first white phone and it's very elegant. I'm glad I got something different after having a black 6+ and 6S+.

The Silver looks amazing to me. It's a nice break from the Space Gray I had all these years. Very pleased.
 
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I prefer the black front so that's why I always went with space grey and now the jet black. I use clear cases but I wrap the back of mine in carbon fiber to match my car, lol
 
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I think the jet black reminds or the iphone 4 in black, but the truth is that iphone 4 uses glass and jet black is just like an imitation or the iphone texture.
 
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What ironic is even you cover the Jet Black with a case trading all the experience with being able to keep it pristine, the Jet Black still likely will get scratched
 
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