Adobe Premiere for Mac terminated

Discussion in 'Current Events' started by Freg3000, Jul 6, 2003.

  1. Freg3000 macrumors 68000


    Sep 22, 2002
    New York
    Adobe has released a new version of Premiere for Windows XP, but not for OS X. Adobe says that they don't see a market for a 3rd party application since Apple had already satisfied the Mac market.

    Apple says that their relationship has not been damaged because of this.
  2. DreaminDirector macrumors 6502a


    Sep 3, 2002
    Ladera Ranch, CA
    Premiere was a great little app. I learned on it before I switched over to FCP3. Kinda sad to see it go, but hell, there's really nothing that can compare to FCP3 or now (when I get the money) FCP4.

    R.I.P. Premiere.
  3. photohead macrumors member

    Mar 14, 2003
    Pasadena, CA
    I second that R.I.P premiere! FCP4 Rules though ;)
  4. applefan macrumors regular

    Feb 3, 2003
    No. Cal.
    I suspected this would happen when Apple released FC Express. With imovie, FC Express, and FC Pro, Apple has all the levels covered. Not a big enough niche left for Premiere I guess. I understand Adobe's decision, but still hate to see less options for Mac users.
  5. solvs macrumors 603


    Jun 25, 2002
    LaLaLand, CA
    You can still buy Premier 6.5 (OS X compatible), if you wanted. Though I don't know why you would. I don't blame them, there's no need for it on the Mac. I don't think we have to worry about Photoshop or Illustrator anytime soon, though.

    Adobe does seem to be filling a big hole in Windows software. I still don't want to edit video on my PC. It's such a pain.
  6. tjwett macrumors 68000


    May 6, 2002
    Brooklyn, NYC
    i guess it's kind of sad, only to see Adobe not being the one-time Mac mega partner it once was. but i always hated Premiere. i used After Effects as an editor until moving to Final Cut just to avoid Premiere. oh well, R.I.P.
  7. Megaquad macrumors 6502a

    Jul 12, 2001
    Adobe Premiere for Mac terminated

    Read about it here

  8. gwuMACaddict macrumors 68040


    Apr 21, 2003
    washington dc
    after using final cut for the first time a month ago, it comes as no surprise at all to me
  9. dermeister macrumors 6502


    Jan 19, 2003
    Yeah I was wondering how the hell Abobe could keep it's premiere app going when FCP beats the crap out of it.

    //Most predictible thing ever
  10. cc bcc macrumors 6502

    Jul 3, 2001
    I guess everyone saw this coming, at least I did. It can never compete with FCP.
  11. maka macrumors regular


    Nov 4, 2002
    Madrid (Spain)
    I really hope the G5 is succesful and things like this stop happening... If Apple looses Adobe, It's going to be one big hit...
  12. tazznb macrumors regular


    Jul 22, 2002
    New Jersey

    I hope nothing bad comes of this.
  13. MOM macrumors member


    May 14, 2002
    San Francisco
    Well, that makes sense.

    The downside is that this will more likely split the two platforms further for Premier users. A window's premier user may be less likely to switch if switching ment also changing an app they have become used to using. On the upside, this shows how good FCP is that it has essentially killed the competition.
  14. MacSlut macrumors 6502

    Aug 12, 2002
    I know, but this still sucks big time

    I guess we knew it was going to happen, but this still sucks big time.

    How much have I invested in Premiere software and time spent learning the app?

    While I like Final Cut Pro, at $1,000 (plus learning curve) it was a bit overkill for home use. Final Cut Express is nice at $99, but not capable of a lot of things that Premiere could do. At $550, Premiere was a decent product.

    While it sucks that Apple is stepping on major developers, a lot of the blame has to be placed on Adobe...especially their marketing department. Actually it was a lack of synergy between marketing, biz dev and engineering.

    Premiere was waaaay first to market and in wide spread cross platform use while Final Cut was Macromedia vaporware.

    Apple seized upon the opportunity to market a product that was designed for the digital hub as well as professional media production. Premiere could've done the same thing. It was one product for all uses with no marketing for anything specific. Apple has iMovie for families to make DVDs, Final Cut Express for amateur video production and Final Cut Pro for professionals.

    When Apple purchased Final Cut, Adobe should've picked up SoundEdit, but no...instead they gave crappy/buggy updates.

    Ironically, this weekend I've been using Final Cut and Premiere all day switching between the two. I haven't had an application crash all weekend (or for that matter all month)'s kinda creepy actually to use your Mac with no crashes...geez, I remember the days when firing up Premiere meant keeping one hand on the Power button to restart the whole friggin machine.

    I was just thinking how *both* these apps are so solid now that it makes digital video editing a whole different experience. Ironic that I find Premiere nirvana the weekend before its death.

    Now, if Apple could only kill off Photoshop and the rest of MS Office...
  15. iGav macrumors G3

    Mar 9, 2002
    Re: I know, but this still sucks big time

    I can never imagine Photoshop being toppled... other companies have tried it, and failed...

    That said, if Apple took Photoshop and then added features from Painter and combined them all in a super-art-design package, that fully supported PS files etc etc.... then judging by Apples recent software record, it might just work.... you never know... :D

    It'd be one hell of a risk though...
  16. h'biki macrumors regular

    Jan 14, 2003
    Sydney, Australia
    Pretty much every mac user I know who used to use premiere now uses FCP or FCE - its market share has been complete erroded by a far superior product.

    But this is potentially troubling news - what if Adobe killed After Effects and Photoshop for Mac?

    I predict one of two things:

    1. Steve buys Adobe just to spite them. (I havne't checked market capitalisation so I have no idea if its possible).

    2. Apple announces its own Photoshop/AE killer (and I'm labout 90% sure they have one in development - they need to) which will be one of two things:

    a) Based on GIMP (and its FilmGIMP variation). They'll tighten up the code, provide a supertight GUI.

    b) Based on Shake. Shake has superior colour tools (32bit floating point internally), a superior workflow (if you get your head around the procedural aspect) and market awareness.

    Either way, it'll underprice Photoshop and AE by at least 50% and be at least 200% faster cause Adobe's code sucks total ass.
  17. rjstanford macrumors 6502

    Oct 30, 2002
    Austin, TX
    That's the real problem. Adobe has been used to not much competition (well, unless you count Corel) for years now. Photoshop, Illustrator, et al are nice, but not as advanced as they could or even, dare I say, should be. It would be wonderful if Adobe would buck up their products under the face of competition rather than folding them (its not like FCP is free with Mac OS X or anything after all), but that's their decision to make.

    They may well be reaching the point where most of their software has reached a maturity level that makes it hard to work with. Large, complex, stable applications tend to resist large-scale changes. Maybe Adobe needs to be working on the next Photoshop killer -- but this seems to be a very hard step for a software house to take (ignoring the pressure to reuse old modules, etc).

    Ah, well. Time will tell...

  18. bikertwin macrumors regular

    Nov 6, 2002
    This Old House
    Adobe is Dead Meat

    Apple is attacking from the graphics side and Microsoft wants their PDF business, which is actually their most profitable business right now.
  19. Longey Nowze macrumors regular

    Apr 18, 2001
    well... this is good cuz it means FCP is a much much better app, but losing any app can never be a good thing IMHO more apps are better, look how many crappy apps wintel has!

    thank you
  20. Mr. Anderson Moderator emeritus

    Mr. Anderson

    Nov 1, 2001
    Re: Re: I know, but this still sucks big time

    They'd have to offer it at really low prices or make it an iApp first - upgrading to the pro version down the road.

    You ship something that competes with Photoshop Elements for free and you'll get a lot of people interested....

    As for Premiere - I used it a long time ago - FCP is so much nicer. It makes sense that Adobe stops development for the mac, but as long as they can make money that justifies further development on other apps, I don't see why any other Adobe products would ever follow suit.

  21. MrMickS macrumors newbie

    Apr 30, 2003
    Where the Shadows lie
    Not really news. Premier on the Mac has been dying for years.

    Adobe will continue to develop Photoshop, InDesign etc whilst it is profitable for them to do so. If someone comes along with a better product than Photoshop should we care about Adobe?
  22. robotrenegade macrumors 6502a


    Apr 16, 2002
  23. hvfsl macrumors 68000


    Jul 9, 2001
    London, UK
    There already is a better product than PhotoShop, Corels Painter. Most of the PC mags are saying it is better as well. It is just PhotoShop is now a standard like M$ Office and will take a long time for someone to beat it. Premier was not really a standard and it had a lot of competion on the Macs and PCs.
  24. Sabenth macrumors 6502a


    Jan 24, 2003
  25. 748s macrumors 6502a


    Dec 14, 2001
    Tiger Bay
    Avid is releasing a free dv edit system this year. it will take a chunk out of the PC premiere market. premiere could be killed off in a year or two. premiere was an example of too little too late.

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