Resolved Air??? Why call it iPad freaking AIR?????

Discussion in 'iPad' started by crackbookpro, Oct 22, 2013.

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Why call the new iPad... the iPad AIR???

Poll closed Mar 21, 2014.
  1. No reason... other than it's magical light now.

    24 vote(s)
    15.3%
  2. They are focusing "Air" brand as extremely portable & light(& magical of course).

    69 vote(s)
    43.9%
  3. There is a bigger meaning down the road... some see a 12" display coming next update.

    59 vote(s)
    37.6%
  4. Just Apple being Apple. And, someone in the Marketing Team is getting the pink slip...

    28 vote(s)
    17.8%
  5. Other...

    7 vote(s)
    4.5%
  1. crackbookpro macrumors 65816

    crackbookpro

    Joined:
    Feb 25, 2009
    Location:
    Om nom nom nom
    #1
    They are hurting their name... Air was once meant for a push to other specs, like flash storage and other more portable innovations.

    I see no need for the "AIR" on the new iPad air... anyone agree?

    Or can anyone tell me why they would call it iPad Air???
     
  2. Icaras macrumors 603

    Icaras

    Joined:
    Mar 18, 2008
    Location:
    California, United States
    #2
    Yea I agree the name was completely unnecessary. iPad 5 would have been fine.
     
  3. asleep macrumors 68040

    asleep

    Joined:
    Sep 26, 2007
    #3
    You can't hurt air.
     
  4. Macalway macrumors 68020

    Joined:
    Aug 7, 2013
  5. ticalnza macrumors newbie

    Joined:
    Apr 23, 2011
    #5
    Guess Apple's legal team had to decide about allowing Apple to either go with Air iPad or iPad Air. Imagine if they went with Air iPad, I can see Apple finally being the defendant in a lawsuit (filed by Nike) :D
     
  6. TB07-NJ macrumors 68020

    Joined:
    Jul 7, 2008
    Location:
    FORMERLY NJ now FL
    #6
    Does it REALLY matter what they call it?
    "Call me anything you want, just don't call me late for dinner ok?"
     
  7. OSMac macrumors 65816

    Joined:
    Jun 14, 2010
    #7
    Just another example the ship is taking water in....
     
  8. EM2013 macrumors 65816

    EM2013

    Joined:
    Sep 2, 2013
    #8
    The things people choose to complain about on here always amazes me.
     
  9. srkmish macrumors regular

    srkmish

    Joined:
    Feb 10, 2013
    #9
    +1. Seems many people look for more and more trivial things to complain abt
     
  10. RenoG macrumors 65816

    Joined:
    Oct 7, 2010
    #10
    Did you really have to start a thread, really?
     
  11. mpayne2k macrumors 6502a

    mpayne2k

    Joined:
    May 12, 2010
    #11
    I like it better than Galaxy Tab or Note... :p just kidding Samsung.
     
  12. danpass macrumors 68020

    danpass

    Joined:
    Jun 27, 2009
    Location:
    Miami, FL
    #12
    Calling it 'Air' is both clever and stupid at the same time lol
     
  13. matttye macrumors 601

    Joined:
    Mar 25, 2009
    Location:
    Lincoln, England
    #13
    I don't mind the name iPad air, I just think Apple seems a little confused with their naming.

    iPhone
    iPhone 3G
    iPhone 3GS
    iPhone 4
    iPhone 4S
    iPhone 5
    iPhone 5s (why a small 's' ?)

    iPad
    iPad 2
    iPad
    iPad
    iPad Air
     
  14. NovemberWhiskey macrumors 68030

    NovemberWhiskey

    Joined:
    May 18, 2009
    #14
    It's a marketing term. And it was only meant to "push" a light and portable form factor. For the Macbook air, it was that razor thin profile and lightness. Same thing for the ipad. It got lighter, and thinner, so they used a marketing term consistent with another line.

    This also leaves open the opportunity to call a larger screen ipad the "ipad Pro" or "ipad HD".

    The only problem I have with the naming is that the ipad mini would more appropriately called the air. Not sure why they didn't call it that in the first place.
     
  15. mpayne2k macrumors 6502a

    mpayne2k

    Joined:
    May 12, 2010
    #15
    Apple established today that the Air line of notebooks are the best reviewed notebooks ever. So to me it makes logical sense to latch onto this idea and move it over to the iPad lineup.

    This opens the door for an iPad Pro line as well!
     
  16. Aye macrumors regular

    Joined:
    Sep 27, 2013
    #16
    Another freaking thread of bitch bitch bitch and moaning about a freaking NAME!!!!???

    Can we ban the users who will start threads just to post stupid moanings like these?

    ALL,

    DO NOT VOTE on THESE CLICK BAIT, TROLL POSTS!
     
  17. cshel24 macrumors member

    Joined:
    Apr 10, 2012
    #17
    David St. Hubbins: It's such a fine line between stupid, and uh...
    Nigel Tufnel: Clever.
    David St. Hubbins: Yeah, and clever.
     
  18. Michael Goff macrumors G4

    Michael Goff

    Joined:
    Jul 5, 2012
    #18
    It's another word to make people think that it's light and thin (which it is both, but bear with me on this). Notice how they don't say it's x thick, but x thin. It's why people assume that the initial Surface RT was thick, despite the fact that it was barely thicker than the iPad at the time. They use terms like that to make everybody say that it's thin and light and cool.

    Apple isn't stupid, they know how good perception of something can be. Eventually somebody will out-thin them or make a lighter tablet, that's how it works. But they'll have the perception of being the thinnest and lightest to the average consumer, and that's all that counts.

    ----------

    Yeah, how dare somebody have a different opinion than you?
     
  19. Xeyad macrumors 6502

    Joined:
    Nov 19, 2012
    #19
    Apple is calling this one the iPad Air because an iPad Pro is coming ;)
     
  20. Goldenswo140 macrumors newbie

    Joined:
    Oct 20, 2010
    #20
    It actually makes sense considering they are still selling the iPad 2. Its just a way to separate the products without making the consumer confused.

    iPad 2 $399
    iPad Air $499

    or
    iPad 2 $399
    iPad 5 $499

    or
    iPad 2 $399
    iPad $499


    And i do not believe we will see an iPad pro anytime soon.
     
  21. Prototypical macrumors 6502

    Prototypical

    Joined:
    Apr 22, 2011
    Location:
    Nebraska
    #21
    Because iPad Water wouldn't make a lot of sense.
     
  22. bunnicula macrumors 68040

    bunnicula

    Joined:
    Jul 23, 2008
    #22
    What? It doesn't levitate like it did in the video?

    Dammit!
     
  23. bp1000 macrumors 65816

    Joined:
    Jul 7, 2011
    #23
    iPad Pro coming next year?

    Wifi-ac
    Touch ID
    some type of CPU / GPU bump

    Can't believe i'm speculating but i'm sure the naming is to bring it in line

    iPad Air
    iPad Mini
    iPad x (pro?)
     
  24. Zerilos macrumors 6502a

    Joined:
    Dec 18, 2012
    #24
    Except their was never an iPad 3 or 4.
     
  25. shenan1982 macrumors 68040

    shenan1982

    Joined:
    Nov 23, 2011
    #25
    There's absolutely no logic to it. It's a disorganized marketing department who's lost their direction, and there's nobody at the top in management with any common sense to have veto'd the idea.

    It's so absurd to call a TABLET an "air" because a tablet in it's nature is to call the portable version of a computer a tablet, and the fact that they're going to make it as thin and light as possible is a no-brainer.

    So next year what will they call it? The iPad Lighter Air????

    Notice how they screwed up with "The New iPad" and that term got buried into oblivion? I bet the same happens with the term "iPad Air" ... there's nowhere to jump off to from here with the product name, except maybe into thin.... air.....

    ----------

    You forgot about the new iPad.... i mean The New iPad. No not the one that came out this year or last year, but the new iPad that came out before the old iPad.

    But who's on first?

    Apple Marketing Fail.
     

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