This one is hard... While yes the demand will be low at first, it is hard to say if this will catch on or not. The benefits of using gyroscopic syncing for virtual surround sound is really an innovative tech. It will eventually be in a lot of devices, as the base code to make it work is fairly simple with the addition of a gyroscope to the headphone SOC. The trick will be... If they can market this as an apple feature before it becomes industry standard for competitors. Coming from someone who has electrostats, and a few balanced planar cans. I find it hard to believe that a dynamic set of headphones can beat any Planar design(I have a pair of Audeze Mobius that I’m almost confident will outperform the AirPod Max cans, they cost me 325 on sale; these are my main choice for gaming and the head tracking is perfect, Apple has tough competition in this price range).