It looks real, and it looks awful. This gratuitous homogenisation of the UI between devices is like, neurotic. And everything's got to be flat because, Ive says so. Any UI appearance which is actually useful to give a visual cue or an affordance prompt as to function is now deemed "skeuomorphic" and banned. Yech.
What amazes me is how silent all those naysayers were at the suggestion that Apple will relentlessly continue to merge iOS and OSX until OSX is just as UGLY and HORRIBLE as iOS. First the App Store for Mac appears and then Gatekeeper appears and it's like, "No, that doesn't mean they're pushing to move ALL software to the App software so Apple can get a 30% cut of everything ever made." Yeah, RIGHT. Johnny Five is working hard to make it a reality for Tim Cook, whose only "creativity" is in selecting people who are BLIND to design the next generation version of OSX. Buy Beats and add some high profile rappers to the mix and I think you can see that OSX is being prepped to become a mass market APPLIANCE not an open computer system. Apple was never big on options, which we assumed was Steve Jobs doing, but I'm starting to think that a RIGID way of thinking was the ONLY reason he chose Tim Cook to replace him. I can just see Tim on one knee vowing to uphold the slim/gaunt/rigid code of the Jobs. The trouble is that Tim doesn't have the innovative qualities that saved Jobs from being a total disaster of a dictator.
But car companies copy each other constantly and apparently so do computer companies. Most real computer fans despise Google's web based computers but that seems to be the thing everyone else is copying right down to the horrible Chrome "look". I had to install multiple add-ons (classic theme restorer, the add-on bar and an updated Noia, plus a fix for Forecast Fox) just to make Firefox NOT look like Chrome anymore and look like the browser I've been using for over half a decade now (and earlier incarnations of Firefox/Mozilla before that). WTF should a couple of people get to decide how EVERYONE's computer looks, functions and what software you're allowed to run? People have worried about the movie 1984 becoming true for decades now, but somehow they seem to miss the fact that private companies are accomplishing what the government never quite could (well the NSA has done a pretty good job).
It's a darn shame that Linux is a fractured POS. They have their own battles (e.g. Gnome going dictator and ignoring ALL feedback and pushing their vision instead of what people wanted and now it's in danger of imploding entirely. I can see Apple must take cues from open source after all.... ) Worse yet, if Linux were (ironically) LESS fractured with combined/compatible open STANDARDS, they might have had a shot at getting real/commercial software for the platform. Instead, they have spent the past 20 years with competing standards for EVERYTHING. You have to get software that is compiled for your flavor of Linux. The problem is all those flavors have a tiny user base and so instead of one decent user base to develop for, you get this groups of villages effect and NO ONE wants to put out commercial software for that. Thus, "too much" freedom leads to disaster as well. Even Microsoft has gotten creepy (they were just boring before) with Metro/Windows8.x. If one thought you could count on a company to put out backwards compatible, standardized stuff, it's Microsoft. But they've been getting their head bashed in by PHONES of all things.
I guess the days of open computing and freedom are over. Pretty soon the entire web will be micro-managed, taxed to death and if you so much as type a word into a search engine your government doesn't like, they'll be at your door to throw you in prison. Ask countries like China or Saudi Arabia.