I believe that this iPhone launch will be, and has to be major.
Why? Because the iPhone 4 has been plagued with negativity. Apple wants to get rid of the antennagate issues, proximity sensors issues, shattering glass issues, the fact that consumer report couldn't recommend it, etc. associated with the iPhone.
However, i'm very sure that the iPhone 5 will not be LTE capable. The LTE chips just drain battery, and i'm sure Apple is waiting for better next gen chips, so you can expect LTE being the killer feature for iPhone 6.
So what will the iPhone 5 have? Almost everything else. I believe Apple started working on the iPhone 5 even before the iPhone 4 was released, and after the negative reports, they drastically focused on the 5 since then.
It will be a shock to see a little upgrade after the longest time since a refresh.
If Apple follows the same strategy that they have for laptops, you should expect to see the iPhone (and iPad) to be behind other competitors in terms of specs and features. They make it up, however, with excellent software and an integrated eco-system. Customers are willing to pay more for it and Apple makes more profit per device than their competitors.
This is their strategy and always has been. The goal is to make as much profit as possible, not to have the latest specs or the largest market share.
If specs and cost drive your requirements, then Android will be your choice. If you like elegant software and the ecosystem, than iOS makes more sense.
That being said, my guess is a 3.7" screen, 512MB RAM, dual-core A5, 21Mbps HSPA+ (maybe WiMAX for Sprint), 8MP camera, thinner and lighter design. LTE is not ready for handsets just yet.
Definitely not shock and awe.
Just announce the thing, already. Tell me it'll be released in November and will cost $299, on contract. Tell me it's 3.7 inches and has a dual core A5. Fin.
There are plenty of phones that have better specs than the ipad 2 and there will be phones that have better specs than the iPhone 5 at launch. Apple used to be the leader in specs but that's no longer the case.
Doesn't this all depend on who is being shocked and awed? If Apple came out with a quad-core 22nm 1.5GHz CPU, similarly upgraded GPU and 4GB of memory then I suspect that most of us here and in the tech press would be very shocked and awed but we're not 90+% of the customer base. Most shoppers in retail stores would react with "what's a GPU?".Really? what phone has a dual core GPU, one that was launched 8 mos ago. The A5 is as fast as the current 1.4 Ghz dual cores out now. Regardless of clock speed. Higher clock more heat less battery life. Apple instead added the memory on die for faster processing lower clock speed.
When the iPhone 4 was released its hardware was at the top or near it. When the iPad 2 was released it was the top and maybe still is.
When the the iPhone 5 is released it will near the top or near it.
I can't help but think with the length of time Apple is taking with the iPhone 5 that they are planning on releasing one heck of a phone. I think they see the popularity of the high powered Android devices being released and are ready to do battle. With the iPhone, 3G, and then 3GS Apple was already still so far ahead of Android devices at the time they were ok with staying the course and releasing incremental upgrades. With the rise of bigger and more powerful Android devices, Apple made much more drastic changes with the iPhone 4. In the 14+ months since the iPhone 4 was released, Android devices have become much much more powerful and feature packed. Now with HD screen devices becoming the norm, high power dual core (quad core early 2012), 1080p video recording, LTE, etc, I think Apple decided they could not release an incremental upgrade of the iPhone 4 to have out until the next refresh around Summer 2012.
I believe they made a decision early on that they would take their time with the iPhone 5, wait for high end parts availability, maybe even paying manufacturers to move up release dates (think LTE chips) and drop the proverbial bomb on Android. I honestly would not be surprised to see a 4.X", 1080p recording, LTE enabled, thinner, more powerful iPhone 5 shown. I know if we look at Apple's tendencies it would seem unlikely but the smartphone landscape has changed dramatically in the past year. I also would not be surprised to see a slew of awesome new features for iOS 5.
I know, I'm daydreaming, but it sure would be great to be surprised![]()
Apple cannot afford to blow this launch. And if for some reason they did, they would drop like a lead balloon in the smart phone world.
I was 'shocked' that the iPhone 4 still had a 3.5" screen when everyone else went to 4". I was 'awed' that everyone bought an entirely glass encased mobile phone (and then preceded to cover it up with the horrid looking cases that exaggerated the brick design)
Shock and Awe this time would be (FINALLY) A 4" screen and rounded back. A rounded back because moving up to 4" and keeping the brick design will be terrible to hold. Can't really call that Shock and Awe though. It would just be common sense.
I was 'shocked' that the iPhone 4 still had a 3.5" screen when everyone else went to 4". I was 'awed' that everyone bought an entirely glass encased mobile phone (and then preceded to cover it up with the horrid looking cases that exaggerated the brick design)
4.x" display, LTE, 1080P recording, thinner and more powerful isn't exactly shock and awe. Those things already exist in other handsets.
To be honest though, Apple gets it's due because it makes those things WORK. Obviously it hasn't yet, but the past makes that true.4.x" display, LTE, 1080P recording, thinner and more powerful isn't exactly shock and awe. Those things already exist in other handsets.