Watching the keynote I really wanted gold. After I got back from the Apple store with the Max I wasn't sure if I liked it or should I be conservative and go back to space grey. I do like the way it "shimmers" in the light and fingerprints aren't too bad, well don't show as much as the SG. Seeing it alongside the silver and SG I'm glad I went for gold I. It's this years iPhone colour, last year it was all about the silver which doesn't do anything for me. If you're going to slap on a non-clear case then the iPhone colour doesn't matter. I have a cheap clear case from eBay which isn't the best but thinking of getting a UAG plasma in ICE.