Apple Announces $3 Billion Beats Acquisition, Jimmy Iovine and Dr. Dre Joining the Company

[2bikes]

So, question the purchase and it's a racist thing? Grade school thinking right there.

Nope. I was referring to your `These are not the people Apple should be associating with` quote.

 

[racer1441]

Nope. I was referring to your `These are not the people Apple should be associating with` quote.

Yeah, again, YOU see racism. Sounds like a YOU problem.

 

[nebo1ss]

A prediction.

Dr Dre and Iovine will be gone from Apple within 18 months. We will be given some spin about them going off to focus on making music.

Apple will sell what is left of Beats within four years for a significant loss. They will be the third company to get burned by Beats.

 

[Robstevo]

Nearly 2 years later....do people still think apple made the right move?

 

[satchmo]

Beats is probably selling well and Dre is involved with content. But I'm not sure Apple has made back $3.2 billion yet, either financially or in brand value.