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Apple Announces Colorful New iPhone 5c, Starting at $99 on Two-Year Contract

Kensai said:
Jee, has anyone else noticed how ugly the "hon" letters appear in the back of the 5C with the cases? It is not even centered. Definitely the case was a last moment afterthought...

With Jobs dead, all attention to the slightest detail is weaning. :(
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That's the first thing I thought, too. How the hell did Jony Ive not have an aneurysm when he looked at that??
 
Why $100 jump from 16GB to 32GB

Dear Apple:

Please explain WHY $100 to jump from 16GB to 32GB.
And I'm not even asking where is the SD card slot.
Get on with the program! Competition is catching up.
 
Sue De Nimes said:
No, because the 5C is a year old 5 in a cheaper plastic case. With the 5S you get a lot more phone for your money.

If you want to spend £469 on a new phone because it is pretty you go right ahead. It is your money.
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People that are buying the phone outright probably can afford the extra $100. Let's face it $100 is $100 no matter what. More than likely the target market for the 5c is the subsidized market: $99 vs $199. Most people never even contemplate the actual full price of the phone. As a matter of fact most people would be shocked to learn that the cheap decent "Free" phones actually cost around $250+. They look at the monthly payments or contract price. Apple didn't make a mistake here. They are a multibillion dollar company for a reason.
 
MyopicPaideia said:
Apple has never been about market share...
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Considering the only time Apple has had huge financial success was when they had big market share of iPods, iPhones, and iPads, that's doubtful. And as their market share of phones has dropped (and more recently, tablets) so has their stock price. Obviously Apple doesn't need to sell the most phones, but there's a limit to how small their market share can go and still grow their profits.
 
prices in China

well well, Apple China site shows that 16GB 5C will sell for 4488 RMB which is about 733$ US (and 16GB 5S for 5288RMB which is 864$US). At these prices I don't see them selling either model in meaningful numbers.
 
The five elements of Wu Xing

5element5C.jpg


http://en.wikipedia.org/wiki/Wu_Xing
 
Syk said:
I would and did when I was in sales and someone asked me the difference between two similar items. I would tell them the truth and let them decide.
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I wasn't talking about lying. But the average consumer doesn't care about processor speed, going to 64bit, etc. If they see the 5S as only a modest update, many are going to go for the 5c for $100 cheaper. People are already doing that with the 4S which is why Apple did their best to lower the manufacturing cost of the 5c so it doesn't hurt their margins as much. I also think they killed off the 5 because people would definitely not see a reason to choose a 5s over a 5 when they saw them side by side (except for their hardcore customers).
 
majkom said:
How other countries may like it if americans dont do...just to remind, there are very few countries if any where apple products are cheaper than in US:D here in Europe, 5c is dead product. for its price you can get any, ANY top android phone
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True. Glad we think a like!

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bozzykid said:
It will be a bigger success in the US than about any other country especially those in Europe and Asia.
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But still a failure in the US lol
 
People are crapping over the low cost phone not being low cost. It was the media who mentioned low cost. Apple never told that :p
 
UnalignedByte said:
I am now thinking about getting the 5C, but god, couldn't they make them in adult colors too? Only white is acceptable, rest looks like they've been taken from a toy box. Was plain black so much to ask for?
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They have abhorrent colors to make sure than people with enough money will stay clear of them and buy the premium phone. This is normally done when the cheaper option is _a lot_ cheaper though.

Plain black would be a really bad idea.
 
Greg. said:
Why would anyone buy the 5C over the 5S? - It relies on hooking in myopic credit loving consumers to buy a new phone for a smaller upfront cost, but still being locked in on an expensive 2 year contract. If we assume $75 a month, the difference between the $99 5C and $199 5S, may seem 50% cheaper, but over the 2 years period the 5% saving seems rather small in perspective. Such is the way our fiat currency fuelled economy works today.
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$100 is $100. Comparing it to the overall cost of your contract is not really relevant.
 
I'll tell you what apple is thinking. They are thinking you will be wowed by new colors and the fact the OS is changed is enough to trick you into loving it. They are counting on you being dumb enough to fall for it.
 
V.K. said:
well well, Apple China site shows that 16GB 5C will sell for 4488 RMB which is about 733$ US (and 16GB 5S for 5288RMB which is 864$US). At these prices I don't see them selling either model in meaningful numbers.
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Wow. At those price points I've got to believe that Apple's intertnational market share will continue to crater.
 
weaverra said:
Image

Lest we forget about the cheap piece of garbage S4 that Samsung is selling at $625 a pop.
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You would rather the back be thicker? You would rather it be not removable? The S4 murders the iphone and apparently will for the next year now too.

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AppleVsAndroid said:
People are crapping over the low cost phone not being low cost. It was the media who mentioned low cost. Apple never told that :p
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Yeah because it's common sense for it to be cheaper. Apple has no common sense.
 
Ashin said:
The iPhone 5C case is just lazy.

Image

Can see "hon" through the hole - so ugly:eek:
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Ask yourself (you as in the general you and not you specifically) this, why would there be big holes in the case? Shouldn't the case be protecting the entire back?

The holes make sure that everybody else will see the ugly colors and know that you bought the cheap, plastic iPhone...
 
BJonson said:
Yeah because it's common sense for it to be cheaper. Apple has no common sense.
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I agree with you. The 5c 549$ price point would be adequate if the internals were the same as the 5s, minus the fingerprint scanner.

Then again, was Apples goal to make a phone that people would buy unlocked or rather branch off and try to appeal to a younger crowd?
The iPhone 5/5s is absolutely gorgeous but it is also very toned down. Does it appeal that much to a less serious, younger age group?

I feel like this was release was geared towards getting the teens to adopt iOS and not android.

The iPhone 5c will be a big hit at christmas, with 0$ promotions, when parents are going to be buying cellphones for their kids.
 
"C" stands for 'Childish.'
"S" stands for 'Sophisticated.'
"4S" (with 8 GB !!!) stands for 'ForSaken.'
 
jmerchlinsky said:
Wow. At those price points I've got to believe that Apple's intertnational market share will continue to crater.
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yes, this is strange. It seemed clear that Apple's next big push was going to be in China but at these prices?! maybe China Mobile will subsidize the iphone? I believe they did it for Lumia, is this right? Perhaps, that's what's going to be announced in the China Apple event tomorrow. If not I really don't know what their expectation is here when an unsubsidized 5C in China costs almost 100$ more than an unsubsidized 5S (that's 5S, not 5C!) does in US. China Mobile has a huge subscriber base but even so, how many of them will be able to afford these prices, especially given what the competition charges?
 
Wow, taken aback by the price

I am surprised at the price $549 for the 16GB 5c - although they'll get some sells to teenagers loving the colors, it's really a disappointing price (that's very close to 1st year pricing).

Oh well, so much for Apple going for more market-share - slow bleed down it is for now.
 
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