I went from a 128GB 6S+ plus a couple of months ago to a 4 month old matte black iPhone 7+ 256GB with Applecare till July 2019 for $630 on swappa and sold my 2 year old 6S+ for $470 in the same week. I can't see myself upgrading in the near future, love this phone! I was holding out for the X but was not impressed with the price or the notch.