Apple Begins Training U.S. Retail Store Employees for Upcoming iPhone Trade-In Program

Discussion in ' News Discussion' started by MacRumors, Aug 26, 2013.

  1. MacRumors macrumors bot


    Apr 12, 2001

    Back in June, it was reported that Apple was getting ready to launch an iPhone trade-in program at its U.S. retail stores, partnering with recycling firm Brightstar to give customers instant credit for their old iPhones to drive upgrades to newer models. According to the report from Bloomberg, the old iPhones would be refurbished and sold in emerging markets, lowering the cost of entry in those countries while preventing cannibalization of new device sales in Apple's established markets.

    There has been little in the way of update on Apple's plans for the program since June, but MacRumors has now received word from several sources reporting that Apple is indeed beginning to prepare its store employees for the program. Apple has reportedly sent materials to its stores to support the initiative, while the first line of store trainers will be receiving instruction about the program today. Those trainers will then begin training other store employees next week ahead of a program launch.

    We have yet to hear exactly when Apple plans to officially open the program, but it seems set to arrive just as the company unveils its next generation of iPhone hardware at a media event on September 10. The new lineup is expected to include both an iPhone 5S successor to the current iPhone 5 as well as a new iPhone 5C that is said to be essentially an iPhone 5 repackaged into a plastic shell available in a variety of bright colors.

    Update: TechCrunch has some additional info about how the program works, including the fact that it is already live at a number of pilot Apple Stores in the U.S.:
    The value of the trade-in varies depending on physical condition, capacity, and color. TechCrunch claims 16GB iPhone 4 and 4S models range in value from $120-200.

    Update 2: MacRumors has now heard that the program is scheduled to launch on August 30.

    Article Link: Apple Begins Training U.S. Retail Store Employees for Upcoming iPhone Trade-In Program
  2. musika macrumors 65816


    Sep 2, 2010
    New York
    I'll probably be sending my 4S to Gazelle next month when my 5S comes. I've done eBay, but I feel like going the recycle route this year.
  3. quantumphysics macrumors member

    Sep 28, 2011
    anyone have any idea how much the trade-in program was in the past for the latest model (in this case the 5)..?
  4. orangebluedevil macrumors 6502

    Jun 28, 2010
    ;) Ohhhh helllllo Apple employees! Prices please :)
  5. boshii macrumors 68040


    Jul 6, 2008
    Atlanta, GA
    It will be pretty convenient to trade in your old iPhone and buy your new one in the same place.
  6. ScottishDuck macrumors 6502a


    Feb 17, 2010
    Argyll, Scotland
    If the price on the 5 is good enough I'll totally trade mine in
  7. munakib macrumors 6502

    May 22, 2011
    I will definitely be handing over my 4S to pickup either an AWS iPhone 5/5S. I hope the apple store in Canada are also getting the training or else I will have to find an excuse to travel to NY again.
  8. Rudy69 macrumors 6502a


    Mar 30, 2009
  9. basesloaded190 macrumors 68030


    Oct 16, 2007
    If they match Gazelle, I would much rather just trade it in at the Apple Store versus sending it in and going through all that.
  10. Koulie macrumors regular


    May 19, 2013
    Melbourne, Australia
    Good news for mine and my family member's iPhone 4's that are just collecting dust in my house...
  11. Noctilux.95 macrumors 6502

    Jan 20, 2010
    I'm hoping I can trade in my iPhone 4 even though it is exhibiting a yellow tint on the upper right side of the screen and a sticky home button, again.
  12. aprofetto8 macrumors regular

    Jul 26, 2010
    I hope it's not going to be like University book stores.

    "Oh whats that? You paid $348 on this textbook four months ago? We'll give you $5.67 for it."
  13. xero9 macrumors 6502a

    Nov 7, 2006
    Here's to hoping this will not be a US only service. Would love to be able to trade in my 5 if the price is right.
  14. barkomatic macrumors 68040

    Aug 8, 2008
    It's convenient but a lot less than what you can sell it for on craigslist. As long as you use common sense, craigslist can is relatively safe. People get in trouble when they agree to meet at someone's apartment, meet outside where one party can run away, or agree to ship the device.
  15. jmh600cbr macrumors 6502a


    Feb 14, 2012
    anyone who thinks they will be offering reasonable return prices is just naive. This is a marketing ploy to get you into the store and buy a new one, then they repackage and resell your traded in one at a profit to 2nd world countries.
  16. ArtOfWarfare macrumors 604


    Nov 26, 2007
    I tried this with my 3GS when I bought my 4S but they said they couldn't do anything with it.

    Glad to hear they finally fixed it... it seems like a no brainer and I'm surprised it took them 7 generations* to do it.

    *Plus all those generations of iPod before the iPhone
  17. trife macrumors 6502


    Apr 16, 2012
    To each his own, but I'd rather take the 15-20 minutes it takes to take pics and create a listing on CL/eBay, than get lowballed on a trade-in program.

    And if Apple's prices are anything like Gazelle, they can kick rocks. Last I checked, an unlocked iPhone 5 in excellent condition was fetching $320 on Gazelle.

    All that said, trading a phone in would definitely be a lot less hassle. Good money grab for Apple.
  18. Roessnakhan macrumors 68040


    Sep 16, 2007
    Right now you can lock in your trade-in to Gazelle starting at $315 for a "good" iPhone 5 16GB, which isn't too bad. Also, it locks the quote in until October 15th, plenty of time to decide whether to upgrade or not.

    On eBay/CL you could probably get an extra $150, but there is more risk.

    If Apple matches the quote I might be more apt to just do it with them, less hassle.
  19. ifij775 macrumors regular

    Nov 6, 2012
    Boston, MA
    I think this is a great way for Apple to maintain a customer relationship, and make some money in the used device market.
  20. iMerik macrumors 6502

    May 3, 2011
    Upper Midwest
    I'm still on my first smart phone (iPhone 4S), so I haven't head to think much about what to do with it when it's time to upgrade. I always dread that choice when it comes to technology for some reason. Since it was recently fully replaced through AppleCare, it's in great quality and I think I'll be able to get a good price for it... if I even upgrade!
  21. Newjackboy macrumors 6502

    Aug 6, 2012
    This story about selling in 3rd world countries is bull. If apple buy your old iphone 5 and 4s - yes they will clean up and repackage and then simply use as refurbishment phones when customers come in with problems. These refurbs will be used in all countries, including the US

    Only other option for apple is to sell to a private company who would then sell on to street traders and other unofficial channels. No decent shop anywhere in the world will sell these as refurbs.
  22. Elihudude macrumors newbie

    Aug 26, 2013
    This program is already in effect at the Dallas market Apple stores. My friend got $211 for her iPhone 4S and upgraded to the 5. Honestly for the simplicity, I would highly recommend going to an Apple store for trading up. Much easier than using an online service.
  23. giantfan1224 macrumors 6502a


    Mar 9, 2012
  24. oliversl macrumors 65816

    Jun 29, 2007
    Ok, the iPhone 4 y 4S are history then, you will be able to exchange them for an 5C or 5 or 5S
  25. spyguy10709 macrumors 6502a


    Apr 5, 2010
    One Infinite Loop, Cupertino CA
    Or, they could, you know, REFURBISH THEM.


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