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Apple Brings in New Exec to 'Fix' Siri and Apple Intelligence
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Step in the right direction.
Integrating ChatGPT into Siri instead of having their own solution ready to go tells you all you need to know about how behind Apple are. They don’t open the walled garden for just any reason.
Good news is there’s actually a vision for an Improved Siri and that vision has been communicated to the public. Now they just have to get there.
Sensing some long nights ahead for the Siri team.
Integrating ChatGPT into Siri instead of having their own solution ready to go tells you all you need to know about how behind Apple are. They don’t open the walled garden for just any reason.
Good news is there’s actually a vision for an Improved Siri and that vision has been communicated to the public. Now they just have to get there.
Sensing some long nights ahead for the Siri team.
It will be the conversational SIri (19.4) that in the end decides if Apple’s lateness is justified. I’m sure it will be debated more than else in years.
This seems to be a rather scathing indictment of Siri. Siri works fine for me for simple tasks. More complex things seems to give her a bit of trouble at times:
daringfireball.net
Siri Is Super Dumb and Getting Dumber
Siri with Apple Intelligence gives confident but embarrasingly wrong answers to sports trivia questions, both famous (Super Bowls) and obscure (North Dakota high school hoops).
daringfireball.net
Siri reminds me of a typical computer system at a company. The computer system is trash inside and out, but the company keeps trying to put bandaids over it, yet, it still sucks, and no matter how much complaining about it there is, the IT team puts their fingers over the ears and shouts "lalalalala" as loudly as possible, because they themselves, are not even qualified to do the job they were hired for.
Siri is, and always has been, garbage, even back in 2011 when it first came out. Apple's mistake was not replacing Siri entirely with ChatGPT. Instead, Apple chose to use ChatGPT as a backup to Siri, and it's utilized only when Siri gets confused. Simply put, Siri is not an intelligent piece of software. Apple has the money to purchase Open AI, yet refused to do so, so now we're stuck with a half-baked AI system.
I don't even know why Tim runs Apple anymore... Anything he's "accomplished" in a decade and a half has been half-baked compared to Apple's competitors. Dude needs to grow a pair and push Apple to innovate, rather than follow from the software end. If he continues to act this way, the shareholders should push him out the door. Any half-wit could've taken Steve Jobs' innovations and turned Apple into a trillion dollar company after a decade and a half... Tim isn't as great as some people make him out to be.
Siri is, and always has been, garbage, even back in 2011 when it first came out. Apple's mistake was not replacing Siri entirely with ChatGPT. Instead, Apple chose to use ChatGPT as a backup to Siri, and it's utilized only when Siri gets confused. Simply put, Siri is not an intelligent piece of software. Apple has the money to purchase Open AI, yet refused to do so, so now we're stuck with a half-baked AI system.
I don't even know why Tim runs Apple anymore... Anything he's "accomplished" in a decade and a half has been half-baked compared to Apple's competitors. Dude needs to grow a pair and push Apple to innovate, rather than follow from the software end. If he continues to act this way, the shareholders should push him out the door. Any half-wit could've taken Steve Jobs' innovations and turned Apple into a trillion dollar company after a decade and a half... Tim isn't as great as some people make him out to be.
A word that has long lost meaning, among the gnattering masses of internet self-declaring experts.
I don’t think the transition from Intel to AS Macs can be nothing accomplished. Yes Siri is got a more then year to go, but using hardware as example we can truly celebrate. Then you have evolution of the iPhone and iPads. OS’s we can be more critical of course as we all have criticism about that.
Samsung's tablets have 25 hours of battery life too. If one looks at the AI features of a Samsung PC/phone, it is indeed more powerful than what Apple just released. Most impressively, is the live translate feature.I don’t think the transition from Intel to AS Macs can be nothing accomplished. Yes Siri is got a more then year to go, but using hardware as example we can truly celebrate. Then you have evolution of the iPhone and iPads. OS’s we can be more critical of course as we all have criticism about that.
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Let's be honest. I'm in the market for a new laptop. Apple offers nothing I want at this point.
Do I want AI and an OLED screen? Go with Samsung.
Touch screen? Basically any other brand at this point but Apple.
Gaming? MSI, Alienware, or ASUS
Battery life? A few companies offer 24 hours of battery life on a laptop.
Other laptops also have a Face ID alternative. Not sure why Apple hasn't done that yet.
Apple might've been ahead of the game for about a year... But has since fallen behind yet again in the PC area.
All valid points, still like full size PCs for gaming over the noisier gaming laptops, but energy efficiency I diffidently seen lower power bills with the AS Mac’s. It’s always your call what you need and use. Siri is something should have been improved couple years ago, instead of playing min Ram games with iPhones and iPads.
He posted another article todayThis seems to be a rather scathing indictment of Siri. Siri works fine for me for simple tasks. More complex things seems to give her a bit of trouble at times:
Siri Is Super Dumb and Getting Dumber
Siri with Apple Intelligence gives confident but embarrasingly wrong answers to sports trivia questions, both famous (Super Bowls) and obscure (North Dakota high school hoops).
"Somehow Vorrath’s name has never before appeared on Daring Fireball, but she’s renowned within Apple, legendary even, for her leadership role in managing the creation and development of the software for the original iPhone, effectively serving as Scott Forstall’s chief of staff. Her reputation is that she’s a great manager — she gets **** done, knows how to ship, and talented people enjoy and thrive working for her. But outside Apple she’s largely flown under the radar — which only emphasizes how much of an Apple person’s Apple person she is.
I checked with a source who’s worked with Vorrath for years, and their comment says it all: “She kicks all the asses.”
"My sense is that it’s less about Siri and Apple Intelligence being more important than VisionOS, and more about Siri being a mess. More about urgency than importance. But perhaps it’s both more urgent and more important long-term. Either way, assigning Vorrath — perhaps Apple’s best fixer, and without question one of Apple’s best fixers — makes sense. As my piece yesterday illustrated, something is rotten in the state of SiriLand.
Also very interesting: Gurman citing “a longtime Apple executive” as his source. Not “a source familiar with the matter”, but “a longtime Apple executive”. No “former” in there either. Apple generally doesn’t want personnel changes made public, but this one, I think is an exception. Siri is terrible, far behind the competition, and everyone from Cupertino to Wall Street knows it.
Apple sending in Kim Vorrath is like Marsellus Wallace sending in Winston Wolfe."
Apple Moves Kim Vorrath to Siri / Apple Intelligence Team
Link to: https://www.bloomberg.com/news/articles/2025-01-24/apple-enlists-company-veteran-kim-vorrath-to-help-fix-ai-and-siri
daringfireball.net
Trash Siri, don't save her. Start from the ground up and change the name to clean yourself of the stigma. Also, honestly the name Siri... its bad. They tried too hard to come up with a trendy name to make it sound like sophisticated technology, when in reality its dumb as a rock.
This move almost certainly means that Apple will not be improving Vision Pro and its ecosystem. From a financial standpoint, it's a failed product with no support from developers - who are wanting to make software for millions or billions of daily users, not dozens or hundreds. The public interest and enthusiasm for Vision Pro lasted less than 2 weeks.
Apple will either take some of the components and build AR glasses to compete with Meta and Snapchat, or they'll quietly discontinue the product altogether and slowly phase out support like they did with the iPod. They wouldn't remove the leader from that team if they believed it had a strong future.
AI being more important strategically for Apple's future does not mean Apple won't update or will discontinue Vision Pro.
Yeah, I'm not sure how much AI goes into a "self-driving" car outside of its navigation software, which is a pretty specific task compared to being a general-purpose AI assistant. Sounds like a lot of those developers had to get up to speed on AI. Are there, or were there at the time, so few good developers in AI that Apple felt compelled to redeploy their existing ones who might have known little or nothing about AI, to work on AI? Was it because they were already acclimated to the Apple culture?
You're right. Apple only has one set of developers working on only one project at any given time
Gemini and ChatGPT are wrong all the time for me. It’s really quite surprising just how often wrong answers occur. I was a late adopter when it came to this technology and I thought lots of the downsides would have been ironed out by the time I started using it. I’ve been continuously surprised how wrong I was.
I routinely fact check answers because I can’t trust what comes out of them. Then I end up asking myself “Why am I basically searching twice when I could just search ONCE with a regular Google search?”
Remember when people said just wait, they’ll do it the Apple way and do it better than everyone else?