Apple CEO Tim Cook Earned $74.6 Million in 2024

[I7guy]

I don't even know why folks think Cook is so "great" at this

I'd wager that a LOT of CEOs could do the ship steering he's doing ... and many probably would have avoided at least some of the Cook boondoggles ... like the Car, Vision Pro, Carplay 2, AirPower, TouchBar, Butterfly KB, on and on

He was a good transitory choice by Jobs given the situation at the time, but he's far from the best possible leader to drive the company into the future. The track record on new product efforts speaks for itself.

Sure and apple would have still been a $500B company with phones the size of 5s.

 

[9081094]

Common sense. Unhappy customers of discretionary products in a competitive market do not continue to buy from vendors they are unhappy with.

Unless and there are tons of others with the same experience:

I’m Stuck in the Apple Ecosystem

Let’s take a look at how Apple has been so successful at making itself the default choice for many consumers.

medium.com

 

[Pootie Tang]

Most people, given $74.6 million, would never work again. Why does he do it?

The same reason every other CEO of a Fortune 500 company works, they all love what they do.

 

[9081094]

The same reason every other CEO of a Fortune 500 company works, they all love what they do.

Or are greedy and want more…

For example Timmy has run out of ideas for over a decade. The list of what Apple will be introducing in march or April looks big, but when you look deeper into it, it’s the same with a newer processor or another color.

That’s been going on for years now. Time for Timmy to collect his latest bonus and let someone with a vision step in.

 

[9081094]

I can answer that question, there is no benefit to Apple at this stage to be owned by public shareholders. But this is, in some ways, like there is no benefit to my car to be owned by me. It doesn't matter and the car doesn't get an opinion on this. In other ways, Apple has to do tons of reporting in the form of their public reports that are mandated by the SEC and other laws of the US, so it is actually much harder to be a public company. But this decision is done, the shares were issued publicly and they are owned by the public. Apple the company can't get them back without buying them. And the market cap is $3.6 trillion dollars (so it would cost at least that to buy all the shares back). Apple the company doesn't remotely have the money to buy back all the shares.

The term "a private company" just means a company that is either (A) owned by another non-public company or (B) owned by one or more of individuals. A private company doesn't mean that company can own itself (much like my car can't own itself). There is no company or collection of individuals that could put together $3.6 trillion in cash to buy the Apple shares. Even the collection of governments that could conceivably do that (just in terms of putting together the cash) can be counted on one hand (and obviously the US government would not allow any foreign government to buy Apple).

Thanks for explaining. So there isn’t any use for Apple except less tax pay and getting more money in bonuses for the executives.

 

[Pootie Tang]

Well, the pace of innovation of Timmy is also around 1,66% of that of Elon Musk. So that sounds fair to me 😂

However another way to look at it is Musk became CEO in 2008 and Cook became CEO in 2011. Apple is worth 3.2 Trillion and Tesla is worth 1.25 Trillion.

 

[9081094]

However another way to look at it is Musk became CEO in 2008 and Cook became CEO in 2011. Apple is worth 3.2 Trillion and Tesla is worth 1.25 Trillion.

if you only consider money Apple wins. But when you consider what’s coming out qua innovation, there is no comparison and Apple is looking like dinky toys.

Are you an Apple shareholder Pootie Tang?

 

[turbineseaplane]

We really need to update our definition of "success" beyond

"MOARRR MONEYYY HAR HAR HAR" 😈 😈 😈

 

[pepsijunky]

Must be nice.

 

[9081094]

We really need to update our definition of "success" beyond

"MOARRR MONEYYY HAR HAR HAR" 😈 😈 😈

Yes, also combine it somehow with moral compass.

 

[Pootie Tang]

I agree with you. Be transparent what your interests are but don’t pretend 💩 is a diamond 😂

It's not an either/or situation. It's a both. I was using Apple products for years before I ever purchased a share because I was poor until I got my first professional job. There are millions of others just like me. I bought shares because I liked the products.

 

[I7guy]

Unless and there are tons of others with the same experience:

I’m Stuck in the Apple Ecosystem

Let’s take a look at how Apple has been so successful at making itself the default choice for many consumers.

medium.com

You took an anecdotal story and made it a general case which is unproven. That’s a logical fallacy. And you’re presupposing vertical integration is bad. It’s great and what makes apple , apple.

 

[9081094]

It's not an either/or situation. It's a both. I was using Apple products for years before I ever purchased a share because I was poor until I got my first professional job. There are millions of others just like me. I bought shares because I liked the products.

Ah, thanks for answering although in a different post. It explains a lot 😊

 

[9081094]

You took an anecdotal story and made it a general case. That’s a logical fallacy.

Want a different one with same experience? There are tons 🤓

Anyway, why do you think the EU is stepping in? I’ll answer that question for you: for preventing companies misusing their power for their own benefits at the cost of the consumer. The EU makes sure future Apple products will play nice with other vendors 😊

 

[turbineseaplane]

Sure and apple would have still been a $500B company with phones the size of 5s.

There is zero basis to support that hypothetical

That's just literally all guessing

Phones were getting bigger as screen and battery tech/pricing allowed for it -- Anyone running Apple would have been onboard with it in some form or another

 

[I7guy]

Want a different one with same experience? There are tons 🤓

Compared to 1 billion users would be presupposing and guessing and quoting opinions as facts.

Anyway, why do you think the EU is stepping in? I’ll answer that question for you: for preventing companies misusing their power for their own benefits at the cost of the consumer. The EU makes sure future Apple products will play nice with other vendors 😊

Clearly there is a great divide in our thoughts. The net for the eu is going to be a product apple doesn’t want and customers don’t want.

 

[I7guy]

There is zero basis to support that hypothetical

There’s much of that going on jn this thread.

That's just literally all guessing

Common sense.

Phones were getting bigger as screen and battery tech/pricing allowed for it -- Anyone running Apple would have been onboard with it in some form or another

That’s more guessing as you were saying above.

 

[turbineseaplane]

I have to admit -- I'm getting a chuckle out of this notion that Tim Cook is so uniquely talented that ONLY HE ... out of the entire world of options ... could have navigated Apple, financially, to this current point

I hate to break it to folks, but literally nobody is that special of a unicorn -- nobody

 

[9081094]

Compared to 1 billion users would be presupposing and guessing and quoting opinions as facts.

Clearly there is a great divide in our thoughts. The net for the eu is going to be a product apple doesn’t want and customers don’t want.

I am European and totally agree with their plans.

About those “billion+” active Apple users… how many of them have really old gear?

And with that I also like to see the numbers of switchers coming from Android and vice versa.

I only hear Timmy saying the numbers new to iPhone and Mac. Never the ones who are leaving.

More and more people I know are switching to android. But in Europe Android has always been the dominant player.

 

[N0ughtsAndCr0sses]

For a stand up comedian….

Cos Apple is a joke these days, honestly.

 

[Pootie Tang]

A guy without a shred of product vision. The big upgrade cycles are losing their appeal. The improvements are incremental and irrelevant to the masses. AI is going to be a flop for most.

However, Apple became the first trillion dollar publicly traded company in 2018; the first $2 trillion company in 2020; the first $3 trillion dollar company in 2023 and it will be the first $4 trillion company soon. Apple's Board of Directors like those stats and that's why they pay the CEO as they do. Apple is currently worth $3.57 Trillion. When a company has net income of $93.7 billion in 2024, it's easy to pay the CEO a pittance of that like like $75 million.

 

[citysnaps]

I have to admit -- I'm getting a chuckle out of this notion that Tim Cook is so uniquely talented that ONLY HE ... out of the entire world of options ... could have navigated Apple, financially, to this current point

I hate to break it to folks, but literally nobody is that special of a unicorn -- nobody

ONLY HE? Who's saying that? Be specific. He is very well qualified, which is supported by Apple's massive success.

I'm sure there are others as well. Especially other senior management inside Apple. They'd no doubt manage Apple in the same manner as Cook. With 1+ Billion active and repeat happy customers it would be very foolish not to.

 

[9081094]

However, Apple became the first trillion dollar publicly traded company in 2018; the first $2 trillion company in 2020; the first $3 trillion dollar company in 2023 and it will be the first $4 trillion company soon. Apple's Board of Directors like those stats and that's why they pay the CEO as they do. Apple is currently worth $3.57 Trillion. When a company has net income of $93.7 billion in 2024, it's easy to pay the CEO a pittance of that like like $75 million.

Can I give you an advice? Dump those shares! It’s peak Apple and it will only go downhill from here.

 

[Pootie Tang]

And to reach that level which was the contribution of the ceo? Close to zero...

The "real" hard job is done by thousands of people, from exec to blue collars... but they don't take almost anything of that...

The Board of Directors and the shareholders determine the contribution of the CEO. In 2023, because of complaints from shareholders (The vast majority of Apple employees are shareholders) Tim Cook took a 50% pay cut. This year, because of meeting corporate sales goals and stock price goals, Tim Cook got an 18% raise. Apple's stock price was up by 30% in 2024. The 500 largest companies (S&P 500) were up by an average of 23%. Apple's main competitor, Microsoft, was up by 12%.

 

[Pootie Tang]

Or are greedy and want more…

For example Timmy has run out of ideas for over a decade. The list of what Apple will be introducing in march or April looks big, but when you look deeper into it, it’s the same with a newer processor or another color.

That’s been going on for years now. Time for Timmy to collect his latest bonus and let someone with a vision step in.

Tim Cook "without any ideas" has been very good for Apple. The stock is up by 1,250% since he became CEO in 2011. And Tim Cook "without any ideas" in 2024 produced a 30% increase in stock price which earned him an 18% raise.