What any CEO does.....plan for his retirement and ‘long-term‘ investments, where Jeff Williams will replace him.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple CEO Tim Cook Sells $131.7 Million in Apple Stock
- Thread starter MacRumors
- Start date
- Sort by reaction score
What any CEO does.....plan for his retirement and ‘long-term‘ investments, where Jeff Williams will replace him.
Mr. Cook sells all of his shares when they vest (i.e. all that are left after more than 50% of them are withheld for tax purposes). He's done that for 5 years now, based on plans in place ahead of when his shares have vested.
He accumulated a large number of shares earlier, and since he's sold newly vesting shares while - for the most part - holding onto the large number of shares he previously accumulated.
He has enough exposure to Apple already...
I’m sure the person in charge of his investments is looking at Apple’s crazy PE ratio and thinking “best to sell high”
I’m sure the person in charge of his investments is looking at Apple’s crazy PE ratio and thinking “best to sell high”
He should buy some Apple stock with that cash. I hear it’s doing well.
Probably launch a political career.
It generally cost a lot of money now to win an election.
That's simply not true. Folks in his position have to file to sell stock MONTHS in advance and file to do so with the Securities and Exchange Commission.
Form 144 must be filed with the SEC when there's an order to sell a company's stock during any three-month period in which the sale exceeds 5,000 shares or units or has an aggregate sales price greater than $50,000.
He likely filed for this around 6 months ago. It's rather common for C-suite to sell off stock over time. And it's smart. Lets them diversify with that money and invest elsewhere. It's never smart to keep all your eggs in one basket, even if that basket is your own company.
What a sick society the United States has become.
I remember people used to beg for a mid-size Mac tower all the time priced at $800.
This was back in the days when those illegal Hackintoshes were being sold... I think that was exactly the product and price they offered, actually.
People finally got that price tag, for a much lesser product.
What's not true? I didn't suggest that he hadn't planned to sell these shares in advance. I've noted before that he and others make such sales pursuant to Rule 10b5-1 trading plans. But that doesn't change the fact that he had a capital loss on these shares.
For income tax purposes, he is considered to have ordinary income equal to the value of the shares when they vest. That value was about $282 million based on yesterday's closing price of $503.43. From there, he can have either capital gains or capital losses on the shares he retains (after more than half of them are withheld for tax purposes). Between the time the shares vested yesterday and when he sold them today, they decreased in value. That's a capital loss.
That's a HUGE sale. This makes me worry about AAPL, maybe he thinks it's overvalued.
Highly unlikely or he would have given shares to the charity or to his donor advised fund. Selling it like this has generated a massive tax bill, significantly reducing the potential size of the donation, not to mention the tax advantages of doing so (getting an immediate write off for the value of the stock).
interesting that he sold before the split goes through rather than letting it ride
Spoken like someone who again doesn’t know the facts or history of Cook’s sales.
Basically, you’re wrong.
Possibly but not really, this over valued market could crash hard next year. Why take a chance when all of his financial goals for life have been attain. That might be his reasoning.
What a jerk. Don’t believe me? Take a look at these price hikes:
Apple's price hikes have gone way too far
Apple products have always been expensive. But over the last year, they've taken a step toward exorbitant.www.businessinsider.com
Over the past year or two I actually think many of Apple's newer products are representing a better value than the previous generation, and nearly all the iPhone, iPad, and Mac product lines have been expanded to include lower cost options. The article notes the iPad Pro price has increased since 2017, but now you have the standard iPad and iPad Air. The iPhone SE & iPhone 11 are both decently priced and still include the same chips as their flagship models. The new MacBook models are giving you more bang-for-buck, especially the base 16" MacBook Pro, and retail sales are more common than ever. The 2020 iMacs have finally done away with spinning drives and Mac SSD upgrades costs dropped last year.
There's still plenty of room for improvement in this area for Apple, but I think they've made some strides in the right direction and I hope the trend continues.
Last edited:
If those price hikes are unjustified then buy an iPhone. Jeeez... nobody makes you buy Apple stuff.What a jerk. Don’t believe me? Take a look at these price hikes:
Apple's price hikes have gone way too far
Apple products have always been expensive. But over the last year, they've taken a step toward exorbitant.
That is not how executive equity sales work. They are scheduled under a 10b5-1.
i'm with 2pac on this one. its crazy that we live in a world where an individual can be so rich, but thats the way it is. well deserved payout considering where Apple is now.