michaelant
macrumors 6502
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Apple CEO Tim Cook Stepping Down, John Ternus Taking Over
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Yep, just a bunch of arm chair quarterbacks that talk down on the accomplishments of others instead of doing something...
he must not like John bc he gave him a broken and defaced brand to fix. hope he will do something better to wash his sins because right now, momma is really proud.
transpo1
macrumors 68000
The iPod, iPhone, iPad were once in a generation (maybe once in a lifetime) new products. That's not going to happen everyday. The closest thing we have so far is the AVP, which is ironic, because most people around here seem to diss on it quite a bit, but the underlying technology is probably part of our technological future.
I want Apple to innovate and take risks, too, but what products do you suggest they innovate with next? Saying the innovation needs to be "higher" is easy but actually making a constructive suggestion is hard.
There's a lot of technology and electronics out there now, many more competitors than when Steve Jobs was around. Apple has to be responsible to shareholders while they try out new things. And it seems like they're already doing it with the AVP, with the Fold, the glasses, the MacBook Ultra, etc.
Looking forward to see Apple return to its roots as an innovation-led pioneer rather than a finance-driven corporation. Glad that Tim finally stepping down.
transpo1
macrumors 68000
Yes, he actually said "I can't imagine a life without Apple" and since he stays on the board, he won't have to; pretty slick answer.
Even China cellphone companies are more innovating than Apple nowadays. They both make cellphones.
transpo1
macrumors 68000
Yeah, hard to imagine CF and Eddie will stay on and take orders from a younger CEO.
Ternus wasn't the guy that brought us Liquid Glass, that was Alan Dye, who has now left and is working at Meta. I agree with the snow leopard every other year thing. I've been saying that for a while too. If they absolutely must stick with an every year release, then they should do something like what Ubuntu does and have a long term support OS version and a new shiny version OS, then always drop hardware support on the Long Term Support release so they can both try to sell the ooh shiny with new hardware, and the old machines get active support longer.
I really don't care about siri though. I honestly haven't found much I care for a voice assistant to do and the few things I do want, siri actually does fine at.
Justin Cymbal
macrumors 6502a
My Scoutmaster from Boy Scouts (when I became an Eagle Scout) was best friends with Dan Riccio in college and we used to talk about how cool that was 😎
Dan could have possibly been considered for CEO at one point - Ternus actually replaced Riccio as VP hardware engineering in 2021 before becoming CEO today
Congrats and good luck to you John! Being a product guy, he probably is more open to customer feedback/suggestions than Cook may have been. I’ve tried to get some software improvement tips forwarded up in the past to no avail so maybe channels might be improved going forward 🌅😎
great article I just came across that I’ll get around to this week:
www.nytimes.com
He’s even a former swimmer too! I swam competitively for all of my childhood and then on my High School team too, got varsity letter with the 500 free being my specialty, I didn’t set any records but would often get 1st & 2nd although my next door neighbor, Chris still held 30% of the team’s records 7 years after he graduated (when I was on the team, which was 7 years later) he probably still holds some records today
fortune.com
Dan could have possibly been considered for CEO at one point - Ternus actually replaced Riccio as VP hardware engineering in 2021 before becoming CEO today
Congrats and good luck to you John! Being a product guy, he probably is more open to customer feedback/suggestions than Cook may have been. I’ve tried to get some software improvement tips forwarded up in the past to no avail so maybe channels might be improved going forward 🌅😎
great article I just came across that I’ll get around to this week:
The Man Who Could Be Apple’s Next C.E.O.
John Ternus, a low-profile but influential executive at Apple, could be next in line to replace the company’s longtime chief executive, Tim Cook, if he steps aside.
He’s even a former swimmer too! I swam competitively for all of my childhood and then on my High School team too, got varsity letter with the 500 free being my specialty, I didn’t set any records but would often get 1st & 2nd although my next door neighbor, Chris still held 30% of the team’s records 7 years after he graduated (when I was on the team, which was 7 years later) he probably still holds some records today
Meet John Ternus, the 51-year-old former swimming champ who will succeed Tim Cook as Apple CEO | Fortune
Apple just announced Tim Cook will become executive chairman of Apple’s board of directors and John Ternus, senior vice president of hardware engineering, will become Apple’s next CEO.
transpo1
macrumors 68000
Apple ships many more high-end units per year globally than Chinese OEMS. Harder to innovate when you're producing at that scale and volume for so many markets. You should have used Samsung as an example but then again: they're even more vertically integrated than Apple, making their own screens, etc., so perhaps innovating on display tech is easier for them and keeps Apple at a disadvantage.
Ignoring? Having 1+ Billion happy customers IS the reason Apple has become a more conservative, “grown up” company. It’s not easy being innovative when a minor (yes, minor) change to the look of your UI makes a hundred million customers scream at you, and a product with 3 billion dollars in revenue is considered an embarrassment.
Edit: I hold the very unpopular opinion that Windows 8 was a spectacularly innovative UI, with a poor execution that didn’t get the time to become polished. Same for Windows Phone. If those had come from a startup and not Microsoft, they may have received praise rather than ridicule.
I don’t expect major changes to happen in Apple’s overall strategy. It’s unlikely that Tim Cook pushed through anything the past year or so that Ternus disagreed with, or vetoed something that was important for Ternus.
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He may, but according to reports it was his project.
If Ternus brings more innovation, we’re going to have more duds. That’s the cost of taking more chances. Jobs also had duds, that we tend to forget about. When people ask Apple to take more risks, what you are asking for are more products that fail, to give room to some innovative products that may succeed.
Since the Apple Watch, the succesful Apple products have not been innovations, but optimizations. And Apple Watch arguably only became a success when Apple realized the innovative sides of it didn’t catch on, and converted it into a glorified step counter.
I expect Ternus to be better at honing products to provide a better user experience. I don’t expect him to bring more revolutionary products. That’s just not who Apple is anymore, no matter who is CEO.
