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In honor of Global Accessibility Awareness Day, which takes place tomorrow, Apple CEO Tim Cook sat down with three YouTubers to discuss the Accessibility features built into Apple's iOS and Mac devices.

Each of the three YouTubers, who met Cook at Apple's campus for coffee, have shared their conversations with the CEO on their respective YouTube channels. All three, including legally blind filmmaker James Rath, deaf advocate and vlogger Rikki Poynter, and actress Tatiana Lee, who was born with Spina Bifida, talked about the Apple products that they use in their daily lives. The three interviews can be watched below.




During his meeting with Poynter, Cook explained Apple's stance on accessibility and why the company goes to great lengths to make sure its devices are available to everyone.
Apple is founded on giving people power to create things, to do things that they couldn't do without those tools. And we've always viewed accessibility as a human right. And so just like human rights are for everyone, we want our products to be accessible for everyone. And so it's a basic core value of Apple. We don't make products for a particular group of people. We make products for everybody.

We feel very strongly that everyone deserves an equal opportunity and equal access. So we don't look at this thing from a return on investment point of view -- I've been asked that before. The answer is no, I've never looked at that. We don't care about that.
In addition to Cook's meetings, Apple also recently published a series of "Designed for" accessibility videos, highlighting the different ways Apple's Accessibility features are used to make Apple devices available to everyone, and there's currently an Accessibility feature in the App Store promoting Accessibility apps.

Since October, Apple has had a detailed Accessibility website that demonstrates and promotes the extensive Accessibility options built into Apple products.

Article Link: Apple CEO Tim Cook Talks Accessibility With Three Accessibility Activists
 

Uaaerospace2

macrumors member
May 17, 2017
30
112
Go to http://www.aapd.com
(American Association of People with Disabilities)
Click on employment, which takes you to : http://jobs.aapd.com/jobs
Search for Apple jobs in CA
Find no jobs listed by Apple

Now you understand Apple does not really give a sh1z about the disabled, and just uses this garbage as part of their faux "we care" emotional marketing strategy. Period.
Really? Why don't you inform your "opinion" by observing or working with people who actually need and use accessibility features in tech. Spend a day or two at Accessing Higher Ground and meet people who use the features. Work with students through an office of disability services for a day or two. Then come back and share an informed opinion. Apple's tech is pretty darn good at allowing people to access content and get on with their lives. Is it perfect? No, but few things are. Apple has been a longtime provider of accessible tech and, I would guess, has done more to promote accessibility in technology than...say...you.

Your posting of the aapd job board goes to show how desperate you are to criticizee. Why would apple post there? My place of employment has many people with the sole responsibility of providing accommodations and ensuring web, etc. accessibility. There are many, many others who have the responsibility as part of our normal job because we create content. You won't find any of our jobs posted there either. So, the logical conclusion is that we don't care about accessibility? What?
 
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mi7chy

macrumors G3
Oct 24, 2014
8,400
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Why such a long incoherent slur when all companies have to be ADA compliant?
 
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MH01

Suspended
Feb 11, 2008
12,107
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given the new MacBook Pro is a Tim product, would have been nice to see these "activists" opinion on the Touch bar. From my research the accessibility feedback is not great.
 
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Zirel

Suspended
Jul 24, 2015
2,196
3,008
I like it when Tim does these things.

"And so just like human rights are for everyone"

It's amazing, when reading the US Constitution that the Bill of Rights applies to people; I don't see the word, "citizen" in there anywhere in Amendments 1-10 and 27.

What are you even talking about, he said Human Rights, of the United Nations, not Bill of Rights of the USA

http://www.un.org/en/universal-declaration-human-rights/

It might surprise you, but there are humans outside the United States of America.
 
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developer13245

macrumors 6502a
Nov 15, 2012
627
839
Really? Why don't you inform your "opinion" by observing or working with people who actually need and use accessibility features in tech. Spend a day or two at Accessing Higher Ground and meet people who use the features. Work with students through an office of disability services for a day or two. Then come back and share an informed opinion. Apple's tech is pretty darn good at allowing people to access content and get on with their lives. Is it perfect? No, but few things are. Apple has been a longtime provider of accessible tech and, I would guess, has done more to promote accessibility in technology than...say...you.

Your posting of the aapd job board goes to show how desperate you are to criticizee. Why would apple post there? My place of employment has many people with the sole responsibility of providing accommodations and ensuring web, etc. accessibility. There are many, many others who have the responsibility as part of our normal job because we create content. You won't find any of our jobs posted there either. So, the logical conclusion is that we don't care about accessibility? What?

see:

http://www.aapd.com/disability-equality-index/

Apple is nowhere on the list, which is unacceptable for a company of their 'stature' that prattles on about how socially conscious they claim to be.

Sure, a lot of companies are not on the list, but until Apple IS on the list, they have no credibility to publish this type of emotional advertising.

Essentially, they can sell to the disabled, but do not support them as an employer.

Apple's performance in the area of disability support does not match their message.
 
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/V\acpower

macrumors 6502a
Jul 31, 2007
603
463
How about peoples who can only interact with a computer via SD Card ? Or those with the disability of not being able to ever adapt to another keyboard key travel ? And those with a violent allergy to USB C to USB A adapters ?
 
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christarp

macrumors 6502
Oct 29, 2013
461
520
Jeez, Everyone here is so mad about these videos for some reason. It's a few feel good videos with real people with real disabilities and how they've had things improve for them with Apple. Can you not just be happy about something for once in your life? This is one of those feel good moments you can just sit back and watch.
 
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chr1s60

macrumors 68000
Jul 24, 2007
1,993
1,588
California
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bosatsu

macrumors member
Dec 15, 2015
51
83
Tokyo
Go to http://www.aapd.com
(American Association of People with Disabilities)
Click on employment, which takes you to : http://jobs.aapd.com/jobs
Search for Apple jobs in CA
Find no jobs listed by Apple

Now you understand Apple does not really give a sh1z about the disabled, and just uses this garbage as part of their faux "we care" emotional marketing strategy. Period.

In a couple of Apple Stores I´ve visited, some of the staff working there were having some kind of disability.
I was given great advice on my last purchase by one of them, who happened to know everything about Apple´s products.

I was really impressed by his knowledge, he was also a really cool guy and we chatted for a long time.
 
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Tech198

macrumors P6
Mar 21, 2011
15,894
2,143
Australia, Perth
Jeez, Everyone here is so mad about these videos for some reason. It's a few feel good videos with real people with real disabilities and how they've had things improve for them with Apple. Can you not just be happy about something for once in your life? This is one of those feel good moments you can just sit back and watch.


Just to sit down with a cup of coffee with Tim is good enough
 
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developer13245

macrumors 6502a
Nov 15, 2012
627
839
In a couple of Apple Stores I´ve visited, some of the staff working there were having some kind of disability.
I was given great advice on my last purchase by one of them, who happened to know everything about Apple´s products.

I was really impressed by his knowledge, he was also a really cool guy and we chatted for a long time.

I'm very glad to hear you had a positive experience regarding this issue. I'm not spewing "Apple tosses people in wheelchairs off buildings" demagoguery. Of course Apple employees people with disabilities.

My point is that Apple does not demonstrate a reasonable level of standards based performance that is consistent with their marketing message. So they lack credibility and are just being "blow hards".
 
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slowpoke

macrumors regular
Oct 13, 2007
122
77
Bellona
How about peoples who can only interact with a computer via SD Card ? Or those with the disability of not being able to ever adapt to another keyboard key travel ? And those with a violent allergy to USB C to USB A adapters ?
DAmn... Thats Funny as ****! Im Lolling, irl. Epic ****in joke friendo. Up voted. Thats some ****in Hilarious Humor, to me
[doublepost=1495092868][/doublepost]
Jeez, Everyone here is so mad about these videos for some reason. It's a few feel good videos with real people with real disabilities and how they've had things improve for them with Apple. Can you not just be happy about something for once in your life? This is one of those feel good moments you can just sit back and watch.
Hello okay but can we be about me, a Computer Man, and my feelings for just. one. moment. for the first. time ever. again. but for once. forever
 
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CarlJ

macrumors 603
Feb 23, 2004
5,515
9,684
San Diego, CA, USA
Ironic that "Accessibility" in another aspect of Tim Cook's role and responsibility as the head of Apple, cost someone $680k this week.
Jeez, how low can you go? The auction you refer to didn't "cost someone $680k", it wasn't a purchase of goods or services, they chose to donate a large sum of money to a charity, with the small perk of having lunch with with Tim. But anything is fair game if you get to criticize Apple, right?
 
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