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Apr 12, 2001
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Research firms Gartner and IDC today both released preliminary reports detailing U.S. and worldwide PC shipments for the third quarter of 2009, revealing modest growth by Apple amid an uncertain market.


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Apple's U.S. Market Share Trend: 1Q06-3Q09 (Gartner)
According to Gartner's report, Apple once again maintained its fourth place ranking for U.S. shipments with an 8.8% market share on unit growth of 6.8% over the year-ago quarter. Apple's market share was up slightly from the previous quarter's 8.7% share and its 8.6% share in the year-ago quarter.


171202-gartner_3Q09_us_500.jpg


Gartner's Preliminary U.S. PC Vendor Unit Shipment Estimates for 3Q09 (Thousands of Units)
Overall, Gartner saw a 3.9% increase in U.S. PC shipments over the year-ago quarter, although average selling prices for the quarter dropped approximately 20% compared to a year ago. As was the case last quarter, a significant drop by market share leader Dell was offset by continuing tremendous growth from Acer and Toshiba.

IDC's report shows Apple regaining the fourth place position that it ceded to Toshiba last quarter with a U.S. market share of 9.4% on unit sales growth of 11.8%, an even healthier gain than that reported by Gartner. Also contrary to Gartner, IDC saw a much larger decline from Dell, leading to an overall 6.1% decline in the U.S. market versus the third quarter of 2008. Dell's drop also allowed HP to claim the top spot in U.S. sales.

Article Link: Apple Continues to Demonstrate Sales Growth in Third Quarter 2009
 
Market share isn't that impressive to me when you're only making $50 USD per product shipped, especially when it's in a market that used to enjoy profit in the hundreds of dollars per unit sold.
 
What does it all mean Bazzle?

It means that Apple has been selling about 8.8% of all computers in the US. In those 8.8%, every sale is counted equal - a Mac Pro for $3000 counts as one sale, a netbook for $300 also counts as one sale.

These numbers severely underestimate Apple's significance in the market. A much more realistic number would be the revenue in dollars. And Apple's profits are for example more than ten times those of Acer, which sells about 40 percent more computers (I'd say Apple's profits on computers and computer related sales are about 5-6 times those of Acer).

10% more to go before Apple finally reaches the height of it's power back in the early 1990's!

Apple's profit in 2009 will be about the same as profits from 1976 to 2005 together.
 
Market share isn't that impressive to me when you're only making $50 USD per product shipped, especially when it's in a market that used to enjoy profit in the hundreds of dollars per unit sold.
Well, it is still important. After all, every person who bought an Acer/HP/whatever purchased that instead of a Mac.
 
Further proof tht Apple knows exactly what they're doing, especially when it comes to understanding the market.
 
Am I the only one who noticed that "others" growth rate is -137%. That is mathematically impossible. It should have jumped out of the page for whoever doing the double-checking if not the person preparing the table in the first place.

Sure, a simple typo, but if their quality control does not catch that, what else did they miss?
 
Well, it is still important. After all, every person who bought an Acer/HP/whatever purchased that instead of a Mac.

That's not true. I know two people with Macs who also have Acer netbooks. The netbooks are small light cheap travel computers for taking on vacation or using on the patio. Places where the loss of a $1500 Apple product would be painful.

It isn't the loss of a sale to Apple, because there is no competing Apple product in the net book space (yet).
 
I guess those two netbooks stole sales from iPod touch. I wonder if the "real" smartphones are counted as computers, how the marketshares would look like.
 
Am I the only one who noticed that "others" growth rate is -137%. That is mathematically impossible. It should have jumped out of the page for whoever doing the double-checking if not the person preparing the table in the first place.

Sure, a simple typo, but if their quality control does not catch that, what else did they miss?
You're right it should be -13.7%
 
Windows is maintained by inertia and ignorance. The day Mac market share reaches 25% worldwide, Windows will be history in three years. AND FOR THAT Apple needs the Tablet with the full Mac OS X (touch) inside! Which means Intel Atom (not ARM) inside for true productivity applications inside.
 
Windows is maintained by inertia and ignorance. The day Mac market share reaches 25% worldwide, Windows will be history in three years. AND FOR THAT Apple needs the Tablet with the full Mac OS X (touch) inside! Which means Intel Atom (not ARM) inside for true productivity applications inside.

Wholeheartedly agree with your first point. As to the 25% . . . that's being incredibly optimistic. I don't even think that much is necessary. Apple is already the envy of the industry with the best hardware+OS, 8-9% share, and unheard-of profits.
 
I can't believe this...but then again it is a good thing to be unique and be a mac user as opposed to a PC user
 
Some improvement but nothing to brag about how much acer is leading in growth sales. Which is odd because it's garbage.
 
Some improvement but nothing to brag about how much acer is leading in growth sales. Which is odd because it's garbage.

And garbage sells for cheap and most people shop using price as their guide

Apple keeps on chipping away ....
 
Wholeheartedly agree with your first point. As to the 25% . . . that's being incredibly optimistic. I don't even think that much is necessary. Apple is already the envy of the industry with the best hardware+OS, 8-9% share, and unheard-of profits.

But what impact will Windows 7 have? It's getting very positive reviews. Has Microsoft finally got its act together OS-wise?
 
But what impact will Windows 7 have? It's getting very positive reviews. Has Microsoft finally got its act together OS-wise?

No idea. We'll see what the average user has to say. This will all become clear 3-6 months into the release. Vista got rave reviews as well. Pre-release testing is no sure indication of post-release success. And MS has a penchant for finding new and interesting ways to screw up a good thing.
 
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