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i was wondering why they are advertising the white one way more than the space grey. maybe they're having a harder time making the space grey frame or something. there has to be a reason
I thought the same thing. But I just think it's the marketing. The white is better suited for the marketing materials. With the iPhone 7 they promoted the jet black heavily. And it was very constrained. And with the iPhone they use the gold one now all the time. I just think it's based on the aesthetic Apple wants in their videos and ads. Apple loves white devices as we can see with the Apple Pencil, the Airpods and the AirPower.
And I am quite sure that the Space Gray iPhone 8 and iPhone X will use the same colouring, and there have been no issues with the iPhone 8 so I don't see that as a problem for the iPhone X.
And the frame surrounding it is very similar to the stainless steel AW. So they have some expertise there.
 
I thought the same thing. But I just think it's the marketing. The white is better suited for the marketing materials. With the iPhone 7 they promoted the jet black heavily. And it was very constrained. And with the iPhone they use the gold one now all the time. I just think it's based on the aesthetic Apple wants in their videos and ads. Apple loves white devices as we can see with the Apple Pencil, the Airpods and the AirPower.
And I am quite sure that the Space Gray iPhone 8 and iPhone X will use the same colouring, and there have been no issues with the iPhone 8 so I don't see that as a problem for the iPhone X.
And the frame surrounding it is very similar to the stainless steel AW. So they have some expertise there.

it's a shame that there are no good images of the space grey version on the apple website. only way to get a good look is to watch the hands on videos from after they keynote.
 
it's a shame that there are no good images of the space grey version on the apple website. only way to get a good look is to watch the hands on videos from after they keynote.
Yeah that is true. I was at the Apple Store and looked at the iPhone 8 and 8 Plus and I have to say, the colouring this year is way off on the website. None of the renderings come even close to the real deal.
 
Hey Cook.... not a particularly a good thing when a company with your kind of resources can't control the production of their most important product.

Just keep going to the debt markets and keep buying back that stock! You're good.
Technology is fickle. Making a million of something isn’t the same as the first ten thousand to prime the manufacturing that the company can hand pick.

My take is that this is really an early-2018 iPhone pulled up. I think they’re trying to push production and play the “work ahead” game, but that doesn’t work at this scale. You have all the parts on deck to immediately build devices, or you can’t build devices. These build so fast you can’t really “half build” them and add one part later. The sheer amount of storage and keeping all the “half built” items (they build hundreds per worker per hour on multiple lines) from dust or disruption wastes any little bit you might get ahead.
They’re waiting on a giant multi-million dollar machine that makes parts you need a microscope to see to get dialed in. You gotta make thousands of parts just to warm the thing up..then try to pick out the good ones and go again. This is bleeding edge engineering stuff to invent NEW things nobody else has made before outside engineering labs and make millions of them.
 
So why launch a thing when they know they cannot meet the demand? It is quite clear from yesterday's article that Iphone 8 is a bust, they are already slashing production to 50%. The whole things looks to me like it was done so haphazardly and with no planning. Showing the iPhone X killed the 8 right on the day it was introduced.

without the iPhone 8, the iPhone X would look too expensive. that is a marketing strategy.
 
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While the report did not say which topics Gou and Williams will discuss, it said the two executives will presumably look at ways to deal with the manufacturing bottleneck for Apple's new high-end smartphone.
Hmm. Or maybe they'll discuss a bag of pork pie.


Sorry, but all these unfalsifiable gloom-and-doom prognoses are simply wild imaginations desperately trying to fill a void of information from Apple. There's no way to logically reconcile Apple launching the X in an unprecedented 55 countries with the low production rates cited by the likes of KGI. They're trying to identify an elephant blindfolded, touching random points and imagining they know the shape of things to come.

There will be shortages. There will be no apocalypse.
 
I really hope this doesn't translate into, the units that have been assembled are using a poor manufacturing process that makes romeo and juliet more prone to dying than in the future when manufacturing processes and precision improves.
 
Simple solution: just string up more nets. Delay wages 6 months. Bring in more children and prisoners to work the line.
 
my opinion as before: Why always "must bring a product to launch" just to bring a product to launch : - /
they better should develop and do it right, than go to market …
… what ever …
 
I might take this as a new business venture to max my credit cards and try to order 30 iPhone X at 256GB Space Greys! Each way to make $25K!
 
Translation: Apple & Foxconn will be pushing their workers to breaking point (again) and wont care until they start killing themselves and the PR looks bad.
 
Yeah, honestly. With such a product you'd think they're communicating daily or even more frequently to stay updated. Hell I'd imagine there's apple employees at Foxconn overseeing initial iPhone X production, especially leading up to such a launch.

There will be dozens of Apple employees there ....
 
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