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Apple Corrects iPad Promo Video to Show No Flash Capability

Developers go where the users are

As usual, The Gruber says it well:
http://daringfireball.net/2010/01/blue_boxes

(I think that link was already posted in this thread. It bears repeating.)

Excerpt:
Web site producers tend to be practical. Those that use Flash do so not because they’re Flash proponents, but because Flash is easy and ubiquitous.

(...)

Used to be you could argue that Flash, whatever its merits, delivered content to the entire audience you cared about. That’s no longer true, and Adobe’s Flash penetration is shrinking with each iPhone OS device Apple sells.

What’s Hulu going to do? Sit there and wait? Whine about the blue boxes? Or do the practical thing and write software that delivers video to iPhone OS? The answer is obvious. Hulu doesn’t care about what’s good for Adobe. They care about what’s good for Hulu. Hulu isn’t a Flash site, it’s a video site. Developers go where the users are.
​
 
TMay said:
Apple told everyone up front that they were going to rebuild the underpinnings of the OS, and what you got is GrandCentral Dispatch, OpenCL, and 64 bit for just about everything. Sure, there was some other minor stuff, but that was the importance of the release. Since then, Apple has released two point versions and a third is in developers hands.

As for the OSX 10.7 roadmap, there won't be anything coming directly from Apple until WWDC. Even then, details will be sparse. This is Apple's way.

I don't worry about OSX precisely because MS hasn't yet demonstrated any innovation of late in Windows, which is unsurprisingly how you see Apple. Myself, I see Apple doing what it does, which is keep its corporate mouth shut about what happening in Cupertino on future products.

I'll be honest with you. If you want to get ahead of the curve on Apple, you need to read John Gruber at:

http://daringfireball.net/

He really understands what Apple is about. He has some great posts up most everyday.
Click to expand...

Thanks for the John Gruber link. It was very enlightening and really made me think.
 
cmaier said:
They didn't "go out of their way." They contracted some ad agency that hacked something up and probably no one thought anything at all about flash when they did it.
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Are you kidding? It would have been a lot easier to just shoot the iPad as it was if they "weren't thinking anything at all about the flash when they did it." No, they absolutely went out of their way... creating new renders specifically so those big blue legos wouldn't detract from their overall message... except they got caught with egg on their face, and had to retract. They're just being stubborn for stubborn's sake.
 
PlayHard said:
Thanks for the John Gruber link. It was very enlightening and really made me think.
Click to expand...

He has an ardent following, and Arn has been linking to him lately.

I don't know if you checked one of the links that was posted there, but here it is directly:

http://www.flickr.com/photos/kigiphoto/4314276957/

The above, and the link to John Gruber, provide the definitive answer to all of the overwrought flash concerns:

Shorter answer, all but two of the sample sites were readable by an iPhone; leaving only Farmville and Hulu that weren't, and as I stated much earlier in the thread, Hulu implied that it too would make a version for iphone/ipad.
 
SirHaakon said:
Are you kidding? It would have been a lot easier to just shoot the iPad as it was if they "weren't thinking anything at all about the flash when they did it." No, they absolutely went out of their way... creating new renders specifically so those big blue legos wouldn't detract from their overall message... except they got caught with egg on their face, and had to retract. They're just being stubborn for stubborn's sake.
Click to expand...

Thats not what Big Brother thinks. Heres what Steve Jobs had to say about flash in a town hall meeting just days ago:

Apple does not support Flash because it is so buggy, he says. Whenever a Mac crashes more often than not it’s because of Flash. No one will be using Flash, he says. The world is moving to HTML5.
Click to expand...
 
Peace said:
WHY does EVERY thread turn into a Flash/NO Flash discussion ?

Get over it. Don't buy it.Scheesch.
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^^^^

EXACTLY!!!!!!!!
LISTEN TO THIS MAN!!!

Who gives a toss about Flash? If it means EVERYTHING to you (as it seems to for so many people who don't buy Apple stuff) then go buy a netbook instead, and use Flash on it.

If you want to do all of the other things that an iPad can do, then buy an iPad. THAT SIMPLE!!!! The iPad does not have flash, and Apple will NEVER NEVER NEVER support it, they hate it, and they hate Adobe! Consequently flash is a non-issue regarding the iPad... it has nothing to do with the iPad, it's something that desktop computers use (and some netbooks, although it's really bad on netbooks.)
 
Anuba said:
No, the iPhone changed to work well with YouTube. Apple realized the phone would look silly without being able to view YouTube videos so they made a special YouTube application for it. It's a testament to the importance of YouTube, not the importance of the iPhone, and it highlights the problem with not supporting Flash.
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i thought YouTube encodes both an .flv version and a .mp4 version at the backend to allow mobile devices such as the iPhone to playback videos.
 
LagunaSol said:
Yeah, "Big Brother" is the one talking about moving to open Web standards. :rolleyes:
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What you fail to see that you, among others, are going to do as he says. If steve says flash wont be used (because of his petty fued with adobe) than we all follow suit.

Choice is something big brother is uncomfortable with.
 
my $.02

Frankly, i'm kind of glad that apple isn't using flash on their devices. If they can get html5 off the ground, then it could strike a blow against flash, which is always a good thing in my book. I don't like it how we have to use such a resource hog just to watch a video or play an online game. Anyone who plays the online game Adventure Quest knows that at max on a white late 2008 macbook you only get 11 frames per second at max, which is at the lowest graphics setting :( :With html5 I know that we could do better if we were to use that. I just hope that flash goes the way of java apps.....
 
sohelpme said:
...
Between the judgment of some of the folks here and the management of Apple, I'll pick the side that has repeatedly made and won multi-billion dollar bets on what features and capabilities a device needs to be successful.

....
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You mean, the company which brought us the Apple TV revolution, and the Power PC superiority?

Or the guy who told us a year ago that ebooks are dead, and nobody reads anymore, but now is touting the iPad as a reader, and opening iBooks?!

Nobody really cares about the fact that their Flash content doesn't run on the iPhone. Nobody - not even Disney, which has Jobs as its largest shareholder, and Flash-heavy website at the same time.

If Jobs really meant it, he would disable Flash on the Macs. Nope, he just says this, so the stupid will lap it up, and Apple can keep its App Store monopoly.
 
martint84 said:
Here we go again on the flash debate...

It was actually really funny when Steve was navigating the NYT. He went down to tech news (everything was Apple related) and then scrolled up to a blocked flash photo and just let it sit there for 5 seconds and said, "see what's happening today."

Steve has a great sense of humor.
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He does, but he was actually hovering over the New York Times' "Non-Apple News" section.
 
ungraphic said:
35tkx.jpg


/End thread.
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Obvious! And you didn't get it. The iPad doesn't want to be a a desktop computer, laptop or netbook.

My TV-set doesn't have USB, the paperback that I'm reading tonight doesn't have a hard disk, neither my Nintendo DS, my Monopoly game, my automotive navigation system.

The iPad is a new platform like an empty sheet of white paper. Click on an App and it turns into "that App".
 
Flash

OK I've read a lot of these posts [not all of them] and everyone seems to be either against Flash or against the iPad for not having Flash. There are a couple of issues I see with putting Flash on a touch screen device. First, as someone said here before - there is no hover with a touch screen, so all those Flash interfaces which use this feature would not work on a touch screen and second a lot of flash content needs a keyboard to interact with it [I am thinking of games here] now while these touch devices do have a virtual keyboard it may cover the Flash content and make it unusable.

The iPad does now have an optional keyboard, but you wouldn't be able to play these games without it, even if the iPad supported Flash in the first place.

So I guess what I'm saying is that quite apart from the well known resource hungry and buggy nature of Flash based content - it just wouldn't work properly on any of Apples mobile touch devices. Also, a lot of people here seem to think that you must have Flash to show video - this just isn't true - you only need Flash if you want to make interactive movies.

One of the great things about Apple is that they like things to just work right out of the box, if they put Flash support into their touch devices, you'd then get loads of people complaining that although they could see the Flash content, they just couldn't use it!
A lot of the Flash stuff on the net would have to be re-coded to work with the touch system [not practical really] or you'd have to develop two Flash versions and an HTML one for people with access issues.

I don't think Apple or Steve Jobs are not supporting Flash just because of some "Feud" between them or because they are stubborn. I think that they are thinking of their customer experience - if its not going to work then just leave it out - simple.
Don't get me wrong, I develop flash content myself and I'd love to have Flash support on my iPhone, but I've lived without it for 2 years and I have very rarely missed it! I can always use my computer if I need to access a Flash based site.

However, in conclusion, I think that they do need to make this fact very clear in their advertising, as this new device is designed for non tech people who will just go nuts after spending $500 only to find that their kids cant access Disney or Lego or wherever.

P.S. Mr. Jobs is the majority shareholder in Disney, so if their Flash site is gonna be a problem for him, he will get it changed of that you can be sure.
 
oh look. Someone learned how to use BOLD...

ipadsad said:
Everyone in favor of options... raise your hand...:) Who doesn't want options? I want to watch an episode of 24 on my iphone 3gs on FOX.COM, but I can't... I get the blue lego of arrogance instead... thanks steve, for protecting me... Wonder if I could buy it on itunes, then use a wire to transfer it to my phone?
Click to expand...

Hey, here's an idea... try typing in all caps. If Jack Bauer was making the world safe from bad tech products like you are, he would type in caps too...
:eek:
 
Flash is banned as it allows unregulated apps to run. Thats it.

The rest, like the bugs, is contributory but incidental.

Its steve's way or the highway on this one.

I won't miss flash that much.
 
bilbo--baggins said:
Flash causes so many problems. I hope that Apple's stance will continue to discourage companies from using Flash on their sites. I used Flash CS3 just to produce a simple slide show once, it's a really horrible experience just to do some really basic tasks.
Click to expand...

From the town hall meeting, Jobs said "Apple does not support Flash because it is so buggy, he says. Whenever a Mac crashes more often than not it’s because of Flash. No one will be using Flash, he says. The world is moving to HTML5."

which is exactly why I'm not remotely bothered that Flash isn't supported on the iPhone or iPad.
 
bilbo--baggins said:
From the town hall meeting, Jobs said "Apple does not support Flash because it is so buggy, he says. Whenever a Mac crashes more often than not it’s because of Flash. No one will be using Flash, he says. The world is moving to HTML5."

which is exactly why I'm not remotely bothered that Flash isn't supported on the iPhone or iPad.
Click to expand...

Ditto here. SJ has set the trend now; not to mention that Apple could simply buy Adobe and kill that ridiculous technology altogether.

FLASH IS DEAD. AND SO IS ADOBE.
 
macchiato2009 said:
Apple is so ridiculous about the no flash issue

why don't they simply cooperate with Adobe????? :confused:
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Because the app store has given developers the chance to make software that can't be simply pirated.

They get guaranteed revenue and return on investment.

Flash would smash that business model as free apps could be plaigarised, copied or hacked.

That is why you won't see flash.

And if I was an app developer - I would want to feel safe that steps are taken to protect my intellectual property.
 
macchiato2009 said:
why did 'the holy one' compare the iPad with a Netbook then? :confused: :confused: If it's something completely different and new, why compare?
Click to expand...

it's a reference to the tech gap between smartphones and laptops.

The netbook has tried to fill that Market, but sj thinks the tablet is the better answer. And he may well be right.

The pad is aimed at a demographic that want a simple thing - a simple computer.
They want a computer that doesn't need an instruction manual

They want a computer that they can turn on and off like a calculator.

If you don't understand how important that is - you are not the market he is selling this to.
 
spacemanspifff said:
However, in conclusion, I think that they do need to make this fact very clear in their advertising, as this new device is designed for non tech people who will just go nuts after spending $500 only to find that their kids cant access Disney or Lego or wherever.
Click to expand...

It hasn't been a significant problem on the iPhone/iPod Touch. Most of the kids sites have dedicated apps instead.

Journojulz said:
Flash is banned as it allows unregulated apps to run. Thats it.

The rest, like the bugs, is contributory but incidental.

Its steve's way or the highway on this one.

I won't miss flash that much.
Click to expand...

Definitely. Apple is not changing their minds on this. The numbers show the percentage of flash-capable internet devices is trending down. It's only going to continue in that direction when the iPad comes out.
 
Apparently there is a million strong group on facebook wanting a Farmville App.

That is the way forward - If an application has merit and value, the iTunes store allows you to make real money without the risk of piracy.
 
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