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No surprise. The iPhone 5c is a good device, but simply priced too high to meet Apple's sales expectations.

There is absolutely positively no logic in this ridiculous statement.

The 5C is a replacement model for last year's model.

Why does this have to be explained to people like they're little children.

1) For several consecutive years, Apple has kept the previous generation around at this same price point.

2) Those always sell well for a "last year's phone".

3) The 5C is exactly that...last year's phone, with some fun new tweaks.

4) It is selling as good or better as a "last year's phone".

5) AKA exactly what Apple was hoping for.

What part of this does the brain not absorb?

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This comment wins. This is not a discounted phone. Google know how to sell a discounted phone (Nexus lineup)

Kind of hard for that comment to "win" when it makes absolutely positively no sense whatsoever.

Nice try though...:confused:
 
The 5C is a replacement model for last year's model.

Sure, but it needs to be more than that. It needs to be a device that can compete with mid-range Android devices and stop Apple bleeding market share.
 
What people didn't want a phone that had last year's technology in it? Shocking.

I highly doubt it has much to do with it having last year's technology. It's most likely about the colors and perceived value because of those colors. Be honest about it. Ask yourself would much of your family and non-techy friends really know if the 5C had last year's technology? Most people that buy a car don't know if it has last year's engine or parts in it. And yes, another car analogy. ;)
 
For what it's worth I actually like the 5c, but yes, at the price it's at one might as well go for broke and get the 5s.
This is exactly Apples reasoning behind the pricing of the 5s.
They want the 5s to be the big success - not the 5c.

Even with last years technology and a plastic case Apple couldn't lower the price even by $200? At $300 off contract it'd be a great product.

The profit would go down from $300 to $100.
They would have to sell three times as much to earn the same amount of money.
Also this would lower the resale value of the 4s and eat into 5s sales.

This would be harakiri.
Earnings would probably go down to half of what they used to be.
 
There is already a yellow plastic phone on the market, its called Lumia. And there is already a company doing ugly color palette with flat design, its called Microsoft.

That happens when you start to follow instead of continue leading.
 
Sure, but it needs to be more than that. It needs to be a device that can compete with mid-range Android devices and stop Apple bleeding market share.

LOL. Um no. It does not.

It needs to be an iPhone, for people who want an iPhone, and only want to shell out $99.

End of story.

You people that mention Anderp as if Apple needs to "address it" somehow are so far out in left field you're stealing home run balls from fans.
 
This comment wins. This is not a discounted phone. Google know how to sell a discounted phone (Nexus lineup)

Google is also discounting its phones to build its Nexus marketshare. Furthermore Google makes money from people using Android (search especially) so they still make their money back in the end.
 
Sure, but it needs to be more than that. It needs to be a device that can compete with mid-range Android devices and stop Apple bleeding market share.

If mid-range Android phones are gaining share because the manufacturers are selling products at little to no profit, Apple simply can't and won't compete there.
 
What people didn't want a phone that had last year's technology in it? Shocking.

You mean all the people buying the 4/4S after the 4S/5 came out? Also for $100 less? Such insolence that Apple comes out with a fun phone that improves upon the last one, is slightly cheaper to build for them, and comes in at the same price point they always do.

:rolleyes:
 
Sure, but it needs to be more than that. It needs to be a device that can compete with mid-range Android devices and stop Apple bleeding market share.

Maybe. This is hard to know right now. I doubt anyone on this board has the information to know that.

Fact is, the 5C may be that phone...just not right this moment. Apple will wisely keep the price as it is through the end of the year, then slowly drop it after the cream has been skimmed. The redesign has probably given them much more wiggle room on this too.

More and more this is looking like a very well executed plan by Apple.
 
Vogue.com is advertising the 5C on their website. If the 5C is just fugly cheap plastic would Anna Wintour even allow it anywhere near Vogue?
Wait, this is your defense? Girlie colored phone matches girlie dresses is somehow proof of it's sector dominance?

If anything, you prove why 1/2 the population is even LESS interested in the 5c, with it's limited color options.
 
Seems reasonable. Prices are discounted at some retailers already. I guess the Telcos could decrease the 5c price to $49 on contract. But I find it hard to believe Apple will decrease the price of the unlocked 5c. It would give the impression that they priced it too high at first. Not sure what will happen.

Why on earth WOULD it happen?

The metric for 5C sales is last year's 4S sales from 5-launch on.

It is already exceeding that.

End of discussion.

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How much was the 4s discounted by this time last year? I rest my case.

The fact that we have to keep repeating this simple reality shows what we're up against...complete and utter trollism.
 
That's an interesting take on the situation. However Apple has sold its older iPhones at a 100.00 discount (for 1 yr old model) and at a 200.00 discount (for 2 yr old model) since the original iPhone. And they've done this with great success so far. That evidence pretty much invalidates your argument completely.
Markets can be irrational for quite some time and than come back to normal. Apple prices everything at $100. 1yr = $100, 2yrs = $200, doubling storage = $100, quadrupling storage = $200. This pricing scheme is easy to understand and spreads different price points nicely across the board. What it doesn't do, it does not create equal value for money relationships in all devices. Therefore some models are always not worth it and sell a lot less than others. Apple only cares about all iPhone sales combined. It doesn't matter if the 5c sells less than expected, if it only loses to the 5s.
Tim Cook: "We are not shy of cannibalizing our own products."
 
Apparenly the 4S is still selling better than expected, so saving a couple of hundred bucks remains a priority for many

Yes and always will be. There are some for whom that $100 matters...a lot even...or...they may be doing multiple...family of 4 makes it $400 out of pocket. Or they simply find that the 5S doesn't give them the extra value that's worth $100 to them. We's not all the same.
 
Especially since the cost difference between a 5C and 5S isn't really that much in the grand scheme of things.

Looking at a UK carrier (three), on the 'recommended' 24 month 2000min/unlimited data contract @ £41/mo, the 5C is £49 up front whereas the 5s is £99, so total cost of ownership is:

5s: £1083
5c: £1033

...so considering the 5s has more power, more features (fingerprint sensor) and doesn't look like a Power Ranger tie-in I can't see any sane reason for buying the 5c.
 
Who is to say that this wasn't always planned production cut?

I know it is early days, and it seems unlikely, but perhaps they produced in big numbers so they could get a healthy stock built up. Maybe that worked out cheaper for them that way?


Stop that! You're making far too much sense for this thread. You'll just confuse people.
 
No surprise. People always choose the more expensive option when it comes to phones. Phones have turned into status symbols.
 
If mid-range Android phones are gaining share because the manufacturers are selling products at little to no profit, Apple simply can't and won't compete there.

Exactly. Outside of Samsung which smartphone OEM's are making decent profits? LG maybe? Certainly not HTC. And Nokia wasn't doing so hot either, which is probably why Microsoft acquired them. They don't have to make money if they're part of Microsoft.
 
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